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Akzo Nobel NV
AEX:AKZA

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Akzo Nobel NV
AEX:AKZA
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Price: 64.68 EUR -1.1%
Updated: May 16, 2024

Earnings Call Transcript

Earnings Call Transcript
2020-Q4

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Operator

Welcome, and thank you for standing-by. [Operator Instructions] This call is being recorded. If you have any objections, you may disconnect at this point.Now I'll turn the meeting over to your host, Lloyd Midwinter. You may begin.

L
Lloyd Midwinter
Director of Communications & Investor Relation

Hello, and welcome to Akzo Nobel's investor update for Q4 2020. I'm Lloyd Midwinter, Director of Communications and Investor Relations. Today, our CEO, Thierry Vanlancker; and CFO, Maarten de Vries, will guide you through our results. We'll refer to a presentation, which you can follow on screen and download from our website, akzonobel.com. A replay of this webcast will also be available. There will be an opportunity to ask questions after the presentation. For additional information, please contact the Investor Relations team. Before we start, I would like to remind you about the disclaimer at the back of this presentation. Please note, this also applies to the conference call and answers to your questions. I now hand over to Thierry, who will start on Slide 4 of the presentation.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Thank you very much, Lloyd. Hello, everyone, and a warm welcome to everybody on the call, and I hope you're doing well in this, hopefully, last months of the pandemic in most of the world. After such a turbulent pandemic-impacted year like 2020 behind us, I hope you understand that with a certain smile and a lot of pride that we can say that we delivered on the 15 by 20, the promise we set out to fulfill in 2017. And we're doing so that we achieved a really step change in the performance of the company. Return on sales, excluding unallocated costs for the full year 2020 was spot on 15%, in line with the ambition that we set in 2017. And the return on investment, excluding unallocated costs, was up at 20.6%, which, in fact, exceeds our 2020 ambition. This is truly a significant milestone for us here in Amsterdam, and therefore it's just with a really genuine thank you to everyone at Akzo Nobel whose special commitment and endurance over the last 3 years of this journey made this extraordinary performance possible. And what is really great, and we'll talk about it probably more is that we are only halfway through our value transformation. Our new grow-and-deliver strategy builds on what we've already achieved with 15 by 20. And we are very determined to reclaim Akzo Nobel's place as the reference in our industry. Let's turn to Slide #5. Our really strong results for 2020, delivering on our 15 by 20 promises were driven by a strong focus on costs and cash. The total cost savings were EUR 243 million for the year, of which EUR 150 million were structural savings related to transformation initiatives. Net cash from operating activities significantly increased to EUR 1.2 billion, driven by strong working capital management and discipline. We conducted share repurchases over the 2020 year of EUR 545 million. And we have today announced a further EUR 1 billion share buyback to be completed in the first quarter of '22. And that's on top of the EUR 300 million we announced earlier of where we are about halfway right now. We propose a final dividend of EUR 1.52 per share, representing an increase in dividend per share of about 2.6%. A list of other key financial highlights is shown on Slide #6. Our Q4 results are a strong conclusion to our 15 by 20 strategy, delivering, frankly, on all the metrics from growth, profit and cash and outperforming many. Revenue for the fourth quarter was up 6% in constant currencies and adjusted operating income was 32% higher. Return on sales, excluding unallocated costs for the quarter increased to 15.3% versus 11% for the same period last year. For the full year 2020, adjusted operating income was up 11% and adjusted earnings per share from continuing operations increased 25% to EUR 3.88. Free cash flow, excluding pension top-ups, was 114% higher. Slide 7 shows our revenue development during the year. During the fourth quarter, demand increased for most regions and segments after significant market disruption earlier in the year due to the pandemic. This is the second quarter in a row we've delivered strong growth, both volumes and revenue in constant currencies were 6% higher in Q4. Coatings has now too returned to growth, driven by increased revenue from industrial Coatings and powder Coatings and for paints, revenue in constant currencies was up in all regions.Let's now turn to Slide #8. We target to grow at least in line with our relevant markets. Although demand trends continue to differ per region and segment, there are many more positive trends than the opposite. Demand for paints is strong in all regions. Trends in EMEA are driven by both the professional and the do-it-yourself segments. In China, the positive momentum continues, especially for our premium Dulux offering. We see signs of slow recovery for South Asia after being more heavily impacted by COVID-19 with widespread distribution channels being locked down for most of the region for a big part of last year. And we see strong demand continuing in South America. Growth trends for Powder Coatings are being driven both by increased demands, but also by market share gains, for example, in electrical vehicles and architectural applications. Demand for Industrial Coatings is also very strong, particularly for metal coil and packaging segments. Automotive and specialty coating trends are gradually returning to growth, especially vehicle refinishes and consumer electronic segments, whereas the demand for Aerospace Coatings has stabilized, albeit at a lower level after having been heavily impacted by COVID-19 in the previous quarters. Demand for Marine and Protective Coatings has remained subdued as marine and oil and gas-related projects continue to be impacted by the pandemic. Raw material inflation is expected, but we had solid margin management and cost-saving programs in place to compensate for. Let's move to our -- to some of our key actions and achievements, as shown on Slide 9. Our 15 by 20 strategy has created a very strong foundation and a really positive momentum for the next phase of our strategy, grow and deliver. Our disciplined approach to margin management has become part of who we are as a company. As an example, gross margins were up 170 basis points for 2020. We continue to invest in innovation with regional versions of our industry-leading Paint the Future challenge taking place in Brazil last year and recently launched also in China. During the year, we continue to implement our global business services with 80% of the total finance transitions now completed. Our ERP integration is also steadily moving forward with around 90% of our revenue in SAP applications and 65% of our total revenue within our final ERP platform solution. Cost savings in the fourth quarter were EUR 34 million, including EUR 25 million transformation cost savings. We continue to strive for a high-performance culture. And in the second half of 2020, we achieved our highest engagement score and highest participation rate since 2017 when we started measuring OHI. When it comes to sustainability, Akzo Nobel continues to be widely recognized as the #1 in the paints and coatings industry. And our People. Planet. Paint. approach of sustainable businesses should ensure we continue to lead the way.Now let's continue on Slide #10 and give a bit more color. We've achieved significant cost savings in 2020 and the recent years. During the 15 by 20 phase of our transformation, we delivered a total of EUR 335 million structural cost savings. For the full year of 2020, EUR 150 million of the total EUR 243 million cost savings were related to our transformation initiatives while the rest were temporary measures in response to COVID-19. The total identified items associated with the transformation initiatives were EUR 321 million, including EUR 49 million of noncash items, so we delivered our savings at a much lower expense than the EUR 350 million initially estimated and announced. Turning now to Slide 11. Our company-wide engagement score is up 23% in just a couple of years, and we're now in the second quartile with an ambition to reach top quartile. Our top 300 managers OHI score is even higher and puts it in the top decile of the industry. In addition, we were once again accredited by the top employers institute in key countries, including Brazil, China, the Netherlands, the U.K. and the United States. Slide #12 shows some of our key highlights related to sustainability. We continue to build on our leading track record with our People. Planet. Paint. approach to sustainable business. Around 40% of our revenue is already generated from sustainable solutions, and we aim to increase this to more than 50% by 2030. In 2020, we announced our planet ambitions, and we are steadily progressing towards our goals. The percentage of renewable electricity we used in 2020 was 40%, 4-0, up 8% versus 2019. We also reduced relative waste by 5% and achieved a 4% reduction in carbon emissions during the year. I'm proud to say that we were and continue to be widely seen as the leader in paints and coatings. And our sustainability performance has been recognized by key benchmarks, including Sustainalytics, MSCI and EcoVadis as being by far the #1 in our paints and coatings industry.So with that, let me hand it over to Maarten, who will run you through the financial results in more details from Slide 14 onwards. Maarten?

