Booking Holdings Inc
NASDAQ:BKNG

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Booking Holdings Inc
NASDAQ:BKNG
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Price: 5 279.6802 USD 0.05% Market Closed
Market Cap: 170.2B USD

Intrinsic Value

The intrinsic value of one BKNG stock under the Base Case scenario is 5 393.2721 USD. Compared to the current market price of 5 279.6802 USD, Booking Holdings Inc is Undervalued by 2%.

BKNG Intrinsic Value
5 393.2721 USD
Undervaluation 2%
Intrinsic Value
Price
Worst Case
Base Case
Best Case

Valuation History
Booking Holdings Inc

What is Valuation History?
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Fundamental Analysis

Company Overview
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Business Segments
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Economic Moat
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Earnings Call
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Management
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Contacts
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Bear Theses

A pronounced shift in Google’s travel advertising policies, or the growth of Google Travel as a direct competitor, could significantly compress Booking Holdings’ take rates and threaten its historically strong margins.

Regulatory scrutiny and macroeconomic challenges in key European markets—where Booking.com has a dominant position—could weigh on international bookings, potentially disrupting the company’s largest revenue contributor.

The company’s continued push into alternative accommodations may be overshadowed by established home-rental leaders like Airbnb, causing Booking Holdings to lag behind in this fast-growing segment.

Bull Theses

Booking.com’s brand strength and global reach attract high volumes of direct traffic, reducing the dependence on paid advertising channels and supporting robust profit margins.

The company’s extensive portfolio of well-known platforms—like Priceline, Kayak, and Agoda—creates cross-selling opportunities and operational synergies, helping it maintain its leadership in the online travel market.

Booking Holdings’ steady free cash flow generation and disciplined capital allocation strategy, exemplified by share buybacks and targeted acquisitions, provide flexibility to invest in growth initiatives and defend against competitive threats.

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How do you feel about BKNG?
Bearish
Neutral
Bullish
Financials
Annual
Quarterly
TTM
Annual
Quarterly
TTM

Balance Sheet Decomposition
Booking Holdings Inc

Current Assets 21.7B
Cash & Short-Term Investments 16.5B
Receivables 4B
Other Current Assets 1.2B
Non-Current Assets 7B
Long-Term Investments 651m
PP&E 1.4B
Intangibles 3.6B
Other Non-Current Assets 1.3B
Current Liabilities 16.3B
Accounts Payable 4B
Accrued Liabilities 5B
Other Current Liabilities 7.3B
Non-Current Liabilities 17.2B
Long-Term Debt 16B
Other Non-Current Liabilities 1.2B
Efficiency

Free Cash Flow Analysis
Booking Holdings Inc

Last Value
3-Years Average
FCF Margin
Conversion Rate

Earnings Waterfall
Booking Holdings Inc

Revenue
26B USD
Operating Expenses
-16.8B USD
Operating Income
9.2B USD
Other Expenses
-4.1B USD
Net Income
5B USD
Fundamental Scores

BKNG Profitability Score
Profitability Due Diligence

Booking Holdings Inc's profitability score is 69/100. The higher the profitability score, the more profitable the company is.

Exceptional 3Y Average ROIC
Exceptional 3Y Average ROE
Exceptional ROIC
ROIC is Increasing
69/100
Profitability
Score

Booking Holdings Inc's profitability score is 69/100. The higher the profitability score, the more profitable the company is.

BKNG Solvency Score
Solvency Due Diligence

Booking Holdings Inc's solvency score is 65/100. The higher the solvency score, the more solvent the company is.

High Altman Z-Score
Low D/E
Negative Net Debt
Short-Term Solvency
65/100
Solvency
Score

Booking Holdings Inc's solvency score is 65/100. The higher the solvency score, the more solvent the company is.

Wall St
Price Targets

BKNG Price Targets Summary
Booking Holdings Inc

Wall Street analysts forecast BKNG stock price to rise over the next 12 months.

According to Wall Street analysts, the average 1-year price target for BKNG is 6 302.3407 USD with a low forecast of 5 331.1032 USD and a high forecast of 7 819.35 USD.

Lowest
Price Target
5 331.1032 USD
1% Upside
Average
Price Target
6 302.3407 USD
19% Upside
Highest
Price Target
7 819.35 USD
48% Upside
View Analyst Estimates
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Dividends

Dividend Yield
Lowest
Average
Highest
Dividend Per Share
N/A
Growth 3Y
Growth 5Y
Growth 10Y
Dividend Safety Score
Very
Unsafe
Unsafe
Safe
Very
Safe
0
25
50
75
100
Shareholder Yield

Current shareholder yield for BKNG is .

Shareholder yield represents the total return a company provides to its shareholders, calculated as the sum of dividend yield, buyback yield, and debt paydown yield. What is shareholder yield?

Shareholder Yield
Dividend Yield
Lowest
Average
Highest
Buyback Yield
Lowest
Average
Highest
Debt Paydown Yield
Lowest
Average
Highest

Competitive Landscape

Company Market Cap Intrinsic Valuation Profitability Solvency Price Change
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Ownership

BKNG Insider Trading
Buy and sell transactions by insiders

BKNG News

Other Videos
What is the Intrinsic Value of one BKNG stock?

The intrinsic value of one BKNG stock under the Base Case scenario is 5 393.2721 USD.

Is BKNG stock undervalued or overvalued?

Compared to the current market price of 5 279.6802 USD, Booking Holdings Inc is Undervalued by 2%.

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