Mavi Giyim Sanayi ve Ticaret AS
IST:MAVI.E
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Mavi Giyim Sanayi ve Ticaret AS
Mavi Giyim Sanayi ve Ticaret AS engages in the design, manufacture, and sale of ready-to-wear denim apparel. The firm offers pants, jackets, shirts, shorts, dresses, skirts, and joggers. The firm operates more than 390 mono-brand Mavi stores with particular presence in Turkey, the United States (following the acquisition of Mavi USA), Canada (following the acquisition of Mavi Canada), Europe (centered on Germany) and Russia, more than 5,000 global points of sale, as well as an online store. The company has a retail base in Turkey with more than 200 mono-brand retail stores, more than 60 franchise-operated mono-brand retail stores and more than 400 multi-brand points of sale across the country. Its wholesale partners include Nordstrom, Bloomingdale’s and Peek & Cloppenburg.
Mavi Giyim Sanayi ve Ticaret AS engages in the design, manufacture, and sale of ready-to-wear denim apparel. The firm offers pants, jackets, shirts, shorts, dresses, skirts, and joggers. The firm operates more than 390 mono-brand Mavi stores with particular presence in Turkey, the United States (following the acquisition of Mavi USA), Canada (following the acquisition of Mavi Canada), Europe (centered on Germany) and Russia, more than 5,000 global points of sale, as well as an online store. The company has a retail base in Turkey with more than 200 mono-brand retail stores, more than 60 franchise-operated mono-brand retail stores and more than 400 multi-brand points of sale across the country. Its wholesale partners include Nordstrom, Bloomingdale’s and Peek & Cloppenburg.
Revenue Guidance Cut: Mavi lowered its 2025 full-year revenue growth guidance from 35%+ to 30% nominal, citing soft demand and delayed store openings. This implies a low single-digit revenue decline in inflation-adjusted terms.
Margin Guidance Raised: Despite weaker sales, the company raised its EBITDA margin outlook by 50 bps to above 18%, crediting disciplined planning, efficient inventory, and tight cost control.
Q2 Performance: Q2 saw consolidated revenue and retail/online sales declines, but volume growth in retail (+4.2%), and strong U.S. international sales (+19% YoY in constant currency).
Cash & CapEx: Operational cash flow was TRY 937 million in Q2 and TRY 2.3 billion in H1; 37% of H1 CapEx (TRY 1.2 billion) was a one-off for new headquarters.
Gross Margin: Q2 gross margin was 50.4%, down 60 bps YoY but described as resilient in a tough environment.
Strong Start to Q3: Early Q3 trading showed a rebound, with Turkish retail sales up 36% and online up 43% in the first two weeks of September.
International & U.S. Expansion: International group sales grew 5% in constant currency; U.S. business saw 19% YoY growth, and 7–9 U.S. stores are expected by end of fiscal year.