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Intrinsic Value is all-important and is the only logical way to evaluate the relative attractiveness of investments and businesses.
Intrinsic Value is all-important and is the only logical way to evaluate the relative attractiveness of investments and businesses.
Good day, ladies and gentlemen, and welcome to the Q3 2018 Akamai Technologies, Inc. Earnings Conference Call. At this time, all participants are in a listen-only mode. Later, we will conduct a question-and-answer session and instructions will follow at that time. [Operator Instructions] As a reminder, this conference is being recorded.
I would now like to introduce your host for today’s conference Tom Barth, Head of Investor Relations. You may begin.
Thank you, Gigi. Good afternoon, everyone, and thank you for joining Akamai's third quarter 2018 earnings conference call. Speaking today will be Tom Leighton, Akamai's Chief Executive Officer; and Jim Benson, Akamai's Chief Financial Officer.
Before we get started, please note that today's comments include forward-looking statements, including statements regarding revenue and earnings guidance. These forward-looking statements are subject to risks and uncertainties and involve a number of factors that could cause actual results to differ materially from those expressed or implied by such statements.
Additional information concerning these factors is contained in Akamai's filings with the SEC, including our Annual Report on Form 10-K and Quarterly Reports on Form 10-Q. The forward-looking statements included in this call represent the Company's view on October 29, 2018. Akamai disclaims any obligation to update these statements to reflect future events or circumstances.
As a reminder, we will be referring to some non-GAAP financial metrics during today's call. A detailed reconciliation of GAAP and non-GAAP metrics can be found under the financial portion of the Investor Relations section of akamai.com.
And with that, let me turn the call over to Tom.
Thanks, Tom, and thank you all for joining us today. Akamai delivered excellent results in the third quarter. Revenue was $670 million, up 7% over Q3 of last year and up 8% in constant currency, with continued very strong performance for our security products and continued improvement in our Media and Carrier Division. Q3 non-GAAP EPS was $0.94 per diluted share, up 47% year-over-year. This very strong result was driven by our solid revenue growth, the impact of cost reductions made over the past year and a lower tax rate.
EBITDA margins in Q3 improved to 41%, and non-GAAP operating margins improved to 27%. This mark the fourth consecutive quarter of improving margins and we expect further improvements by the end of the year. Looking further ahead, we are now confident that we can achieve non-GAAP operating margins of 30% in 2020, while continuing to invest in innovation and new products to drive our future growth.
In Q3, our security portfolio was again the fastest growing part of our business, with revenue of $169 million, up 39% over Q3 of last year in constant currency. Our security business accounted for 25% of our total Q3 revenue and exited the quarter at a run rate of nearly $700 million per year, making Akamai one of the world's largest cloud security providers.
Our security products received accolades from two leading analyst firms last month. Gartner named Akamai as a leader in its Magic Quadrant for Web application firewalls for the second year in a row. And Forrester named Akamai as a leader in its new wave for Bot Management, giving Akamai’s our highest rating possible for attack response, threat research, reporting and analysis, roadmap and market approach.
In a world where lots of claims are made by competing companies, it's gratifying to receive this level of recognition from the world's leading industry analyst firms. There are several reasons why Akamai is a leader in Cybersecurity. Our track record of innovation and emphasis on R&D combined with smart and accretive acquisitions. Our edge platforms enormous capacity and close proximity to users and devices, the insights in real-time data we gained from protecting so many of the world's leading enterprises, and our team of experts who provide exceptional customer service and support.
Many of our customers have told us that they simply have too much at stake to risk their business on anything less. Most of our security revenue today is based on protecting public-facing websites and applications from denial of service and application-layer attacks. We've also been developing novel products to protect internal enterprise applications. And I am very pleased to report that these new products have been gaining traction.
Bookings in Q3 for our Enterprise Application Access and Enterprise Threat Protector services were up 30% over Q2 and up more than fourfold over Q3 of last year. Our new enterprise security customers include leading companies such as one of the largest banks in the UK, a $10 billion travel company, a $4 billion luxury fashion brand, two of the world's leading consulting firms and a $30 billion media company.
We believe that our new enterprise security offerings are gaining traction because they provide the core capabilities needed for a zero-trust security architecture. It's called zero-trust because enterprises can no longer assume that any device or employee on their internal network is trustworthy, as because employees sometimes click on the wrong link and accidentally import malware, which can then lead to a very costly data breach.
