Company Overview

Business Description

Sector
Consumer Staples
Industry
Food Products
Headquarters
Thailand TH
Employees
568
IPO date
Jun 25, 2014

SAPPE PCL makes packaged drinks, especially flavored and functional beverages such as fruit-based drinks, vitamin drinks, herbal drinks, aloe vera drinks, and chewy jelly drinks sold under its own brands. The company designs the products, sources ingredients, manufactures them, and sells them in bottles and cans for everyday consumption.

Its main customers are retail shoppers, convenience stores, supermarkets, distributors, and overseas importers that buy SAPPE drinks for sale in local markets. SAPPE makes money by selling finished beverages, mainly through branded consumer channels rather than by supplying raw ingredients or industrial products.

What makes SAPPE’s business model different is that it sits in the branded ready-to-drink part of the food and beverage market, where taste, packaging, and shelf appeal matter a lot. It competes by building recognizable drink brands and moving them through retail and export networks, which gives it exposure to both domestic demand and foreign consumer markets.

SAPPE PCL Investor Relations

Address
71 SP ARCADE Building, 3rd Floor,, Ramkhamhaeng Rd., Huamark,, Bangkapi
Bangkok, Bangkok Metropolis
Thailand

Business Segments

Branded beverages

SAPPE develops and sells its own ready-to-drink products, including fruit drinks, functional drinks, and other packaged beverages under its house brands.

Customers and revenue model

Contract manufacturing

SAPPE makes beverages for other companies that want products produced under their own brands or specifications.

Customers and revenue model

Management

Ms. Piyajit Ruckariyapong

CEO & Executive Director

Biography unavailable

Mr. Adisak Ruckariyaphong

Executive Vice Chairman

Biography unavailable

Mr. Anan Ruckariyapong

President & Executive Director

Biography unavailable

Mr. Arnupap Ruckariyapong

COO & Executive Director

Biography unavailable

Mr. Anak Lapsuksatit

Chief Financial Officer

Biography unavailable

Ms. Jarinya Buransuk

Assistant Vice President of Accounting

Biography unavailable

Ms. Yata Onin

Chief Innovation Officer

Biography unavailable

Ms. Apiwitsh Shiratani

Vice President of Marketing

Biography unavailable

Ms. Sutatip Chantharangsee

Company Secretary & Assistant VP of New Business Partnership, Strategy & Finance Department

Biography unavailable

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