Fiskars
Makes home, garden, and outdoor products under the Fiskars, Gerber, and Iittala brands, including scissors, tools, cookware, and related items.
Customers
Households, gardeners, cooks, crafters, and outdoor users who buy through retailers and online stores.
Revenue Model
Sells branded products through retailers, distributors, and direct-to-consumer channels.
Vita
Runs premium and luxury home brands such as Waterford, Wedgwood, Royal Copenhagen, and Georg Jensen, selling tableware, gift items, and home decor.
Customers
Consumers buying premium gifts and home goods, as well as specialty retailers, department stores, and e-commerce shoppers.
Revenue Model
Earns money by selling branded products to wholesale customers and through its own and partner online and store channels.