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Direct Digital Holdings Inc
NASDAQ:DRCT

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Direct Digital Holdings Inc
NASDAQ:DRCT
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Price: 0.819 USD -6.34% Market Closed
Market Cap: $1.8m

Dividends

Direct Digital Holdings Inc
does not pay dividends

Shareholder Yield

Current shareholder yield for DRCT is .

Shareholder yield represents the total return a company provides to its shareholders, calculated as the sum of dividend yield, buyback yield, and debt paydown yield. What is shareholder yield?

Shareholder Yield
Dividend Yield
No dividends
Buyback Yield
Lowest
Average
Highest
Debt Paydown Yield
Lowest
Average
Highest

Peers Comparison
Shareholder Yield

Company Total Yield Dividend Yield Buyback Yield Debt Paydown Yield

Buybacks

Buyback Yield
Direct Digital Holdings Inc

Period
3Y
5Y
10Y
15Y
30Y
Yield Statistics, Past 5 Years
Min
Max
Current Yield
Min Yield
Max Yield
Average Yield
Median Yield

Peers Comparison
Buybacks

Company Buyback Yield Average Yield (3Y) Average Yield (5Y) Average Yield (10Y)

Debt Paydown

Debt Paydown Yield
Direct Digital Holdings Inc

Period
3Y
5Y
10Y
15Y
30Y
Yield Statistics, Past 5 Years
Min
Max
Current Yield
Min Yield
Max Yield
Average Yield
Median Yield

Peers Comparison
Debt Paydown

Company Debt Paydown Yield Average Yield (3Y) Average Yield (5Y) Average Yield (10Y)

Price Appreciation

DRCT Price
Direct Digital Holdings Inc

Annual Price Range
0.819
52w Low
0.819
52w High
73.15
Price Metrics
Average Annual Return 105.69%
Standard Deviation of Annual Returns 274.41%
Max Drawdown -100%
Shares Statistics
Market Capitalization 1.8m USD
Shares Outstanding 2 207 435
Percentage of Shares Shorted 3.28%

DRCT Return Decomposition
Main factors of price return

Stock Splits

DRCT's latest stock split occurred on Jan 12, 2026

The company executed a 1-for-55 stock split, meaning that for every 55 shares held, investors received 1 new share.

Before the split, DRCT traded at 0.045 per share. Afterward, the share price was about 2.24.

The adjusted shares began trading on Jan 12, 2026. This was the only stock split in DRCT's history.

Pre-Split Price
2.475 0.045
Post-Split Price
2.24
Before
After
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