Plby Group Inc
NASDAQ:PLBY
Plby Group Inc
PLBY Group, Inc. operates as a media and lifestyle company. The company is headquartered in Los Angeles, California and currently employs 781 full-time employees. The company went IPO on 2020-06-01. The firm operates through three segments: Licensing, Direct-to-Consumer, and Digital Subscriptions and Content. Its Licensing segment includes the licensing of one or more of its trademarks and/or images for consumer products and location-based entertainment businesses. Its Direct-to-Consumer segment includes consumer products sold through third-party retailers or online direct-to-customer. Its Digital Subscriptions and Content segment includes the licensing of one or more of its trademarks and/or images for online gaming and the production, marketing and sales of programming under the Playboy brand name, which is distributed through various channels, including domestic and international television and sales of tokenized digital art and collectibles. The firm's products are classified under four market categories: sexual wellness, style and apparel, gaming and lifestyle, and beauty and grooming.
PLBY Group, Inc. operates as a media and lifestyle company. The company is headquartered in Los Angeles, California and currently employs 781 full-time employees. The company went IPO on 2020-06-01. The firm operates through three segments: Licensing, Direct-to-Consumer, and Digital Subscriptions and Content. Its Licensing segment includes the licensing of one or more of its trademarks and/or images for consumer products and location-based entertainment businesses. Its Direct-to-Consumer segment includes consumer products sold through third-party retailers or online direct-to-customer. Its Digital Subscriptions and Content segment includes the licensing of one or more of its trademarks and/or images for online gaming and the production, marketing and sales of programming under the Playboy brand name, which is distributed through various channels, including domestic and international television and sales of tokenized digital art and collectibles. The firm's products are classified under four market categories: sexual wellness, style and apparel, gaming and lifestyle, and beauty and grooming.
Profitability: Playboy reported its first positive net income since going public, alongside its third consecutive quarter of positive adjusted EBITDA.
Revenue: Q3 revenue was $29 million; underlying revenue grew over 4% year-over-year when adjusted for one-time items.
Licensing Growth: Licensing revenue rose 61% year-over-year, with 6 new licensing deals in the quarter and 14 total year-to-date.
Honey Birdette Performance: Comparable store sales at Honey Birdette rose 22% and gross margin improved by 700 basis points to 61%.
Paid Voting & Engagement: The new paid voting initiative attracted over 100,000 users, is expected to be a multimillion-dollar business, and generated over 1 million votes with minimal marketing spend.
Strategic Focus: Management emphasized a shift to an asset-light, high-margin model driven by licensing, media, and hospitality, with limited upfront investments.
Legal Recovery: Playboy won an $81 million arbitration award in Hong Kong against a former China licensee and is focused on enforcing the judgment.
Balance Sheet: Ended Q3 with more than $32 million in cash and extended debt maturity to May 2028.
