TrueCar Inc

NASDAQ:TRUE

TrueCar, Inc. engages in the operation of data-driven online platform which provides dealers and automakers with automobile information. The company is headquartered in Santa Monica, California and currently employs 428 full-time employees. The company went IPO on 2014-05-16. The firm offers a software ecosystem on a technology infrastructure, powered by data and analytics. The firm enables its users to obtain market-based pricing data on new and used cars, and to connect with its network of TrueCar-certified dealers. The company also allows automobile manufacturers to connect with TrueCar users during the purchase process and deliver incentives to consumers. TrueCar Certified Dealers operate in all 50 states and the District of Columbia. The company provides trade and payment as part of its Access and TrueCar+ offerings. The company provides information to consumers in the form of verified owner ratings and reviews, data-driven vehicle rankings, editorial content, and in other formats that allow consumers to research, compare, and discover the vehicle based on their preferences. The company provides consumers with access to search for pre-owned vehicles for sale by Certified Dealers across the United States.