YouGov PLC
LSE:YOU
Cash Flow Statement
Cash Flow Statement
YouGov PLC
| Jul-2006 | Jan-2007 | Jul-2007 | Jan-2008 | Jul-2008 | Jan-2009 | Jul-2009 | Jan-2010 | Jul-2010 | Jan-2011 | Jul-2011 | Jan-2012 | Jul-2012 | Jan-2013 | Jul-2013 | Jan-2014 | Jul-2014 | Jan-2015 | Jul-2015 | Jan-2016 | Jul-2016 | Jan-2017 | Jul-2017 | Jan-2018 | Jul-2018 | Jan-2019 | Jul-2019 | Jan-2020 | Jul-2020 | Jan-2021 | Jul-2021 | Jan-2022 | Jul-2022 | Jan-2023 | Jul-2023 | Jan-2024 | Jul-2024 | Jan-2025 | Jul-2025 | ||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Operating Cash Flow | ||||||||||||||||||||||||||||||||||||||||
| Net Income |
4
|
5
|
5
|
7
|
5
|
3
|
0
|
(1)
|
(7)
|
(11)
|
0
|
1
|
0
|
1
|
1
|
1
|
1
|
1
|
3
|
5
|
6
|
6
|
8
|
10
|
12
|
15
|
19
|
20
|
15
|
14
|
19
|
20
|
25
|
37
|
45
|
34
|
4
|
2
|
18
|
|
| Depreciation & Amortization |
0
|
0
|
0
|
2
|
3
|
3
|
4
|
4
|
4
|
4
|
5
|
5
|
5
|
4
|
4
|
4
|
5
|
5
|
5
|
6
|
6
|
7
|
8
|
8
|
8
|
10
|
13
|
14
|
15
|
18
|
20
|
23
|
25
|
26
|
25
|
25
|
37
|
47
|
44
|
|
| Stock-Based Compensation |
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
1
|
1
|
1
|
1
|
1
|
0
|
1
|
1
|
1
|
1
|
1
|
3
|
4
|
3
|
2
|
2
|
3
|
0
|
5
|
0
|
3
|
7
|
8
|
7
|
3
|
1
|
1
|
|
| Other Non-Cash Items |
0
|
0
|
0
|
(0)
|
(1)
|
(2)
|
(1)
|
(0)
|
5
|
9
|
1
|
0
|
1
|
1
|
1
|
1
|
2
|
2
|
1
|
0
|
(0)
|
(0)
|
1
|
3
|
3
|
2
|
(0)
|
1
|
8
|
11
|
12
|
14
|
13
|
11
|
3
|
(1)
|
4
|
10
|
13
|
|
| Cash Taxes Paid |
0
|
0
|
1
|
2
|
1
|
1
|
1
|
(1)
|
(1)
|
0
|
1
|
2
|
1
|
1
|
0
|
0
|
0
|
1
|
1
|
1
|
2
|
3
|
2
|
5
|
6
|
4
|
5
|
4
|
3
|
6
|
7
|
6
|
7
|
6
|
9
|
11
|
10
|
10
|
6
|
|
| Cash Interest Paid |
0
|
0
|
0
|
0
|
0
|
(0)
|
1
|
1
|
0
|
0
|
0
|
(0)
|
0
|
(0)
|
0
|
0
|
0
|
(0)
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
1
|
1
|
1
|
1
|
1
|
1
|
7
|
12
|
13
|
|
| Change in Working Capital |
(1)
|
0
|
(2)
|
(6)
|
(5)
|
(1)
|
1
|
2
|
3
|
1
|
(0)
|
1
|
(3)
|
(3)
|
0
|
1
|
1
|
(3)
|
0
|
2
|
(0)
|
(1)
|
(0)
|
(3)
|
(5)
|
(6)
|
1
|
5
|
(3)
|
(8)
|
(2)
|
6
|
(1)
|
(12)
|
(14)
|
(14)
|
(7)
|
(17)
|