M
Maarten Jan de Vries
CFO & Member of Management Board

Yes. Thank you, Thierry. Hello, everybody, on the call. I'll now go through some of the key messages from our quarterly results. During the fourth quarter, revenue was up 6% in constant currencies, driven by higher volumes and positive price/mix. Adjusted operating income increased with 32% to EUR 294 million due to strong margin management and cost-saving programs. This resulted in a result on sales -- return on sales, excluding unallocated costs, up 430 basis points to 15.3% for the fourth quarter.Moving to Slide 15, shows the quarterly trends in volume and price/mix. We achieved growth for the second quarter in a row. Volumes were up 6% in the fourth quarter, mainly driven by 12% increase for Paints, while Coatings also returned to growth. Price/mix was up 1% overall due to margin management. Geographic mix trends normalized for paints. Slide 16 shows the development of adjusted operating income during the fourth quarter. We delivered 32% more profit in the fourth quarter, resulting from higher volumes and cost savings. Revenue growth from volumes and price/mix contributed EUR 62 million and EUR 7 million, respectively, although foreign exchange rates had an adverse effect of EUR 23 million during the quarter. Cost savings of EUR 25 million resulted from transformation initiatives, and temporary measures added EUR 9 million with a further EUR 15 million from lower raw material and other variable costs. Several one-off items impacted the year-on-year comparison, including higher royalty income and a one-off gain on a disposal in 2019, which both were reporting -- reported in other activities. Turning to Slide 17. The results for Decorative Paints during the fourth quarter. Revenue grew 14% in constant currencies due to strong demand in all regions, resulting in 12% higher volumes and price/mix up 2%. Strong growth in EMEA, with revenue up 14% in constant currencies, was driven by demand in both the professional and the DIY segments. South America also delivered strong performance with market share gains and demand recovering from the impact of COVID-19, although pricing initiatives and cost control was offset by significant currency devaluation. Positive growth momentum continued in China, especially for our premium offering. And for South Asia, which has been more heavily impacted by COVID-19, showed signs of recovery. Revenue growth, combined with ongoing margin management and cost discipline, resulted in adjusted operating income of up 45% to EUR 126 million and return on sales 400 basis points higher at 14% in the fourth quarter. Moving now to the fourth quarter results of Performance Coatings. Revenue in constant currencies was up 1% due to higher volumes resulting from improving end market demand, particularly strong in Industrial and Powder Coatings. Demand for Automotive and Specialty Coatings has returned to growth, especially for vehicle refinishes and consumer electronics segments, although demand for Aerospace Coatings stabilized at a lower level after being heavily impacted by COVID-19 in previous quarters. Revenue from Marine and Protective Coatings continues to be impacted by subdued demand for marine and oil and gas-related projects. Strong growth for Powder Coatings, with revenue in constant currencies up 10%, was driven by both increased demand and market share gains. Demand for Industrial Coatings was especially strong in the Metal and Packaging Coatings segments, resulting in 12% higher revenue in constant currencies. Adjusted operating income was up 33% at EUR 212 million due to volume growth, margin management and cost savings. Return on sales increased 460 basis points to 16.2%. Now turning to Slide 19. In the fourth quarter of 2020, profit from continuing operations increased significantly to EUR 182 million, up from EUR 80 million last year, and net income attributable to shareholders also more than doubled to EUR 167 million. Adjusted earnings per share from continuing operations was 46% higher for the quarter and up 25% for the full year. For the full year adjusted EBITDA increased 8% and was around 40% higher versus 2018. This shows the structural profitability improvement from the first phase of our transformation. Moving now to cash flow on Slide 20. We continue to maintain a strong focus on cash and working capital management. This resulted in significantly improved operating working capital as a percentage of revenue to 9.9% in the fourth quarter from 11.9% last year. At the same time, we continue to invest in our business with capital expenditures of EUR 258 million for the full year, up from EUR 214 million in 2019. Free cash flow improved 37% to EUR 513 million in Q4 2020, mainly due to higher profit and working capital inflow. Akzo Nobel has now become a highly cash-generative company. Excluding pension top-up payments, which were substantial in 2019, free cash flow increased 114% to nearly EUR 1 billion in 2020. This represents a free cash flow yield of 11.6% of revenue. We ended the year with net debt around EUR 1 billion and a leverage ratio of 0.8x net debt/EBITDA. We continue to target a leverage ratio of net debt/EBITDA of 1 to 2x and remain committed to retain a strong investment-grade credit rating. Now turning to shareholder returns on Slide 21. In line with our policy of paying stable to rising dividends, we propose a final dividend of EUR 1.52 per share. This will result in a total dividend for 2020 up 2.6% at EUR 1.95 per share. As mentioned earlier, adjusted earnings per share from continuing items was 25% higher at EUR 3.88 for the full year. We continue our modular approach to share buybacks. We completed a EUR 500 million share buyback program in the first half of 2020 and a EUR 300 million program was currently underway to be completed in the first half of this year. And today, we announced a further EUR 1 billion share buyback to be completed in the first quarter of 2022. And now our capital allocation priorities as shown on Slide 22. As we've shown during the fourth quarter and 2020 and summarizing this presentation, we are delivering on our commitments. We continue investing for growth, paying stable to rising dividends, conducting value-creating acquisitions and carrying out share buybacks. We are basically firing on all cylinders. Executing with discipline has been key to our transformation. This is working well for us and part of who we are. I now hand over back to Thierry for some concluding remarks on the next slide.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Thank you, Maarten. Our exceptional results for the fourth quarter and 2020 demonstrates the deep structural performance improvement from the first phase of our transformation. Despite COVID-19 headwinds, our teams rose to the challenge and delivered our 15 by 20 promise, achieving 15% return on sales and more than 20% return on investment. We continue to look after our customers despite very challenging supply chains, and every one at Akzo Nobel deserves enormous credit for their passion, commitment and endurance, specifically in such a challenging year. During our 15 by 20 journey, we transformed our systems and processes and brought back innovation to the forefront by, for example, our industry-leading Paint the Future innovation ecosystem. We've also streamlined and accelerated our People. Planet. Paint. approach to sustainability and are being recognized by key benchmarks as the leader in the paints and coatings industry. We also are very focused on delivering for our shareholders and other stakeholders. Turning to Slide 25. What is even more exciting to us is that we are literally only halfway through our transformation. Our new grow and delivery strategy that we announced in February last year just before the pandemic represents the second stage of the journey we started in 2017 with a purpose to build a strong foundation and positive momentum in 15 by 20 and to double from 2017 to 2023, to double the profit of Akzo Nobel and reclaim our place as the reference in the industry, and we're really only just halfway. Going forward, we'll balance growth and profitability improvement. We target to grow at least in line with our relevant markets and deliver an average 50 basis points increase in return on sales each year. Our ambitious targets as part of our People. Planet. Paint. approach is sustainable -- to sustainability will ensure that we remain a reference in our industry. We target the top quartile engagement score and at least 30% female executives by 2025. As announced last year, we're also moving towards zero waste as a company and aim to cut our carbon emissions in half by 2030. We'll do this by saving energy and using 100% renewable energy. And we're also aiming to generate more than 50% of our revenue from sustainable solutions by 2030. Finally, turning to Slide 26, which shows our outlook for 2021. As mentioned, we target to grow at least in line with our relevant markets. Although trends differ per region and segment, as outlined earlier, with raw material inflation expected, we have solid margin management and cost-saving programs in place to deliver 50 basis points increase in return on sales. We target a leverage ratio of 1 to 2x net debt over EBITDA and commit to retain a strong investment-grade credit rating. And with that, I'll now hand it over to Lloyd for information about the Q&A session. Lloyd?

