Alpha Services and Holdings SA

ATHEX:ALPHA

Business Description

Sector

Financials

Industry

Banking

Headquarters

Greece GR

Employees

8 939

IPO date

Nov 2, 1925

Alpha Services and Holdings SA is the holding company for Alpha Bank, one of Greece’s large banking groups. The group makes money mainly from banking services such as loans, deposits, payment services, cards, and other everyday financial products for households, small businesses, and larger companies. Its role is to collect customer savings, lend that money out, and earn income from interest and fees.

Its main customers are people who need a bank for personal finance, as well as companies that need funding, cash management, trade finance, and payment processing. The company sits in the middle of the financial system: it does not usually make products itself, but it helps move money, extend credit, and support business activity through its bank subsidiary.

What makes this business model different is that it depends on trust, regulation, and balance-sheet management rather than physical products. The company earns from the spread between what it pays depositors and what it charges borrowers, plus fees for services. That gives it a stable, bank-like role in the economy, with results tied to credit demand, deposit funding, and the quality of its loan portfolio.