
Clorox Co
NYSE:CLX

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120.77
169.74
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Intrinsic Value
The intrinsic value of one
CLX
stock under the Base Case scenario is
147.64
USD.
Compared to the current market price of 120.77 USD,
Clorox Co
is
Undervalued by 18%.
The Intrinsic Value is calculated as the average of DCF and Relative values:

Valuation History
Clorox Co
Historical valuation for CLX cannot be conducted due to limitations such as insufficient data or other constraints.
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Fundamental Analysis
Select up to 3 indicators:
Select up to 3 indicators:

As Clorox’s core products rely heavily on bleach and chemical solutions, shifting consumer preferences toward eco-friendly and natural alternatives could erode its market share and undermine brand loyalty in the long run.
Ongoing cost pressures from raw materials like resin and pulp, along with rising logistics expenses, could squeeze margins. Clorox may struggle to pass on higher costs to price-sensitive segments, weakening profitability over time.
Major retailers’ increasing emphasis on private-label cleaning products poses a competitive threat, as Clorox may lose shelf space and face further pricing pressure if these retailer-branded options gain traction.
Clorox’s iconic brand portfolio and leading position in cleaning and sanitation provide pricing power and consistent consumer demand, even in periods of economic downturn.
Successful innovations, such as expanding its disinfecting product range and diversifying into natural-based offerings, strengthen Clorox’s relevance with health- and eco-conscious customers, reinforcing market leadership.
Its well-established supply chain and strong relationships with major retailers enable Clorox to maintain reliable product availability, ensuring relatively stable revenue streams and brand loyalty.

Revenue & Expenses Breakdown
Clorox Co
Balance Sheet Decomposition
Clorox Co
Current Assets | 1.6B |
Cash & Short-Term Investments | 226m |
Receivables | 597m |
Other Current Assets | 767m |
Non-Current Assets | 3.9B |
PP&E | 1.6B |
Intangibles | 1.8B |
Other Non-Current Assets | 537m |
Current Liabilities | 2.2B |
Accounts Payable | 2B |
Accrued Liabilities | 85m |
Short-Term Debt | 54m |
Non-Current Liabilities | 3.3B |
Long-Term Debt | 2.5B |
Other Non-Current Liabilities | 847m |
Free Cash Flow Analysis
Clorox Co
USD | |
Free Cash Flow | USD |
Earnings Waterfall
Clorox Co
Revenue
|
7B
USD
|
Cost of Revenue
|
-3.9B
USD
|
Gross Profit
|
3.2B
USD
|
Operating Expenses
|
-2.1B
USD
|
Operating Income
|
1.1B
USD
|
Other Expenses
|
-369m
USD
|
Net Income
|
694m
USD
|
CLX Profitability Score
Profitability Due Diligence
Clorox Co's profitability score is 68/100. The higher the profitability score, the more profitable the company is.

Score
Clorox Co's profitability score is 68/100. The higher the profitability score, the more profitable the company is.
CLX Solvency Score
Solvency Due Diligence
Clorox Co's solvency score is 39/100. The higher the solvency score, the more solvent the company is.

Score
Clorox Co's solvency score is 39/100. The higher the solvency score, the more solvent the company is.
Wall St
Price Targets
CLX Price Targets Summary
Clorox Co
According to Wall Street analysts, the average 1-year price target for
CLX
is 151.27 USD
with a low forecast of 130.29 USD and a high forecast of 198.45 USD.
Dividends
Current shareholder yield for CLX is
.
Shareholder yield represents the total return a company provides to its shareholders, calculated as the sum of dividend yield, buyback yield, and debt paydown yield. What is shareholder yield?
The intrinsic value of one
CLX
stock under the Base Case scenario is
147.64
USD.
Compared to the current market price of 120.77 USD,
Clorox Co
is
Undervalued by 18%.