L
Lloyd Midwinter
Director of Communications & Investor Relation

Thank you, Thierry. Before we start the Q&A, I would like to draw your attention to some upcoming events shown on Slide 27. On March 10, we'll publish our annual report for 2020. We'll announce our Q1 results on April 21 and followed by the Annual General Meeting of Shareholders on April 22. So this concludes our presentation, and we will be happy to receive your questions. [Operator Instructions] I now hand over to Ethan to start the Q&A session.

Operator

[Operator Instructions] The first question comes from the line of Gunther Zechmann. [Operator Instructions]

L
Lloyd Midwinter
Director of Communications & Investor Relation

Maybe if we come back to Gunther in just a moment and we start with the...

G
Gunther Zechmann
Research Analyst

Can you hear me?

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Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Gunther. We can hear you now, Gunther.

G
Gunther Zechmann
Research Analyst

Oh, fantastic. Not sure what happened here. Anyway, a couple of questions, if I can start with. Thierry, what do you consider a good number to look at for relevant market growth in 2021, please? And I know it's a moving target, but any outlook you can give or any details or sensitivities around it where you expect market growth to be in the year as a benchmark for your outlook would be very, very helpful. And then the second one, Maarten, if I can ask you on cash flow. How sustainable is the cash flow that you produced in 2020? Looking at if you return to growth in 2021, and you have had very low CapEx in 2020 as well, you're guiding to an increase in raw materials as we go through 2021. So any color you can give around where you expect to end up on cash flow for the year, please?

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Yes. So Gunther, indeed, for your first question, and then you are right, it's always a bit difficult to judge the growth of the market given the different baskets and dynamic -- basket, the segments, the dynamics, et cetera. But what we use when we say those sentences, we are assuming for market about a 2% growth versus 2019. So just to put it in perspective. And then it's probably going to be variations around the team depending on how we all come out of the pandemic, but that is our underlying assumption when we make the statements around how we're going to perform versus the market. Does that answer your first question, Gunther?

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Gunther Zechmann
Research Analyst

Absolutely.

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Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Maarten?

M
Maarten Jan de Vries
CFO & Member of Management Board

Yes. On the cash flow, I think you're referring to, first of all, our strong cash generation in 2020 and by the way, it's good to know you mentioned lower CapEx. In fact, our CapEx was EUR 258 million in 2020, which was really in line with what we have also guided for, the roughly EUR 250 million. So in 2021, CapEx will be also roughly at a similar level. I think it's good to know that by the end of 2020, we had a run-up of payables, and it was very much given the demand fluctuations we've been pulling in raw materials to satisfy the demand. But overall, I expect very much a similar cash-generative nature in 2021 as we are continuing our journey.

Operator

The next question comes from the line of Matthew Yates.

