Prada SpA

XMUN:PRP

Prada

Designs and sells luxury handbags, leather goods, clothing, shoes, and accessories under the Prada name.

Customers

Wealthy consumers and gift buyers who shop Prada in company stores, online, and through selected wholesale partners.

Revenue Model

Sells branded products at retail prices through its own stores and e-commerce, and also through wholesale accounts.

Miu Miu

Creates and sells fashion-led luxury clothing, bags, shoes, and accessories under the Miu Miu brand.

Customers

Fashion-focused luxury shoppers, especially younger customers, buying through Miu Miu stores, online channels, and select retailers.

Revenue Model

Earns money mainly by selling branded goods directly to consumers and through wholesale partners.

Church's

Makes premium footwear and related leather products under the Church's brand.

Customers

Customers looking for formal and classic luxury shoes, buying through company stores, online, and selected stores.

Revenue Model

Generates sales from branded shoe and accessory purchases, mainly through retail and wholesale channels.

Licensing and other brands

Handles brand licensing and smaller labels such as eyewear, fragrances, and other partner-made products tied to the Prada Group name.

Customers

Consumers who buy licensed eyewear, fragrance, and other branded products sold through partner networks.

Revenue Model

Makes money from royalty income and partner agreements, plus sales of some smaller branded lines.