As a result, we've seen growing interest in new architectures that protect internal applications by granting access at the application layer instead of the network layer. This approach avoids exposing corporate networks through a VPN and eliminates the need to manage complex network firewall rules.
As the value of such a disruptive solution becomes apparent to more customers, we expect the adoption of our new enterprise security services to continue their rapid growth. We've also integrated our market leading Kona Site Defender technology into our zero-trust solution.
So that if an employee or internal device is compromised, we can help prevent the infection from spreading to other enterprise applications or from gaining access to sensitive data, and as an added benefit for global companies, we can also integrate our Ion solution to substantially improve the performance of enterprise applications for employees around the world.
Turning to our divisional results for the quarter, Web Division customers generated $357 million in revenue in the third quarter, up 9% in constant currency over Q3 of last year with continued strong traction for our new products such as mPulse, Image Manager and Bot Manager.
We've been seeing positive results by offering bundled solutions to customers that want the ability to leverage multiple Akamai products. Bundles that combine our security and performance products have proven to be especially popular, and they also provide a strong advantage over competitors that have only point solutions or rudimentary security capabilities.
Revenue for our Media and Carrier Division in Q3 was $313 million, up 7% in constant currently over Q3 of last year. Traffic growth remain very strong in our OTT and gaming sectors and was higher than published reports in the Internet as a whole. Growing traffic faster than the Internet as a whole means that we continue to gain share.
In fact to meet the increasing demand from our customers, we added about as much traffic in the past year alone as the total capacity claimed by many of our competitors. As you know, some of these competitors are preparing to go public or trying to be sold. In such circumstances, it's not uncommon for a company to take potshots with the established market leader, which in this case of course is Akamai. This kind of activity has been such a regular occurrence over the last 15 to 20 years that some analysts have referred to these companies as YAAKs, spelled Y-A-A-K, which stands for yet another Akamai killer.
To be clear, we take all our competitors very seriously and we strive to take the high road when it comes to talking about the competition. In that spirit, I want to take a few minutes today to set the record straight on some of the things we understand competitors have been saying about us.
One claim being made by the competition is that they're taking customers away from us. Of course, when you have many thousands of customers and well over $2.5 billion of revenue, there will always be some level of customer churn. But at Akamai, our churn rate is very low. In fact, our total competitive churn over the past year has amounted to a very low single-digit percentage of revenue.
Moreover, our competitive churn rate declined over the past year. And in cases where we have lost customers to a competitor in the past, we found that many subsequently returned to Akamai because of our superior capabilities, such as the $10 billion retailer who came back to Akamai after they experienced Web performance issues and had security concerns with credential stuffing when using our competitors’ services.
Another claim we've heard is that our competition can offer comparable service for less. The reality is that our competitors can't match Akamai when it comes to reliability, performance, and scale. Just considered the way we delivered the recent World Cup tournament, where three of our largest competitors had glaring and well-publicized failures.
Few of our competitors have security capabilities and we believe that none offer the level or breadth of protection provided by Akamai. And we don't rush features to market while making excuses like one competitor did last month when they acknowledge that their web gateway and browser extension needed more time to mature into a secure and reliable platform.
Akamai customers don't want to wait for a secure and reliable platform and they don't have to. As noted by independent research firm IDC, Akamai’s had the strongest and broadest edge security offering for quite some time. To deflect attention away from the immaturity of their platforms, some competitors say that our edge architecture is outdated or that they are centralized data centers are somehow superior.
The reality is that we believe our edge architecture with the 240,000 servers that we positioned in 3,900 locations in more than 1,000 cities across 143 countries delivers vastly superior scale, performance and security. Our competitors simply don't have the scale or the reach to serve customers at the edge the way we do and you just can't do what we do with a few dozen or even a 100 points of presence.
Our reach at the edge is why so many of the world's leading enterprises choose Akamai when it comes to delivering their media, accelerating their applications, and protecting their most important assets. We also believe that the competitive differentiation provided by our unique edge architecture will become even more important in the future as traffic volumes increased by a factor of 10 to 100 or more as billions of devices get connected and the cyber attacks increase in size and sophistication.