M
Matthew John Peter Yates

A couple of questions. Your revenue guidance is growing in line or faster than the market as you just mentioned. Are there any specific products or geographies where you think you've gained share over the course of 2020 or expect to going forward? The second question is around the buyback. I'm really just curious on your thinking here. This modular approach, you could have considered, say, a few hundred million buyback for now and then seeing what M&A opportunities arise. So does the fact that you've announced EUR 1 billion suggests that the deal pipeline is relatively empty? I'm just struggling to reconcile your messaging on the buyback with your Slide 22 that acquisitions have a higher priority for using capital.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Yes. Good question, Matthew. Let me try then to give the answer, and then Maarten can build on it. Revenue, at least in line with the segments, in fact, show some confidence in where we go. Let me first talk about the Deco market. The Deco market, despite all the brouhaha around in 2020, it's, in fact, if you take the helicopter view, not that great. And it was more negatively impacted by COVID-19 than we often seem to be getting across to analysts. Yes, it was significantly up in Western Europe. Everybody seems to be doing some home improvement. But if you look at South America, which is a big market, a very lucrative market for us, if you look at Southeast Asia, very lucrative market, and in fact, China, for a big part of the year last year, very lucrative markets for us; these were actually not up at all. So if you look globally for the whole year of 2020, it is very much influenced by the very strong markets we had here in Western Europe. So as we see South and Latin America coming back, as we see Southeast Asia coming back, and we see some really healthy growth with our Dulux paint in China 2 quarters in a row, that's why we're pretty confident that we can sustain that and that it's actually going to be outperforming the market. So that's on the Deco side. And by the way, in Europe surveys that we've done in November and December indicated 60% of the consumers in the do-it-yourself segment feel that they're going to do, at least, if not more, home improvement in 2021. And I also want to point out that in Europe, the trade segment, so the professional painter segment, in fact, has been slightly down to the whole year, again, because nobody wanted to have probably painters during the pandemic in their homes. So we're very optimistic going forward in 2021 and beyond for our Decorative Paints business. If I go to Performance Coatings, we can go to all of the segments, I would say, suffice it to say that in Industrial Coatings, our coil segment and our packaging segment for beverage cans is doing very well. And there, we have actually -- the markets are doing well. There is an intrinsic segment growth, but also a more sustainable nonbisphenol-containing products are obviously gaining share in that segment. So there, the trend is very positive. Powder Coatings, I know we go on like a broken record, but you see the numbers. Powder Coatings just has structurally, has the market going with them. We're now seeing really significant volume pickup in battery applications for electrical vehicles, which, in fact, we were not really very present in the automotive market. And that is, in fact, a very nice growing niche for us. And on top of that, technology, et cetera, the Stahl UV acquisition curing -- for UV curing we did last year is obviously already starting to show commercial applications. So part, we are anyway generally okay. The 2 other segments where we see less buoyancy is on Marine and Protective. It's holding its own, but it continues to be on both fronts and not necessarily a strong market. And if you look at Automotive and Specialty Coatings, refinish, we're obviously gaining share on both sides of the Atlantic. And that's now becoming a pattern actually throughout the year, which is very encouraging. And yes, Aerospace Coatings, of course, was impacted by the travel restrictions driven by COVID-19. But as people stay home, they have much more consumer electronics appliances. And here, in fact, we saw an almost equal increase in our business in Asia. And so all in all, I think we see -- and you saw that also in our segment chart, much more positive than negatives also going into 2021 and beyond, to be honest. And you can refer to our -- what we showed in the February investor update on grow and deliver. The segments we highlighted are still very much the ones that we will be pushing as such. Secondly, on the buyback and the model approach, Matthew, I mean, on one side, if we do modular approach, why don't you -- are not bolder to do a bolder step? But we do bolder step, it's not a modular approach. The reality is that we are very religious around our capital allocation. We are gaining a lot of cash. And in fact, at one point, we also want to stick to a leverage between 1 and 2, which is not exactly very risky to start with. So in that sense, it was "well, what do we do with the cash and those M&A opportunities?" But the most recent one got to a level where, frankly, even after checking the batteries in our calculator, that made no sense anymore. So that's -- we don't want to go there. We want to keep the discipline because that's what helps us. At the same time, we still have enough financial power to do any relevant or realistic acquisitions we wanted to do this year. So that's why we came to that conclusion of announcing a one-step EUR 1 billion share back acquisition. Maarten, I don't know if you want to add on to?

M
Maarten Jan de Vries
CFO & Member of Management Board

I think it should be clear that given our capital allocation and given the leverage ratio that the announced EUR 1 billion share buyback does not include -- excludes further M&A opportunities. We're looking at the pipeline. And given the leverage ratio where we are now, we have still ample firepower and, therefore, opportunities to also, in the meantime, do M&A. So it doesn't exclude each other.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Does that answer the question, Matthew?

M
Matthew John Peter Yates

Absolutely. Understood.

Operator

The next question comes from the line of Mubasher Chaudhry.

M
Mubasher Ahmed Chaudhry
Vice President

Just the first one on the guidance. You talk about the guidance of 50 bps of improvement in ROS. That looks a little bit conservative compared to where consensus is already, for example. So given that 50 bps is a multiyear target, do you see any upside to these -- to that target in 2021? And then the second question is around the cost savings. Could you help me understand the cash flow impact of the cost savings in 2021? And what the cost savings that you're targeting for 2021 are? Some way to size those would be really helpful.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Yes. Thank you. Good question. Let me do maybe the first one, and then, Maarten, if you do the second one. On the guidance, Mubasher, you know that we don't give guidance. And we're not going to get tricked in giving guidance. What we did say for the grow and deliver period as for the ROS, and there is no misunderstanding that it's ROS for the company. So we're not talking about ROS excluding business other, et cetera, which was a necessity in the in the 15 by 20. So what we said for the period of 3 years, we can basically see a 50% increase per year. And what we indicated despite, indeed, raw materials increasing and all sorts of other topics and uncertainties that might be there in the market as we come out of the other end of the pandemic, that we feel comfortable about indicating that we will also be able to stick to that in 2021. And as you probably have noticed by now, we typically do statements that we can stick to in the 15 by 20 along the way, so that's -- we would stick to that also. But I would rather not go into guidance. We've been doing very well without giving guidance, and we're not going to start doing that either. But we just wanted to get the reassurance that we feel it is very much steady as she goes on the delivery that we had promised earlier. Maarten, maybe on the cost savings?

M
Maarten Jan de Vries
CFO & Member of Management Board

Your question on cost savings. I think it's important to mention that we really will continue our OpEx discipline to manage the OpEx or the cost levels at the current levels. That means that savings programs are in place to offset recurring inflation because that's always the case, wage inflation, but also other cost inflation. And we continue with a number of transformation initiatives. The one to mention is, of course, our asset network footprint and our footprint rationalization. And coupled to that, we will indeed have -- and that was your question, we don't have identified items in 2021, which sits in the bandwidth between EUR 50 million and EUR 75 million. So we go structurally to a lower level of identified items. And overall, this is supporting -- all these actions are supporting the 50 bps return on sales improvement as we have indicated.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Does that answer your question, Mubasher?

