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Intrinsic Value

The intrinsic value of Clorox Co (CLX) under the Base Case is 104.45 USD per share. Compared with the current market price of 86.55 USD, the stock appears Undervalued by 17% .

The intrinsic value is the average of valuations using the DCF method and multiples.

Do our valuations actually work? See backtest results .

CLX Intrinsic Value
$104.45
Undervaluation 17%
Intrinsic Value
Price $86.55

CLX is cheaper than usual. It was this cheap or cheaper on just 8% of days in the past 5 years.

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20% below Intrinsic Value $83.56
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Intrinsic Value $104.45
Current Price $86.55
Margin of Safety 20% $83.56
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Fundamental Analysis

What Clorox Does

Consumer products Consumer Staples

Clorox makes branded consumer products for cleaning, laundry, trash, water filtration, grilling, and some food items. Its best-known products include Clorox bleach and disinfecting wipes, Glad bags and wraps, Brita filters, Kingsford charcoal, Pine-Sol cleaners, and Hidden Valley dressings and dips. The company sells these everyday products mainly to households, plus some food service and commercial customers, through supermarkets, mass merchants, warehouse clubs, drugstores, and online retailers.

Headquarters
United States of America US
Employees
7 600
IPO date
Aug 1, 1928
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Clorox has a wide economic moat

No Moat Narrow Wide

Consumers’ trust in brands such as Clorox and Hidden Valley helps the company charge more than lower-priced store brands, making it difficult for rivals to win customers on price alone. Installed Purell dispensers provide additional protection because changing suppliers can require customers to replace equipment rather than simply buy different refills.

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Financials
Efficiency

Earnings Waterfall
Clorox Co

Wall St Price Targets

Capital Returns

Competitive Landscape

Ownership

CLX Insider Trading
Buy and sell transactions by insiders

What is the Intrinsic Value of one CLX stock?

The intrinsic value for Clorox Co (CLX) under the Base Case is 104.45 USD.

Is CLX stock undervalued or overvalued?

Compared with the current market price of 86.55 USD, the stock appears Undervalued by 17% .

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