RealReal Inc
NASDAQ:REAL
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RealReal Inc
NASDAQ:REAL
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RealReal Inc
The RealReal, Inc. is an online luxury consignment site, which engages in the consignment of luxury goods across multiple categories, including women's, men's, kids, jewelry, watches, home and art. The company is headquartered in San Francisco, California. The company went IPO on 2019-06-28. The firm offers a range of authenticated, primarily pre-owned luxury goods on its online marketplace bearing the brands of luxury and designers. The company offers products across multiple categories, including women's, men's, kids', jewelry and watches, and home and art. Luxury designers on its online marketplace include Cartier, Chanel, Christian Louboutin, Gucci, Hermes, Louis Vuitton, Prada, Rolex, Tiffany & Co., and Valentino. The firm operates a retail store in West Hollywood in Los Angeles, California, Union Square in San Francisco, California, SoHo and the Upper East Side in New York, New York; and Chicago, Illinois. In addition, it operates smaller retail stores on the Upper East Side and in Brooklyn, New York; Newport Beach, California; and Palo Alto, California. The company has approximately 19 retail locations, including 16 shoppable stores.
The RealReal, Inc. is an online luxury consignment site, which engages in the consignment of luxury goods across multiple categories, including women's, men's, kids, jewelry, watches, home and art. The company is headquartered in San Francisco, California. The company went IPO on 2019-06-28. The firm offers a range of authenticated, primarily pre-owned luxury goods on its online marketplace bearing the brands of luxury and designers. The company offers products across multiple categories, including women's, men's, kids', jewelry and watches, and home and art. Luxury designers on its online marketplace include Cartier, Chanel, Christian Louboutin, Gucci, Hermes, Louis Vuitton, Prada, Rolex, Tiffany & Co., and Valentino. The firm operates a retail store in West Hollywood in Los Angeles, California, Union Square in San Francisco, California, SoHo and the Upper East Side in New York, New York; and Chicago, Illinois. In addition, it operates smaller retail stores on the Upper East Side and in Brooklyn, New York; Newport Beach, California; and Palo Alto, California. The company has approximately 19 retail locations, including 16 shoppable stores.
Top-Line Growth: The RealReal delivered Q4 GMV of $616 million, up 22% year-over-year, and full-year GMV of $2.13 billion, up 16%.
Profitability: The company achieved positive adjusted EBITDA every quarter in 2025, with Q4 adjusted EBITDA of $22 million (11.3% margin), and $42 million for the full year.
Operational Leverage: Adjusted EBITDA margin expanded by 450 basis points year-over-year in Q4, driven by automation, AI, and cost efficiencies.
AI & Automation: Athena, the AI-enabled intake platform, processed 35% of units in Q4, meeting targets and driving improvements in costs and cycle times.
2026 Outlook: Management guided for 12–15% GMV growth, 10–13% revenue growth, stable gross margin, and $57–65 million in adjusted EBITDA with further margin expansion.
Buyer & Seller Momentum: Active buyer growth accelerated to 9% on a trailing 12-month basis, with double-digit growth in both buyers and sellers and strong engagement trends continuing into Q1 2026.
Free Cash Flow: Q4 free cash flow was $43 million, up $23 million year-over-year; full-year free cash flow was $5 million.
Technology & Service Investments: Continued investment in AI for supply acquisition, authentication, and customer experience; new features like agentic search and MyCloset are in testing/rollout.