M
Mubasher Ahmed Chaudhry
Vice President

Yes, that's very helpful.

Operator

The next question comes from the line of Tony Jones.

T
Tony Jones
Partner of Chemicals Research

Thierry and Maarten, I've got 2. Firstly, on the temporary savings. I think that totaled up just over EUR 150 million over the year. Could you help us think about if any of that might start to reverse in 2021 as growth comes back? And then on Deco and Performance Coatings, could you talk a little bit about the price campaigns? So have you already put any price gains in? Or are they more in the pipe?

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Yes. Maarten, why don't you take the first one. I'll take the second one.

M
Maarten Jan de Vries
CFO & Member of Management Board

Yes. So on the temporary savings, which were EUR 128 million in 2020, I think it's good to look at the fourth quarter. And the fourth quarter, in fact, our temporary savings were EUR 9 million, two areas there, travel and entertainment and some advertising and promotion. If you look at the EUR 9 million in the fourth quarter and cycle that forward, then the roughly half will continue, and that's mainly in the travel and entertainment area. So that means talking about EUR 128 million, that most of that will come back. And we will retain a piece of the EUR 9 million as we've seen still in the fourth quarter.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

So let me then get the second question around the price campaigns. Indeed, there's raw material escalations that we see. Although to be honest, it's more the assurance of supply given the impact of COVID-19 at some of the suppliers, having people in, et cetera, et cetera. That's actually more of a headache in the last 2, 3 months, I mean. But going on pricing, yes, there is a bit of an escalation. Also if oil prices go up and -- that will have a trickle through as we get through the year. Now the one thing is that we have compared to 3 years ago, we have a very early warning system. So we saw this coming pretty early on what was going to be the potential, if any, impact in 2021. And the price campaigns in Deco, as we said, we were planning that anyway as a routine action so that we've been taking into account and I have to say we see a relatively good traction on that. Also, every other paint supplier sits exactly in the same situation. So we see quite some similar actions as we hear it come from customers. So there, I think we feel pretty comfortable. On the Performance Coatings, it is not in all the segments. And in some segments, we are able to get more than what, in fact, the inflation is. Some others, it's typically on the type of buyers or the consolidation of those markets may be a bit more difficult. But all in all, I think the actions are going as such that we can definitely offset any increase in raw materials in 2021 as we had predicted. And in fact, maybe even get a little bit more of the, I would say, more the year-over-year inflationary effect also still covered. So we're pretty upbeat on where we go right now.

Operator

The next question comes from the line of Mutlu Gundogan.

M
Mutlu Gundogan
Research Analyst

I have 2 questions. The first one is a clarification, if I can. So if I add the 2% that you referred to, to the 2019 sales, I arrived at an expected sales of EUR 9.5 billion, and that will be 5% above market expectations. Is that correct? Is this what you meant with that remark? And then secondly, on Performance Coatings, I see on Slide 7 that the exit rate was some 10% of volume growth at the end of Q4. How is that growth evolved so far in the year?

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Maarten, do you want to handle it?

M
Maarten Jan de Vries
CFO & Member of Management Board

Yes. So I think on your first point, it's indeed a good clarification. Because if you look at our 2020 numbers, there has been, apart from decline in top line of 4%, there has been a significant FX impact to the tune of almost EUR 400 million. So you need to look at comparable rates versus 2019 how that will evolve. And based on comparable rates versus 2019, we indicate the 2%. I hope that, that helps in your thinking. Yes. And then the second thing on Performance Coatings, I think the trend is indeed positive. The 10% seems a little bit enthusiastic, I think, from your side because the -- so it is definitely up. If you look at our revenue in constant currencies in the fourth quarter, it was up 1%. So that must be a bit of a misread, I think, on the chart there. But the trends are actually quite positive. I think we went through it. If we go to the -- first of all, Powder Coatings, definitely very, very strong. So I think that's, in an order of magnitude, the need is slightly higher of what you just indicated. In Automotive and Specialty Coatings, you have not so good, the aerospace, but you have offset that with a very good which is consumer electronics, so that balances it out to some extent. We did see very strong traction in Industrial Coatings, both on the packaging side and in metal coatings, with wood, in fact, returning because that had been pretty depressed. So that actually is getting back to what it was in the previous years. And then Marine and Protective, as we've indicated, that continues to -- it's stable. But it continues to be stable at a low level. So there, in fact, we don't see necessarily an uptick also not [Audio Gap] that's not what we take into account given where the markets are going. So maybe we have to take it off-line on what your perception is versus what we stated, yes.

Operator

The next question comes from the line of Charlie Webb.

C
Charles L. Webb
Equity Analyst

Just a couple from me then. Just a few kind of qualifications of some of your comments already. On the price versus raw materials, some of your peers have talked about kind of mid-single-digit increase in the raw material basket. Just -- is this similar to what you see? And therefore, when you say you expect to offset this, you need some sort of 2% positive pricing at a group level to do that if it is a mid-single-digit raw material increase? Just trying to understand, is that the right perhaps of order of magnitude that you're seeing, both from a raw material perspective, but also from a price perspective? And then second question on the savings...

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Charlie, can I answer the question before -- I think we would see low, low single digit. So the mix is an overstatement, so we saw low single digit. And yes, pricing effect that this -- we will be offsetting all of that. But just want to correct that. We've seen that also, but that's what we see.

M
Maarten Jan de Vries
CFO & Member of Management Board

So we see low single-digit raw material price impact. And we compensated, as Thierry mentioned earlier, with our pricing actions, which are more or less in the range of the 1% to 2%.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

And that may be offset with the combination of price and mix, by the way. So there's other ways of offsetting it. But it's just to make sure that we are aligned. Sorry, Charlie, if I interrupted you. But that's probably an easy one to answer.