(30)
|
|
| Cash from Operating Activities |
3
N/A
|
5
+71%
|
4
-14%
|
2
-48%
|
2
+12%
|
3
+44%
|
4
+21%
|
5
+31%
|
6
+3%
|
3
-46%
|
5
+65%
|
6
+30%
|
4
-45%
|
3
-7%
|
6
+93%
|
8
+21%
|
9
+10%
|
5
-42%
|
10
+91%
|
13
+36%
|
12
-9%
|
12
+4%
|
16
+34%
|
17
+5%
|
18
+5%
|
22
+20%
|
34
+55%
|
41
+22%
|
35
-14%
|
34
-4%
|
49
+44%
|
63
+28%
|
62
-1%
|
63
+2%
|
59
-6%
|
43
-27%
|
38
-13%
|
41
+9%
|
45
+9%
|
|
| Investing Cash Flow | ||||||||||||||||||||||||||||||||||||||||
| Capital Expenditures |
(1)
|
(1)
|
(1)
|
(3)
|
(3)
|
(2)
|
(3)
|
(3)
|
(2)
|
(2)
|
(3)
|
(3)
|
(3)
|
(4)
|
(4)
|
(5)
|
(6)
|
(6)
|
(6)
|
(6)
|
(6)
|
(7)
|
(8)
|
(8)
|
(8)
|
(12)
|
(12)
|
(13)
|
(19)
|
(22)
|
(24)
|
(21)
|
(18)
|
(19)
|
(17)
|
(17)
|
(19)
|
(18)
|
(18)
|
|
| Other Items |
(0)
|
(4)
|
(4)
|
(16)
|
(16)
|
(2)
|
(2)
|
(0)
|
(0)
|
(5)
|
(7)
|
(3)
|
(3)
|
(3)
|
(2)
|
(3)
|
(1)
|
(0)
|
(0)
|
(1)
|
(0)
|
0
|
0
|
0
|
(1)
|
(3)
|
(7)
|
(12)
|
(7)
|
(0)
|
(12)
|
(37)
|
(25)
|
(0)
|
0
|
(258)
|
(260)
|
(3)
|
(3)
|
|
| Cash from Investing Activities |
(1)
N/A
|
(5)
-383%
|
(5)
-5%
|
(19)
-253%
|
(19)
-4%
|
(5)
+77%
|
(5)
-6%
|
(3)
+36%
|
(3)
+11%
|
(7)
-156%
|
(10)
-46%
|
(6)
+38%
|
(6)
+7%
|
(7)
-15%
|
(7)
+3%
|
(7)
-11%
|
(7)
+7%
|
(6)
+4%
|
(6)
+4%
|
(6)
+2%
|
(6)
-2%
|
(7)
-12%
|
(8)
-11%
|
(8)
-2%
|
(9)
-12%
|
(15)
-65%
|
(19)
-29%
|
(25)
-33%
|
(26)
-3%
|
(23)
+12%
|
(36)
-59%
|
(58)
-59%
|
(43)
+26%
|
(19)
+56%
|
(17)
+10%
|
(275)
-1 508%
|
(279)
-1%
|
(21)
+92%
|
(20)
+4%
|
|
| Financing Cash Flow | ||||||||||||||||||||||||||||||||||||||||
| Net Issuance of Common Stock |
0
|
0
|
0
|
26
|
26
|
0
|
0
|
0
|
0
|
0
|
(1)
|
(1)
|
0
|
0
|
0
|
0
|
0
|
(0)
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
(4)
|
(6)
|
(2)
|
(2)
|
(2)
|
0
|
(10)
|
(16)
|
40
|
44
|
(2)
|
0
|
0
|
|
| Net Issuance of Debt |
0
|
0
|
0
|
0
|
0
|
(1)
|
(1)
|
0
|
(0)
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
(0)
|
(0)
|
(0)
|
(0)
|
(0)
|
(0)
|
0
|
0
|
0
|
(1)
|
(3)
|
(3)
|
(3)
|
(3)
|
(4)
|
16
|
(3)
|
(23)
|
(3)
|
211
|
220
|
(13)
|
(32)
|
|
