Company Overview

Business Description

Sector
Real Estate
Headquarters
Thailand TH
Employees
1 061
IPO date
Nov 13, 2003

SC Asset Corporation PCL is a Thai property developer that builds and sells homes and condominiums, mainly in Bangkok and nearby areas. Its products range from detached houses and townhomes to low-rise and high-rise residential projects, with a smaller presence in office and rental property. The company’s main customers are homebuyers looking for a place to live, especially middle- to upper-income buyers who want branded housing in well-located neighborhoods.

SC Asset makes money mostly by selling completed homes and condominium units, with additional income from rental properties and property-related services. Like other developers, it earns most of its revenue when it transfers ownership of a unit to the buyer, so its business depends on land acquisition, project planning, construction, and marketing. It also uses partnerships and project design to manage risk and keep a steady pipeline of homes.

What makes SC Asset’s business model distinct is that it focuses on residential property rather than being a broad construction company. It competes by choosing sites, creating housing brands, and packaging homes around lifestyle and location, which matters a lot in Thailand’s housing market. In simple terms, it is a developer that turns land into homes people can buy, while also earning some recurring income from properties it keeps and rents out.

SC Asset Corporation PCL Investor Relations

Address
1010 Vibhavadi Rangsit Rd., Chatuchak,
Bangkok, Bangkok Metropolis
Thailand

Business Segments

Home sales

SC Asset develops and sells residential properties such as single houses, townhomes, and condominiums. It plans the projects, builds them, and transfers the units to buyers after sale.

Customers and revenue model

Rental and services

SC Asset holds some properties that generate ongoing income, such as office space and other leased real estate, and provides related property services.

Customers and revenue model

Management

Mr. Nuttaphong Kunakornwong

Vice-Chairman & CEO

Biography unavailable

Ms. Namtip Promchua

Chief Financial Officer

Biography unavailable

Mr. Rachod Natakwang

Head of Invesment

Biography unavailable

Mr. Jittin Vienvattanah

Head of Accounting

Biography unavailable

Ms. Rachada Suvanajata

Head of Investor Relations

Biography unavailable

Mr. Somboon Kuptimanus

Head of Compliance, Chief Legal Officer, Company Secretary & Director

Biography unavailable

Mr. Nattagit Sirirat

Head of Marketing

Biography unavailable

Ms. Sirikul Kriangkrai

Chief People Officer

Biography unavailable

Mr. Attapol Sariddipuntawat

Executive Director

Biography unavailable

Ms. Pannee Tharaphat

Deputy Chief Internal Audit Officer

Biography unavailable

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