C
Charles L. Webb
Equity Analyst

No, that's great. And then just again following up on the savings. So if I just -- both temporary and structural. So on the structural side, obviously, we're targeting this 50 basis point ROS improvement CAGR over the next 3 years in absolute terms. And there's a number of factors that play into that. But from a structural savings perspective, you talk about being halfway through this the structural transformation of Akzo Nobel. Is it right to assume then that we're talking about some sort of EUR 300 million of incremental structure savings from where we are today? Or is that the wrong way to interpret that given that you have EUR 335 million thus far? Just understanding what that halfway through this transformation really implies. And I'm not expecting exact numbers, but just rough orders of magnitude. And then just on the temporary savings, you kind of said EUR 9 million is the right run rate. Just to be crystal clear, does that mean we're saying we're able to keep hold of roughly EUR 35 million, EUR 40 million of these temporary savings in 2021? That's the message.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Yes. Charlie, thanks for the question. Let me maybe do the overall picture. And then Maarten, you can fill in as you like to do anyway on the gruesome detail of the numbers as you go through it. Maybe take a step back, Charlie. So in 2017, when the new management team got in place, our ambition was to double the EBITDA of the company in about 5, 6 years' time. So in 2017, by 2023, we wanted to lift the Paints and Coatings business that was then about the EUR 1 billion EBITDA to about EUR 2 billion EBITDA. The first step which was clear to us is that we had to do quite some housekeeping items around the costs, around margin and just setting up the systems and the processes to do that. So that was, in fact, 15 by 20. So we put a stick in the ground, at halfway, after the first 3 years, we want to be at halfway with all the programs. And that effect is about EUR 1.5 billion EBITDA, which is that's about where we landed on that. So that was the mistake of 15 by 20. The second step is around growing delivery. So yes, we were going to keep the discipline on costs. But it's a bit of a different situation. We want to finish the process and the systems that we have in place on our ERP systems, integrated business planning, et cetera. By the way, that gives us now the flexibility, foresight, et cetera, to go after growth in an intelligent way because that basis we felt was not necessarily there in 2017. We have to have a transparency on your costs and your abilities to just go after specific markets. So in the second part, I would say, of the story on getting to this EUR 2 billion EBITDA is basically grow and deliver. So it's going to be much more focusing on continuing to build the margins, continuing to build our franchises in the market. We really want to go back to growth, and that is the first part. But two, we want to keep the discipline on the cost, et cetera. In effect, implicitly, what Maarten already indicated around the identified items will be significantly lower than we had in the previous years, already indicates that, that will continue to be part of the mix, but to a much lesser extent than we had in the last 3 years. I don't know, Maarten, if you want to put more on the costs.

M
Maarten Jan de Vries
CFO & Member of Management Board

Yes. So on the cost, it is indeed a continuation of the cost EUR 4 million to EUR 5 million. And if you take that forward, that would be kind of the run rate which we see still as temporary cost savings going forward. So if that would be the whole year of the case and we will see how that turns out, that would lead to a and close to EUR 20 million. But that depends on how dynamic and the impact on travel and entertainment costs will continue. Does that answer your question now?

C
Charles L. Webb
Equity Analyst

Yes. That's really helpful. Sorry, Maarten, just to be crystal clear, so that -- if we take the EUR 5 million and roll that forward, that's an incremental saving in 2021. Is that correct? Or are we saying we're reversing the rest?

M
Maarten Jan de Vries
CFO & Member of Management Board

No. That's a retention because we talked about[Audio Gap]if raws go up prices continue. And therefore, this EUR 150 million is actually a retained benefit for Akzo. That's the first question. The second question is really, I think it's the first time in 10 years that Deco margins are higher than Performance Coating margins. So just very simply, are you overearning in Deco as of last year and underearning in Performance Coatings? Or is this something where I'm being too negative on your performance?

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Yes. Good. Well, first of all, thanks, Jaideep. I told you 3. Thank you for the 3 questions you had, but I mean, okay. To -- let me try to answer on the raw material inflation. To be fair, I haven't done the, say, the calculation on how it is versus 2017. But we already indicated that we went from pricing -- [ or the price price, ] which we had to do, which was really a correction of the past to go into margin management and that we wanted to keep the margin versus the raw materials to keep that at least the same or expanding. So you are correct that it is, and we are -- that works pretty well. And in fact, right now, also this year, which is a bit of an upward situation, that seems -- on raw material costing, that seems to be working well. It is indeed our intent to keep that delta between our prices and our input costs indeed same or expanding depending on what it is. So we definitely do not want to have that run away from us. And in fact, the transparency we have with our ERP systems now, the transparency we have on connecting sourcing, procurement input much closer to what the businesses are doing in the market. Now we have the systems in place to also assure that. So that's the first answer on that. Secondly, on Deco margins and Performance Coatings margins, well, to be fair to the Performance Coatings businesses, this year has been kind of a tough year given the Marine, Protective, typically very profitable, has been down for most of the year. A number of very, very good franchises in our Automotive and Specialty Coatings business, including aerospace, have been down. So that mix wise, I would say that gives it a bit of a reset. So I think that's going to come back in 2021. On Deco overearning it, I'm not sure, Jaideep. I see quite some more stretch in there. I just want to point out that we are very, very encouraged by getting from what was probably 7, 8 years ago a break-even situation for Deco in Europe to having now a really very attractive business. But this is important, it is still the lower-margin business versus what we have in all the other regions of the world. So the reason why we may sound a bit more encouraged is that what we see, the significantly higher profitability of our business in Asia and Latin America is actually kind of an example to see, well, why don't we get there in Europe too, although that the EMEA business is already in a very healthy place. So I'm not thinking it's a question of overearning and underearning. To be honest, if you look at the Deco business, we have extremely strong franchises, extremely significant market positions in countries, probably the set of the strongest brands in our industry. You would expect me to brag about it,, but I actually think it is true. So in that sense, with the somewhat consumer within those businesses, you would expect that we can keep expanding that margin and that's what we are setting out to do.

Operator

The next question comes from the line of Laurent Favre.

L
Laurent Guy Favre
Research Analyst

Two questions, please. The first one is related to, I guess, the cadence of volumes and growth in Q4. And we saw a sharp acceleration towards the end of the quarter, which is also when we had, I would say, a big improvement or a big increase in expectations of inflation, in particular, in raw materials. So I was wondering if you think you've seen some restocking in some chains that really helped Q4? Or can you characterize where inventories are in some of the key markets? That's the first question. And then the second question would be to push you a little bit more on inflation. Rather than talking about expeditions for the full year, could you perhaps talk about what you are seeing, where you have visibility, which, I guess, by now is through, I guess, most of H1 for both Q1 and Q2? Because you were saying that you were a bit less negative than your peers. But you've also -- well, in the past few weeks, we've also seen quite a big improvement -- increase, sorry, in prices like propylene. So I'm just wondering what gives you that level of confidence?