| Cash Paid for Dividends |
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
(0)
|
(0)
|
(1)
|
(1)
|
(1)
|
(1)
|
(1)
|
(1)
|
(1)
|
(1)
|
(2)
|
(2)
|
(3)
|
(3)
|
(4)
|
(4)
|
(6)
|
(6)
|
(7)
|
(7)
|
(8)
|
(8)
|
(10)
|
(10)
|
(11)
|
(11)
|
|
| Other |
0
|
0
|
0
|
0
|
0
|
0
|
(0)
|
(0)
|
(0)
|
0
|
0
|
0
|
(0)
|
(0)
|
(0)
|
(0)
|
(0)
|
(0)
|
(0)
|
(0)
|
(0)
|
(0)
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
0
|
|
| Cash from Financing Activities |
0
N/A
|
0
+33%
|
0
+100%
|
26
+32 713%
|
26
+1%
|
(1)
N/A
|
(1)
+12%
|
(0)
+99%
|
(0)
-2 800%
|
0
N/A
|
(1)
N/A
|
(1)
N/A
|
(0)
+96%
|
(1)
-1 600%
|
(1)
-2%
|
(1)
-10%
|
(1)
-5%
|
(1)
-45%
|
(1)
+7%
|
(1)
-33%
|
(1)
+1%
|
(1)
-25%
|
(1)
+3%
|
(2)
-59%
|
(2)
0%
|
(4)
-116%
|
(10)
-117%
|
(13)
-38%
|
(10)
+28%
|
(11)
-9%
|
(12)
-9%
|
10
N/A
|
(20)
N/A
|
(46)
-130%
|
29
N/A
|
244
+738%
|
208
-15%
|
(23)
N/A
|
(43)
-85%
|
|
| Change in Cash | ||||||||||||||||||||||||||||||||||||||||
| Effect of Foreign Exchange Rates |
0
|
0
|
(0)
|
0
|
(0)
|
2
|
1
|
(1)
|
0
|
(0)
|
(0)
|
0
|
0
|
0
|
0
|
(0)
|
(1)
|
(0)
|
0
|
1
|
1
|
1
|
0
|
(1)
|
0
|
1
|
2
|
(0)
|
(2)
|
(0)
|
(1)
|
(1)
|
3
|
3
|
(1)
|
(1)
|
(1)
|
(0)
|
(0)
|
|
| Net Change in Cash |
2
N/A
|
(0)
N/A
|
(1)
-473%
|
10
N/A
|
9
-4%
|
(0)
N/A
|
(1)
-176%
|
1
N/A
|
3
+170%
|
(4)
N/A
|
(6)
-55%
|
(1)
+91%
|
(2)
-325%
|
(4)
-73%
|
(0)
+87%
|
(0)
+22%
|
1
N/A
|
(2)
N/A
|
3
N/A
|
6
+133%
|
6
-14%
|
5
-12%
|
8
+58%
|
6
-18%
|
7
+18%
|
4
-50%
|
7
+98%
|
2
-70%
|
(3)
N/A
|
0
N/A
|
0
-41%
|
13
+6 600%
|
2
-86%
|
1
-47%
|
70
+6 880%
|
11
-84%
|
(34)
N/A
|
(4)
+89%
|
(19)
-422%
|
|
| Free Cash Flow | ||||||||||||||||||||||||||||||||||||||||
| Free Cash Flow |
2
N/A
|
4
+97%
|
3
-10%
|
(1)
N/A
|
(1)
-21%
|
1
N/A
|
1
+30%
|
3
+106%
|
3
+14%
|
1
-74%
|
2
+173%
|
3
+45%
|
0
-93%
|
(0)
N/A
|
2
N/A
|
3
+30%
|
3
-8%
|
(1)
N/A
|
4
N/A
|
7
+95%
|
6
-24%
|
5
-6%
|
9
+60%
|
9
+6%
|
10
+9%
|
10
+2%
|
21
+111%
|
28
+29%
|
17
-40%
|
12
-29%
|
25
+115%
|
42
+66%
|
44
+6%
|
45
+0%
|
42
-6%
|
27
-37%
|
18
-31%
|
23
+26%
|
27
+17%
|
|