Packaged bread
Makes sliced bread, buns, and other packaged bakery items under its own brands for everyday home use.
Customers and revenue model
P
President Bakery PCL
SET:PB
President Bakery PCL
SET:PB
Price:
45.75
THB
-0.54%
Market Cap:
฿20.6B
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Company Overview
Business Description
- Sector
- Consumer Staples
- Industry
- Food Products
- Headquarters
- Thailand TH
- Employees
- 4 895
- IPO date
- Dec 25, 2002
President Bakery PCL is a Thai food company best known for making packaged bread and bakery snacks. It produces items such as sliced bread, buns, cakes, pastries, and sandwich-style baked goods that are sold under its own brands and through retail channels. The company’s job is to take basic bakery products from factory production to everyday store shelves.
Its main customers are regular shoppers who buy bread and baked snacks for home use, along with supermarkets, convenience stores, and other food retailers that stock its products. The company earns money by selling finished bakery goods to these channels, so its business depends on keeping a steady flow of fresh, recognizable products moving through modern trade and other retail outlets.
What makes its business model distinct is that it sits in the middle of the food chain as a branded, high-volume bakery producer. Unlike a restaurant chain that sells meals directly, President Bakery sells packaged products that can be distributed widely and purchased repeatedly, which makes branding, freshness, and reliable supply especially important.