News Corp

XMUN:NC0B

Business Description

Sector

Communication Services

Industry

Media

Headquarters

United States of America US

Employees

22 300

IPO date

Jun 19, 2013

News Corp is a media and information company that makes money by selling news, books, digital subscriptions, and advertising. Its best-known businesses include newspapers, digital news sites, book publishing, and specialist information services. It serves consumers who read its journalism, subscribers who pay for premium content, and advertisers who want access to those audiences.

The company’s business is built around content creation and distribution. Its news brands produce reporting and analysis for readers and businesses, while its publishing arm sells books through retail and digital channels. In addition, News Corp owns information services that provide market data, research, and business content to professional customers who rely on timely, trusted information.

What makes News Corp different is that it sits at the intersection of old and new media. It still owns traditional print titles, but it also earns a meaningful share of its money from recurring subscriptions and digital products. That mix gives it multiple ways to monetize the same underlying asset: original content that attracts attention, builds loyalty, and can be sold directly to readers or packaged for advertisers and professional users.