Bally's Corp
NYSE:BALY
Bally's Corp
Bally's Corp. engages in the business of casino hotels and horse racetrack. The company is headquartered in Lincoln, Rhode Island and currently employs 9,460 full-time employees. The company went IPO on 2019-03-29. The Company’s segments include Casinos & Resorts, North America Interactive and International Interactive. The Casinos & Resorts segment includes Bally’s Twin River, Bally’s Tiverton, Bally’s Dover, Bally’s Atlantic City, Bally’s Evansville, Hard Rock Biloxi, Bally’s Vicksburg, Bally’s Kansas City, Bally’s Black Hawk, Bally’s Shreveport, Bally’s Lake Tahoe, Bally’s Quad Cities and Bally’s Arapahoe Park. The North America Interactive segment includes Bally’s Interactive, SportCaller, MKF, AVP, Telescope, Degree 53, Live at the Bike, Gamesys’ North American operations and online and mobile sports betting operations. The International Interactive segment includes Gamesys’ Europe and Asia operations. The company also provides traditional casino offerings, iCasino, online bingo games, sportsbook, daily fantasy sports (DFS) and free-to-play games (F2P).
Bally's Corp. engages in the business of casino hotels and horse racetrack. The company is headquartered in Lincoln, Rhode Island and currently employs 9,460 full-time employees. The company went IPO on 2019-03-29. The Company’s segments include Casinos & Resorts, North America Interactive and International Interactive. The Casinos & Resorts segment includes Bally’s Twin River, Bally’s Tiverton, Bally’s Dover, Bally’s Atlantic City, Bally’s Evansville, Hard Rock Biloxi, Bally’s Vicksburg, Bally’s Kansas City, Bally’s Black Hawk, Bally’s Shreveport, Bally’s Lake Tahoe, Bally’s Quad Cities and Bally’s Arapahoe Park. The North America Interactive segment includes Bally’s Interactive, SportCaller, MKF, AVP, Telescope, Degree 53, Live at the Bike, Gamesys’ North American operations and online and mobile sports betting operations. The International Interactive segment includes Gamesys’ Europe and Asia operations. The company also provides traditional casino offerings, iCasino, online bingo games, sportsbook, daily fantasy sports (DFS) and free-to-play games (F2P).
Revenue Steady: Bally's reported Q3 2024 revenue of $630 million, down less than 1% year-over-year, with growth in North America Interactive but softness in Casinos & Resorts.
Segment Trends: North America Interactive revenue jumped 55%, while International Interactive declined 5% overall but grew 12% in the UK.
Margin Pressure: Casino & Resorts segment adjusted EBITDAR fell 15%, with margins down from 33% to 28% due to regional headwinds.
Chicago Update: Construction prep for Bally's permanent Chicago casino is progressing, with a planned opening in September 2026 supported by a $940 million funding commitment.
Strategic Moves: Bally's separated its Asia business to a royalty model, focusing interactive activity on licensed markets like the UK, Spain, and North America.
Outlook: Management expects margin improvements from efficiency initiatives and sees continued ramp in interactive and upcoming integration of Casino Queen portfolio.
