Vera Bradley Inc
NASDAQ:VRA
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Vera Bradley Inc
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Vera Bradley Inc
Vera Bradley, Inc. designs, produces, markets, and retails accessories for women. The company is headquartered in Roanoke, Indiana and currently employs 2,490 full-time employees. The company went IPO on 2010-10-21. The company operates through three segments: Vera Bradley Direct (VB Direct), Vera Bradley Indirect (VB Indirect), and Pura Vida. The VB Direct segment consists of sales of Vera Bradley products through Vera Bradley full-line and factory outlet stores in the United States; verabradley.com; the Vera Bradley outlet site; and the Vera Bradley annual outlet sale in Fort Wayne, Indiana. The company operates 70 full-line stores and 75 factory outlet stores. The VB Indirect segment consists of sales of Vera Bradley products to approximately 1,800 specialty retail locations, department stores, national accounts, third-party e-commerce sites, and third-party inventory liquidators. Pura Vida segment operates through the Pura Vida websites, www.puravidabracelets.com, www.puravidabracelets.eu, and www.puravidabracelets.ca, and distributes Pura Vida-branded products to wholesale retailers.
Vera Bradley, Inc. designs, produces, markets, and retails accessories for women. The company is headquartered in Roanoke, Indiana and currently employs 2,490 full-time employees. The company went IPO on 2010-10-21. The company operates through three segments: Vera Bradley Direct (VB Direct), Vera Bradley Indirect (VB Indirect), and Pura Vida. The VB Direct segment consists of sales of Vera Bradley products through Vera Bradley full-line and factory outlet stores in the United States; verabradley.com; the Vera Bradley outlet site; and the Vera Bradley annual outlet sale in Fort Wayne, Indiana. The company operates 70 full-line stores and 75 factory outlet stores. The VB Indirect segment consists of sales of Vera Bradley products to approximately 1,800 specialty retail locations, department stores, national accounts, third-party e-commerce sites, and third-party inventory liquidators. Pura Vida segment operates through the Pura Vida websites, www.puravidabracelets.com, www.puravidabracelets.eu, and www.puravidabracelets.ca, and distributes Pura Vida-branded products to wholesale retailers.
Leadership: Ian Bickley named permanent CEO and Marty Layding becomes Chief Operating and Financial Officer, signaling board confidence in Project Sunshine.
Profitability: Company returned to profitability in Q4 with net income of $2.5 million and EPS of $0.09, a year‑over‑year swing of $0.28.
Sales Trend: Consolidated Q4 revenue was $84.9 million, down 1.7% year‑over‑year; Direct revenue was $74.5 million (down 2.6%) and Indirect was $10.4 million (up 4.9%).
Margins & Costs: Gross margin rate improved to 47.8% (up ~100 bps) and SG&A fell $10.6 million to $37.3 million (43.9% of revenues), driving operating income of $3.6 million (4.2%).
Balance Sheet & Cash: Q4 operating cash flow was $17 million, cash and equivalents $18.5 million, no borrowings on ABL at year‑end and full payoff of ABL facility.
Inventory: Year‑end inventory was $76.0 million, down ~17% from $91.4 million a year earlier (excluding $4.2 million tariff impact the decline is ~22%); inventory turns improved to 1.6 from 1.5.
Outlook: Fiscal 2027 sales guidance provided at $255 million to $270 million; management expects >40% improvement in operating loss vs. adjusted FY26 operating loss of $21.7 million.
