Coca-Cola HBC AG

ATHEX:EEE

Business Description

Sector

Consumer Staples

Industry

Beverages

Headquarters

Switzerland CH

Employees

33 497

IPO date

Apr 29, 2013

Coca-Cola HBC AG is a bottling and distribution company for branded beverages. It makes, packages, sells, and delivers soft drinks, waters, juices, teas, coffees, and energy drinks under the Coca-Cola name and other licensed brands. Its customers are supermarkets, convenience stores, restaurants, hotels, wholesalers, and vending operators that need a steady supply of ready-to-sell drinks.

The company earns money by producing beverages and selling them through its distribution network. It works as a key local partner for brand owners, turning concentrate and brand rights into finished drinks that can be shipped, stocked, and sold in each market. That means its business depends less on owning famous brands and more on running a strong manufacturing, logistics, and sales system.

What makes the business model different is that Coca-Cola HBC sits in the middle of the beverage value chain. It does not create most of the drink brands it sells; instead, it handles the bottling, packaging, route-to-market, and customer service needed to get those brands onto shelves and into fridges. This makes it a local execution business with long-term ties to global beverage brands.