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H
353190
vs
K
KOSPI 200
Over the past 12 months, Hurum Co Ltd has underperformed KOSPI 200, delivering a return of -43% compared to KOSPI 200's +56% growth.
Stocks Performance
353190 vs KOSPI 200
Performance Gap
353190 vs KOSPI 200
Performance By Year
353190 vs KOSPI 200
Compare the stock's returns with its benchmark index and competitors. Gain insights into its relative performance over time.
Hurum Co Ltd
Glance View
Hurum Co Ltd makes health functional foods and dietary supplements. Its products are the kind people buy for everyday nutrition, such as probiotics, vitamins, and other wellness-focused foods. The company earns money by selling its own branded products through consumer channels and by supplying products to other sales partners. Its main customers are individual consumers, along with distributors and retail channels that sell health-food products. In this business, Hurum sits between food manufacturing and healthcare: it turns packaged nutrition products into a repeat-purchase consumer business. That means demand depends on trust in the brand, product quality, and the ability to stay visible in crowded online and offline sales channels. What makes the business model different is that it is not a general grocery or restaurant company. It focuses on regulated, function-based foods that promise a specific nutrition benefit, which gives the products a more specialized position than ordinary snacks or beverages. This also means the company’s value comes from product formulation, branding, and channel access rather than from large-scale commodity manufacturing.