Property development
This business plans and builds homes and condo projects in Thailand, then sells finished units to buyers. It is the main part of the company’s operations.
Customers and revenue model
S
Sen X PCL
SET:SENX
Sen X PCL
SET:SENX
Price:
0.23
THB
Market Closed
Market Cap:
฿966m
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Company Overview
Business Description
- Sector
- Real Estate
- Industry
- Real Estate
- Headquarters
- Thailand TH
- Employees
- 621
- IPO date
- Nov 19, 2014
Sen X PCL is a Thai real estate developer. It plans, builds, and sells housing projects, mainly homes and condominiums, for people buying a place to live and, in some cases, for investors looking for rental property. Its core product is finished residential property, not just land or construction services.
The company makes money when it sells units in its projects and, depending on the project structure, from related property management or rental income. Its main customers are homebuyers in Thailand, especially middle-income buyers who want ready-to-move-in homes in planned communities or city locations. Like most developers, it turns land, design, construction, and project management into finished homes that can be sold one by one.
What sets this business apart is that it sits in the middle of the property value chain: it has to secure land, design a project people want, manage construction, and then market and sell the finished units. That makes the business less like a factory and more like a project-based sales company. Its results depend on how well it chooses locations, controls development risk, and matches the right type of housing to local demand.