Crocs Inc

XMUN:C7N

Business Description

Sector

Consumer Discretionary

Industry

Textiles, Apparel & Luxury Goods

Headquarters

United States of America US

Employees

8 010

IPO date

Feb 8, 2006

Crocs makes casual footwear built around molded foam clogs and related shoes. It also sells sandals, sneakers, boots, and decorative shoe charms called Jibbitz. The company’s core product is a lightweight, easy-to-wear shoe that stands out for comfort and simple, recognizable design.

Its main customers are everyday consumers, especially families, kids, and younger buyers who want casual shoes for home, school, travel, and leisure. Crocs sells through its own websites and stores, as well as through shoe chains, department stores, and other retail partners. It makes money mostly by selling footwear, with accessory sales adding a useful extra layer of revenue.

Crocs sits at the branded consumer footwear end of the apparel supply chain. Unlike companies that rely mainly on fashion cycles, its business is built around a few signature styles that are easy to recognize and repeat across seasons. That gives it a model focused on brand, comfort, and add-on customization rather than heavy technical performance or formal dress shoes.