Strongpoint ASA

OSE:STRO

Business Description

Sector

Information Technology

Industry

Electrical Equipment

Headquarters

Norway NO

Employees

501

IPO date

Jun 11, 2001

StrongPoint ASA sells technology and equipment that help grocery stores run daily store operations more efficiently. Its products include checkout and self-checkout systems, cash handling equipment, electronic shelf labels, picking and fulfillment software for online grocery orders, and store security tools. The company also installs, services, and maintains these systems, which makes it part hardware supplier, part software provider, and part field service company.

Its main customers are grocery retailers and other brick-and-mortar food stores, along with some e-commerce and convenience-store operators. StrongPoint usually makes money by selling equipment and software, charging for installation and maintenance, and earning recurring fees for software and service contracts. That mix gives it both upfront sales and steadier service income.

What makes StrongPoint different is that it sits close to the daily workflow of a grocery store, where small efficiency gains matter a lot. Instead of selling a single standalone product, it bundles store technology that helps retailers reduce labor, speed up checkout, keep prices updated, and fulfill online orders more accurately. This makes the company a specialist supplier to a narrow but important part of the retail value chain.