Vera Bradley Inc
NASDAQ:VRA

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Vera Bradley Inc
NASDAQ:VRA
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Price: 3.48 USD 2.96% Market Closed
Market Cap: $97.2m

Gross Margin

45.5%
Current
Declining
by 4.9%
vs 3-y average of 50.3%

Gross Margin shows how much money a company keeps from each dollar of sales after paying for the products it sells. It tells how profitable the company`s core business is before other expenses.

Gross Margin
45.5%
=
Gross Profit
$129.4m
/
Revenue
$284.7m

Gross Margin shows how much money a company keeps from each dollar of sales after paying for the products it sells. It tells how profitable the company`s core business is before other expenses.

Gross Margin
45.5%
=
Gross Profit
$129.4m
/
Revenue
$284.7m

Peer Comparison

Country Company Market Cap Gross
Margin
US
Vera Bradley Inc
NASDAQ:VRA
97.3m USD
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FR
LVMH Moet Hennessy Louis Vuitton SE
PAR:MC
235B EUR
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FR
Hermes International SCA
PAR:RMS
196.4B EUR
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KR
SBW
KRX:102280
235.5T KRW
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FR
EssilorLuxottica SA
PAR:EL
94.8B EUR
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CH
Compagnie Financiere Richemont SA
SIX:CFR
82.5B CHF
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FR
Christian Dior SE
PAR:CDI
82.7B EUR
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IN
Titan Company Ltd
NSE:TITAN
3.6T INR
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FR
Kering SA
PAR:KER
30.5B EUR
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US
Tapestry Inc
NYSE:TPR
28.8B USD
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DE
Adidas AG
XETRA:ADS
24.7B EUR
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Market Distribution

In line with most companies in the United States of America
Percentile
53nd
Based on 12 729 companies
53nd percentile
45.5%
Low
-24 813% — 28.9%
Typical Range
28.9% — 60.5%
High
60.5% — 10 905 714.3%
Distribution Statistics
the United States of America
Min -24 813%
30th Percentile 28.9%
Median 43%
70th Percentile 60.5%
Max 10 905 714.3%

Vera Bradley Inc
Glance View

Vera Bradley, Inc. designs, produces, markets, and retails accessories for women. The company is headquartered in Roanoke, Indiana and currently employs 2,490 full-time employees. The company went IPO on 2010-10-21. The company operates through three segments: Vera Bradley Direct (VB Direct), Vera Bradley Indirect (VB Indirect), and Pura Vida. The VB Direct segment consists of sales of Vera Bradley products through Vera Bradley full-line and factory outlet stores in the United States; verabradley.com; the Vera Bradley outlet site; and the Vera Bradley annual outlet sale in Fort Wayne, Indiana. The company operates 70 full-line stores and 75 factory outlet stores. The VB Indirect segment consists of sales of Vera Bradley products to approximately 1,800 specialty retail locations, department stores, national accounts, third-party e-commerce sites, and third-party inventory liquidators. Pura Vida segment operates through the Pura Vida websites, www.puravidabracelets.com, www.puravidabracelets.eu, and www.puravidabracelets.ca, and distributes Pura Vida-branded products to wholesale retailers.

VRA Intrinsic Value
2.42 USD
Overvaluation 31%
Intrinsic Value
Price
What is Gross Margin?
Gross Margin shows how much money a company keeps from each dollar of sales after paying for the products it sells. It tells how profitable the company`s core business is before other expenses.
How is Gross Margin calculated?

Gross Margin is calculated by dividing the Gross Profit by the Revenue.

Gross Margin
45.5%
=
Gross Profit
$129.4m
/
Revenue
$284.7m
What is Vera Bradley Inc's current Gross Margin?

The current Gross Margin for Vera Bradley Inc is 45.5%, which is below its 3-year median of 50.3%.

How has Gross Margin changed over time?

Over the last 3 years, Vera Bradley Inc’s Gross Margin has decreased from 50.8% to 45.5%. During this period, it reached a low of 45.5% on Nov 1, 2025 and a high of 54.5% on Feb 3, 2024.

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