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Yes. Laurent, thank you very much. Let me try to the first one, and then, Maarten, you can maybe take the second one. On the inventories, of course, again, I don't want to take you on an excursion to the whole business on that. But I would say that, if anything, the inventories in the channel are probably relatively low. I wouldn't say they drive, but are probably relatively low. That is mostly driven by some of the, I would say, conservatism in many of our regions and segments from customers on having that cash tied up in inventory, which is kind of understandable. So we see some of that happening, but I think it's only a minor part of it. What you do see in the fourth quarter is, taking Deco, for example, we have in Southeast Asia, many markets were still closed until the third quarter. So that means the distribution channels were actually closed. Big markets for us, Indonesia, Vietnam. I mean India had a lot of closures. So with that opening up, you see people ordering again and that probably gives a little bit of an upward traction in the fourth quarter. Same as in South America where you have now -- it's the high season. So there, people were, in the pandemic, holding back and then basically were re-ordering. So I think the some of them. In Performance Coatings, I think it's much more subdued, I would say. So I'm not sure that was really restocking. But the inventories, if anything, there's not really much of an uplift in that. It's interesting to note, by the way, you may not have registered that, but the last ending of 2019 was in Performance Coatings for virtually every supply was a bit disappointing. So I think you also have a contrast there in percentage-wise versus what you see in the fourth quarter for Performance Coatings. But long answer to say the inventory in the channels are probably a little bit more at the lower end than being done. Second question is more on the raw material.

M
Maarten Jan de Vries
CFO & Member of Management Board

Yes. On the raw materials, I think we've said already earlier that we started to see raw material price indexes going up from early Q4 onwards. That's what we flagged, I think, a quarter ago. As we said earlier, from an inflation perspective, we are looking at a low single-digit impact in this year '21. But if you then see with the delay factor, because that's also always what we indicated, then the impact will still be limited in the first quarter. And then from there on in the second quarter and onwards, we will still see some further impact. But still, for the total year, as indicated, low single digits. I think that's -- I hope that helps to give you a little bit of flavor.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Laurent, does that answer your questions?

L
Laurent Guy Favre
Research Analyst

And on the raw materials. If you look at Q2, for instance, is that a comment on the sequential inflation? Or is it year-on-year as Q2 last year was obviously very low.

M
Maarten Jan de Vries
CFO & Member of Management Board

Yes. First, the previous year, so what I'm saying is all versus 2020.

Operator

The next question comes from the line of Chetan Udeshi.

C
Chetan Udeshi
Research Analyst

Just 2 quick questions, actually. Just one was clarification on the total transformation costs, which were, I think, EUR 335 million in total. How much of that is yet to hit the cash flows? In other words, how much of the cash out from that is yet to be seen in numbers would be useful. And the second point -- or second question rather was just looking at the Asian constant currency revenue, which was up, I think, 2% in Q4. Just looking at some of the markets like China, India, at least some of your local peers, they have been reporting very, very strong growth. So I was just wondering why is Akzo sort of lagging to some extent in that particular region? Is this just a factor of maybe one particular country, which might still be significantly impacted from lockdown? Just trying to understand the Asian base.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Let me try to take the second question, and then Maarten can come back on the cash cost for that. Our Asian business is doing fantastic. So first of all, you may be aware that we are focusing on paints and coatings and that we have refrained from starting to sell mortar, tile, kit, facade stuff waterproofing, et cetera, which, by the way, yes, growth-wise from some players, they are outperforming growth, but just look at what's left on the bottom line. Here, I just want to point out, we don't get necessarily the numbers for each of our businesses. But if I look at our Decorative Coatings business in Asia, it is at the very high end of our profitability of any of our businesses. So in fact, that's -- we have a healthy base there. It is growing in the segments that we've chosen to play higher than the market. That is the case for too in retail in China. And that's definitely been the case also in other places in Southeast Asia. Now some of the countries where we are pretty big in have been still under lockdown. If you look at our Southeast Asia business, we're not that big in India. If you look at the other places, they actually -- it starts looking much brighter right now as some of these countries Middle East, Vietnam, Indonesia, et cetera, are coming out of lockdown. So that may explain certain items. But again, in 15 by 20, we were not in window dressing to ship stuff with no margin. And if you analyze some other players, that seems to be exactly what's happening. So our Asian business is accretive to the average of the company. And definitely, that's not surprising that -- now that we have the basis for it and the clarity on what we want to offer in the market, we can go for growth and continue to expand the franchise. With the second thing, maybe, Maarten, if you answer the question.

M
Maarten Jan de Vries
CFO & Member of Management Board

Yes. So on the transformation cost, first of all, I think it's good indeed. And Thierry mentioned it earlier, the EUR 321 million compares to the EUR 350 million, which we announced at the end of 2018. So we have been very much consistently executing on our savings, but also on the expected transformation-related costs. Out of that EUR 320 million, still roughly EUR 40 million will flow as cash out beyond 2020. And that mainly relates to the restructuring provisions we've taken in the fourth quarter. So that will be the flow-over effect. But just to indicate, I mean, there is every year, there is a flow-over effect. So that is not kind of a -- it doesn't give an impact on the recurring cash flow, let's say it like this.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Chetan, does that answer your questions?

C
Chetan Udeshi
Research Analyst

Yes.

Operator

The next question comes from the line of Peter Clark.

P
Peter Clark
Equity Analyst

Yes. I just want to come back on Deco, and I've heard all your comments. But I'm just wondering, I mean, obviously, your peers talked about a record U.K. in the fourth quarter. Obviously, for you, we can look at a record U.K., I think, for the full year, a record Northern Europe, which is the most profitable part of the business in Europe. I'm just wondering how you see the Northern European business year-on-year in 2021? I know a lot of things are still going on. You talk about structural uplift in demand. I know some of the trade business was weak for part of the year, but then got stronger. I'm just wondering how you think about that year-on-year? Because obviously, that's going to be quite crucial on how far the Deco business advances as a whole. And then on the auto refinish side, you're now seeing volumes up, which is a little bit better than your peer, presumably regional part of that. But I'm just wondering how you see that pan out. Certainly looks like lockdowns are going to start easing here in a month or 2. But just wondering how you see auto refinish this year?

