Publicis Groupe SA
SWB:PU4
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Publicis Groupe SA
SWB:PU4
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Intrinsic Value
The intrinsic value of 
Publicis Groupe SA (PU4) under the Base Case is 103.46 EUR per share.
Compared with the current market price of 90.82 EUR, the stock appears
Undervalued by 12% .
The intrinsic value is the average of valuations using the DCF method and multiples.
Do our valuations actually work? See backtest results .
Cheap or expensive for this stock?
This block shows whether today’s valuation is cheap or expensive compared with the stock’s own history, and what happened after similar valuations in the past.
We compare the gap between the stock’s price and our estimated value over time.
- Undervalued can still be historically expensive. The stock may trade below our estimated value, but usually offer an even bigger discount.
- Overvalued can still be historically cheap. The stock may trade above our estimated value, but usually carry an even higher premium.
Market expectations can differ from our model, which may not fully capture everything affecting the price. That is why some stocks regularly trade above our estimated value and others below it.
The scale and chart show how today’s valuation compares with the past. The cards summarize past returns and waiting times until the stock stopped being cheap or expensive. This can happen because the price changed, our estimated value changed, or both.
Only completed periods are included. These are past results, not forecasts. The usual historical range does not necessarily mean fair value.
Fundamental Analysis
What Publicis Groupe Does
Publicis Groupe is one of the world’s largest advertising and communications companies. It helps brands plan and run marketing campaigns across TV, digital, social media, search, public relations, and customer engagement. Its work ranges from creating ads and content to buying media space and managing brand strategy for client companies.
- Headquarters
- France FR
- Employees
- 114 000
- IPO date
- Jun 9, 1970
Publicis Groupe has no economic moat
Clients can move advertising work between agencies, so Publicis must keep winning their business rather than rely on lasting barriers to departure. Its data, technology and creative skills help it compete, but alternatives from large agency groups, consultants and specialist firms leave customers with choices.
Read the full moat analysis
Earnings Waterfall
Publicis Groupe SA
The intrinsic value for Publicis Groupe SA (PU4) under the Base Case is 103.46 EUR.
Compared with the current market price of 90.82 EUR, the stock appears Undervalued by 12% .
