Direct Digital Holdings Inc
NASDAQ:DRCT
During the last 3 months Direct Digital Holdings Inc insiders have not bought any shares, and sold 86.3k USD worth of shares. The stock price has dropped by 55% over this period (open performance analysis).
The last transaction was made on Apr 17, 2025 by Walker Mark D (Co-Founder & Chief Executive Officer) , who sold 4.7k USD worth of DRCT shares.
During the last 3 months Direct Digital Holdings Inc insiders have not bought any shares, and sold 86.3k USD worth of shares. The stock price has dropped by 55% over this period (open performance analysis).
The last transaction was made on Apr 17, 2025 by Walker Mark D (Co-Founder & Chief Executive Officer) , who sold 4.7k USD worth of DRCT shares.
Direct Digital Holdings Inc
Glance View
Direct Digital Holdings, Inc. is a full-service programmatic advertising platform that focuses on providing advertising technology, data-driven campaign optimization and other solutions to underserved markets on both the buy- and sell-side of the digital advertising ecosystem. The company is headquartered in Houston, Texas. The company went IPO on 2022-02-11. The firm provides end-to-end, full-service programmatic advertising platform primarily focused on providing advertising technology, data-driven campaign and other solutions to underserved and less resourceful markets on both the buy- and sell-side of the digital advertising sector. The firm through its subsidiary, Colossus Media operates its sell-side programmatic platform operating under the trademarked banner of Colossus SSP; and Huddled Masses is the platform for the buy-side of its business. The firm serves industries, such as travel, healthcare, education, financial services, consumer products, and others. The firm's platform enables small- and mid-sized clients to purchase programmatic technology to engage their potential customers more directly, on a one-on-one basis, in any local market, with specificity to media device.
What is Insider Trading?
Insider trading refers to the buying or selling of a company’s stock by individuals with access to non-public, material information about the company.
While legal insider trading occurs when insiders follow disclosure rules, illegal insider trading involves trading based on confidential information and is prohibited by law.
Why is Insider Trading Important?
It isn't a coincidence that corporate executives seem to always buy at the right times. After all, they have access to every bit of company information you could ever want.
However, the fact that company executives have unique insights doesn't mean that individual investors are always left in the dark. Insider trading data is out there for all who want to use it.
Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise.
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