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Yes. Peter, thanks. Good question. First of all, on the Deco North Europe, we believe that for 2021, since the situation will probably be for most of Northern Europe is still the same for the first half of the year, which, in fact, typically is the stronger season, but that's not going to be much different. So we think that's going to be, in that respect, maintain. You say the most -- the highest profitability part of the business. Well, yes, I mean if you exclude Asia and you exclude Latin America and you exclude some other places in Europe, it is a good business. So in that sense, we're not too worried about it. But it is, indeed, on the retail side, it is somewhat inflated. Again, the trade situation is still running behind, which is for us an equally good business. So in that sense, just none of us who is actually afraid that this is going to be a completely a negative trend or anything. So again, we count that Europe may get out of lockdowns sometime by summer time, to be honest. And then that would probably keep a other same dynamic. Now it's interesting to say that, Peter, because we did quite some in-depth surveys in November and December. Also in the U.K., by the way, where by 60% of the consumers, this was retail-oriented, were indicating that they were, in fact, on a continuing the work that they had started or actually even do more than they did. So that has been correlated now also with some of our retail partners in the market who see exactly the same response of the home improvement situation kicking in. So we're not too worried about that. And now secondly, on the volume up, I think you specifically talked about refinish. When we talk about refinish, the regional impact is a bit excluded. If you look at the regions like North America and Europe, it is the same trend. So it's not like it's an overall mix around the globe. It's really on the region themselves. That we see a dynamic, which is, in fact, very positive for us. Now the pandemic hasn't had that much impact, to be honest, on refinish. It has had it for a while in the very beginning. But frankly, since then, what we believe, at least, and that's anybody's guess and you may have you may hear alternative stories, but what we seem to hear is much -- there may be less people on the road going to their -- the much less people in the offices. But more people are -- specifically in Europe, are driving and not taking public transportation. So if we look at our data, it's not that much difference, to be honest, on the amount of cars that are on the road. And if you look at the statistics, mobility statistics, that seems to indicate that, too. And one would expect that that's not going to be a massive change during the year. Even if people come out of lockdown, I think then other dynamics are kicking in. So at least those closer to those markets and some of our channel partners don't see a big change there anytime soon in incident rate with cars. Does that answer your question, Peter?

P
Peter Clark
Equity Analyst

It does. Certainly, picking up here, by the way, the traffic in London has moved up markedly in the last few days.

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

We love having a lot of drivers on the road who have lost a little bit of habit of driving. That's what the stuff our business is made of.

Operator

The next question comes from the line of Rob Hales.

R
Rob Hales
Equity Analyst

Rob from Morningstar. Maybe just a couple on Protective Coatings. You talked about maintenance being delayed before. And I'm just wondering, how long can that maintenance be delayed? Is it 1 year? Is it 5 years? Just kind of the time there when people have to do it? And then is there opportunities in new energy applications, like offshore wind or solar? Can you play in there? Or what's the opportunity around new energy applications?

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Yes. Good question, Rob. On protective, start seeing signs that, in fact, the procrastinating of maintenance is coming a bit to an end. I mean as you know, I mean, rust does not stop during a recession. So that's coming back. And of course, a lot of our business, in fact, is more focused versus gas -- natural gas than the oil part. But in fact, the energy cost or prices going up, of course, always give traction for the mothballing, if I can say, some of the projects, et cetera. So our team is somewhat upbeat for the rest of the year. But we are very careful there because we've been upbeat a couple of times. So we have them in our minds as a whole. And if they overperform, we'll be as happy as a baby if that it's happening. So we do see that with -- again, with the energy cost going up, typically, that triggers some of the pent-up demand for those things. Secondly, on solar and wind turbines, so is less of a factor in our business for coatings in general. But for wind turbines, I'm not sure if that's necessarily known to people, but we are by far the market leader when it comes to wind turbines, both on the blades and on the, I call it, the shaft of the wind turbine. So there, we have a very strong position. And as that grows, we see that business also growing. It's a pretty demanding coatings applications, so then we're well positioned. But for the time being, in fact, if you look at liters of products, it's still on the oil and gas business. It's still bigger than what you can make up on the wind turbine business. There, we have a very strong position. Does that answer your question?

R
Rob Hales
Equity Analyst

Yes, very helpful.

Operator

The next question comes from the line of Geoff Haire.

G
Geoffrey Robert Haire
Managing Director and Equity Research Analyst

Just had one follow-up. Thierry, you mentioned that you had market share gains, I think, in refinish. Could you help us like sort of saying where those are and quantifying them?

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

Quantifying, we'd rather not do. But I think because, again, in car refinish, those changes tend to be at the glacial speed because it's -- the body shops at the end who use the product tend to be pretty loyal to the product. So it's a body shop by body shop change. But where it is, it's basically North America and in Europe. We see -- now since a while already kind of a nicely comforting trend of seeing some share gains and body shop gains, et cetera. But I mean quantifying probably is not that meaningful at this moment of time. But you -- I mean it's pretty noticeable to us.

G
Geoffrey Robert Haire
Managing Director and Equity Research Analyst

And so are the gains driven by your product or on other services? Or how have you managed to persuade body shops to change to you from others?

T
Thierry F. J. Vanlancker
Chairman of the Board of Management & CEO

I think it's a couple of elements. I think it is -- like in North America, it's often more through distribution where we get a position. And obviously, there, we are #3 player in that market. So we've obviously had quite some gains in the distribution, so that might be either on commercial terms or because there's a feeling that the partnership with us is slightly more preferred and with an existing incumbent supplier in there. So that's a typical North America dynamic. In Europe then, which is our big market, there, I think it's based on, frankly, the continuation and the service to the customers during the whole period. We had not exactly -- in automotive refinish, we had not saved at the front end. I think we've tried to leverage our internal resources. So one would guess that customers see the same market activity and offerings, including all sorts of IT services that they have continued and accelerating probably versus what they've seen from some others, and therefore, make that choice to move over. So I think our team has been very active on the ground even through pandemic and even accommodating customers who had went to some really difficult periods earlier in the year.

Operator

Thank you at this time, you have no questions on queue. You may proceed.

L
Lloyd Midwinter
Director of Communications & Investor Relation

Great. Thank you. So that's about all we have time for today. Thank you very much for joining the call and your continued interest in Akzo Nobel. Please do get in touch with Investor Relations if you have any further questions. Enjoy the rest of your day.

Operator

Thank you. And that concludes today's conference call, and thank you all for joining. You may now disconnect.