Imperial Brands PLC
XETRA:ITB
Decide at what price you'd be comfortable buying and we'll help you stay ready.
Intrinsic Value
The intrinsic value of 
Imperial Brands PLC (ITB) under the Base Case is 38.17 EUR per share.
Compared with the current market price of 35.52 EUR, the stock appears
Undervalued by 7% .
The intrinsic value is the average of valuations using the DCF method and multiples.
Do our valuations actually work? See backtest results .
Cheap or expensive for this stock?
This block shows whether today’s valuation is cheap or expensive compared with the stock’s own history, and what happened after similar valuations in the past.
We compare the gap between the stock’s price and our estimated value over time.
- Undervalued can still be historically expensive. The stock may trade below our estimated value, but usually offer an even bigger discount.
- Overvalued can still be historically cheap. The stock may trade above our estimated value, but usually carry an even higher premium.
Market expectations can differ from our model, which may not fully capture everything affecting the price. That is why some stocks regularly trade above our estimated value and others below it.
The scale and chart show how today’s valuation compares with the past. The cards summarize past returns and waiting times until the stock stopped being cheap or expensive. This can happen because the price changed, our estimated value changed, or both.
Only completed periods are included. These are past results, not forecasts. The usual historical range does not necessarily mean fair value.
Fundamental Analysis
What Imperial Brands Does
Imperial Brands is a tobacco company that sells cigarettes, fine-cut tobacco, cigars, rolling papers, and some next-generation nicotine products such as vaping and heated-tobacco items. Its brands are sold through retailers, convenience stores, wholesalers, and duty-free channels in many markets around the world.
- Headquarters
- United Kingdom UK
- Employees
- 25 100
- IPO date
- Oct 1, 1996
Imperial Brands has no economic moat
Customers can choose another cigarette brand without paying to leave or replacing equipment, leaving Imperial Brands exposed to competing offers. Its ability to raise prices does not establish a lasting advantage over rivals, especially when consumers also move toward cheaper brands.
Read the full moat analysis
Earnings Waterfall
Imperial Brands PLC
Continue ITB Research
Decided on Imperial Brands? Get an email when ITB reaches the price you’d buy at. Free with an account.
Other Imperial Brands listings
What is the Intrinsic Value of one ITB stock?
The intrinsic value for Imperial Brands PLC (ITB) under the Base Case is 38.17 EUR.
Is ITB stock undervalued or overvalued?
Compared with the current market price of 35.52 EUR, the stock appears Undervalued by 7% .
