Sprinklr Inc
NYSE:CXM
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Sprinklr Inc
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Sprinklr Inc
Sprinklr Inc. emerged as a unique player in the digital age by focusing on a comprehensive approach to customer experience management. Founded in 2009, the company's journey is a testament to the growing importance of harmonious digital interactions. Sprinklr has designed a unified platform that integrates marketing, advertising, customer service, and sales — a smart move in an era where the customer journey is increasingly digital and multifaceted. The company’s product suite enables businesses to engage with their clientele across various digital channels including social media, messaging, and live chat, all centralized in one platform. This integration allows companies to maintain a consistent brand message while harnessing real-time analytics to enhance decision-making and customer outcomes.
Sprinklr's financial model capitalizes on the subscription-based software as a service (SaaS) model, which has proven to be both scalable and predictable. This approach not only provides recurring revenue streams but also fosters long-term relationships with its clients, which include some of the world's largest enterprises. By continuously advancing its technology and expanding its features, Sprinklr incentivizes existing clients to scale their usage while attracting new ones. Moreover, the company's focus on AI-driven insights and automation helps their clients increase operational efficiency, thereby further entrenching itself as a vital tool in modern digital strategy. By offering tailored solutions across a range of verticals, Sprinklr ensures its relevance in various industries, maintaining its position as a leader in the competitive customer experience management market.
Sprinklr Inc. emerged as a unique player in the digital age by focusing on a comprehensive approach to customer experience management. Founded in 2009, the company's journey is a testament to the growing importance of harmonious digital interactions. Sprinklr has designed a unified platform that integrates marketing, advertising, customer service, and sales — a smart move in an era where the customer journey is increasingly digital and multifaceted. The company’s product suite enables businesses to engage with their clientele across various digital channels including social media, messaging, and live chat, all centralized in one platform. This integration allows companies to maintain a consistent brand message while harnessing real-time analytics to enhance decision-making and customer outcomes.
Sprinklr's financial model capitalizes on the subscription-based software as a service (SaaS) model, which has proven to be both scalable and predictable. This approach not only provides recurring revenue streams but also fosters long-term relationships with its clients, which include some of the world's largest enterprises. By continuously advancing its technology and expanding its features, Sprinklr incentivizes existing clients to scale their usage while attracting new ones. Moreover, the company's focus on AI-driven insights and automation helps their clients increase operational efficiency, thereby further entrenching itself as a vital tool in modern digital strategy. By offering tailored solutions across a range of verticals, Sprinklr ensures its relevance in various industries, maintaining its position as a leader in the competitive customer experience management market.
Revenue: Q4 total revenue $220.6M, up 9% YoY; subscription revenue $193.4M, up 6% YoY — results came in ahead of expectations.
Profitability: Q4 operating income $37.7M (17% margin) and non-GAAP EPS $0.13; full-year operating income $146.2M and EPS $0.49 with $142M free cash flow for FY '26.
Guidance: FY '27 guide is modest: subscription revenue $778M–$780M (3% growth) and total revenue $869M–$871M (1% growth); full-year operating income $144M–$146M (17% margin).
Renewals & Churn: Management said churn was elevated in FY '26 but Q4 delivered the best renewal rates of the year and they expect further improvement in Q1–Q2 of FY '27.
AI Momentum: ARR from generative AI-native SKUs grew 50% YoY; company is positioning Sprinklr as an "AI-native" unified customer experience platform and is investing in agentic AI and copilots.
Services mix: Professional services revenue declined expectedly vs. FY '26 (guidance: $91M services for FY '27) as large implementation projects complete and more work is pushed to partners.
Capital allocation: $502.5M cash and marketable securities, no debt, and a new $200M share buyback program (including $125M accelerated repurchase).