Wishpond Technologies Ltd
XTSX:WISH
Wishpond Technologies Ltd
Wishpond Technologies Ltd. provides marketing-focused online business solutions. The company is headquartered in Vancouver, British Columbia and currently employs 130 full-time employees. The company went IPO on 2019-01-11. The firm offers an all-in-one platform that provides companies with marketing, promotion, lead generation, and sales conversion capabilities. The company provides cloud-based software for lead generation, marketing automation, and analytics, including landing pages, social promotions, Website pop-ups, online forms, lead activity tracking, and e-mail marketing, among others. Moreover, the Company provides a range of marketing services, including campaign design and management, online advertising, search engine optimization, and landing page design, among others. The company serves small-to-medium sized businesses (SMBs) across various industries, including e-commerce, marketing agencies, beauty, fitness, and design, among others. In addition to SMBs, the platform is also used by various companies across North America.
Wishpond Technologies Ltd. provides marketing-focused online business solutions. The company is headquartered in Vancouver, British Columbia and currently employs 130 full-time employees. The company went IPO on 2019-01-11. The firm offers an all-in-one platform that provides companies with marketing, promotion, lead generation, and sales conversion capabilities. The company provides cloud-based software for lead generation, marketing automation, and analytics, including landing pages, social promotions, Website pop-ups, online forms, lead activity tracking, and e-mail marketing, among others. Moreover, the Company provides a range of marketing services, including campaign design and management, online advertising, search engine optimization, and landing page design, among others. The company serves small-to-medium sized businesses (SMBs) across various industries, including e-commerce, marketing agencies, beauty, fitness, and design, among others. In addition to SMBs, the platform is also used by various companies across North America.
Revenue Decline: Q1 2025 revenue fell to $4.1 million from $6.1 million in Q1 2024, mainly due to reduced legacy customer revenue and a smaller sales team during the transition to AI.
AI Transformation: Wishpond has pivoted from traditional marketing SaaS to an AI-powered platform, launching products like SalesCloser AI and deploying over 2,600 AI agents to 150+ customers.
SalesCloser Growth: SalesCloser AI reached $1 million in ARR, with $700,000 of that achieved in the last 4–4.5 months, and is now the fastest-growing product for Wishpond.
Margin Expansion: SalesCloser operates at over 85% gross margin, expected to help drive company-wide margins higher toward 90% as AI adoption scales.
Return to Growth Expected: Management expects revenue growth to return in the second half of 2025, driven by increased AI product adoption, White Label partnerships, and improved sales productivity.
Self-Funding: Leadership stated Wishpond can fund growth internally without raising new equity or debt.
White Label Momentum: Nearly 20 white label partners have signed up, with strong and diversified inbound interest from various industries.
No Further Sales Cuts: No more planned sales team reductions; combining AI and human sales is expected to boost productivity and support scalable growth.