The core of the Internet just doesn't have the scale or proximity to end users and devices to keep up with ever increasing demands. The edge of the Internet is where our customers connect with their end users and that is where their digital experiences must be fast, intelligent, and secure. It's gratifying that the analyst community is now embracing the importance of our edge architecture.
Gartner recently published a report titled The Edge Will Eat the Cloud, which predicts that while cloud providers will extend their models closer to the edge, the architecture of the edge will be driven more by technologies that already have physical edge footprints. Akamai pioneered the edge platform, and we've been building upon it for 20 years, giving us a physical edge footprint that we believe is virtually impossible to replicate.
For years, our competitors have been saying this, being at the edge didn't matter. Now, some have started using the word edge in the naming of their solutions. There is an enormous difference between saying you're at the edge and actually being there, and it shows up on the quality and security of your solutions. In our view, no amount of renaming can change the fact that our competitors are bound by the limitations of their centralized models.
Some new entrants claim to have leapfrogged us in terms of their technology. The reality is that Akamai has an excellent track record when it comes to technology, leadership and market transforming innovation. Akamai pioneered edge computing as part of our edge suite service over 15 years-ago. We've extended our edge platform to the client and added the capabilities necessary to support the Internet of Things. And today, we are building a blockchain platform that's designed to perform more than a million transactions a second.
The amount we invest in R&D on an annual basis is more than many of our competitors annual revenue. We have more engineers innovating than most competitors have in total headcount. And we've also made smart acquisitions that we believe have enhanced our offerings and have delivered strong value to our customers and shareholders, including Cyberfend in Bot Management, Nominum in Security, Soha in Enterprise Security, and SOASTA in Performance Management. We have also made it much easier for developers and admins to use our services and to build amazing digital experiences for their customers.
Over 1,000 developers in 24 cities attended our recent DevOps world tour, where we received very favorable feedback for the significant enhancements we've made in our developer experience.
Competitors don't invest as much as we do an innovation. So we've been told that they say our infrastructure is costly and inefficient. The reality is that each business that Akamai runs on the same, Akamai intelligent edge platform, which gives us excellent leverage in terms of cost.
For example, last quarter, we decreased our overall spend on bandwidth and Colo, while delivering significantly more traffic than we did a year-ago. Our advances in software have helped us to reduce the amount we spend on network CapEx to less than 6% of revenue. In Q3 our gross margins were 77%, EBITDA margins were 41% and operating margins were 27%. We challenge any competitor who calls our platform inefficient to show you anything close to our margins and profitability.
Looking across the competitive landscape, I don't see anyone in the marketplace I'd want to trade places with. It's not even close. We're the market leader in Media Delivery, application acceleration, DDoS prevention, Web application protection, and Bot management. But rest assured that we know that we can never be complacent and we will never stand still.
We're committed to providing superior customer value in everything that we do and we intend to continue our great track record of innovative R&D, our success in bringing disruptive technologies to market and to providing our customers with exceptional services and support.
In summary, I'm very pleased with our Q3 results, including the very strong performance in our security business that continued improvement and our Media and Carrier Division, the expansion of our margins for the fourth quarter in a row, and the excellent growth on the bottom line.
I'll now turn it over to Jim to review our financials and guidance to the rest of the year. Jim?
Thank you, Tom, and good afternoon, everyone. As Tom outlined, Akamai had another strong quarter, exceeding the high-end of our guidance on revenues, operating margins and earnings and delivering substantial operating margin improvement for the fourth consecutive quarter.
We continue to execute well and demonstrate the leverage in Akamai’s operating model and we have growing competence we both have a path to and can achieve our goal of 30% non-GAAP operating margins in 2020.
Moving to our strong third quarter results, revenue came in above the high-end of our guidance range at $670 million, up 7% year-over-year or 8% in constant currency, and up 10% in constant currency if you exclude the six large Internet Platform Customers. Notably, this is the third straight quarter of double-digit revenue growth when you exclude the Internet platform giants.
Revenue growth with solid across the business, with the primary overachievement compared to guidance driven by an acceleration in growth for our security solutions and higher media traffic volume than we anticipated going into the quarter.
Revenue from Media and Carrier Division customers was $313 million in the third quarter, up 6% year-over-year or 7% in constant currency and up a healthy 12% in constant currency, excluding the large Internet Platform Customers.
Revenue from the Internet Platform Customers was $43 million in the third quarter, roughly consistent with Q2 levels and in line with our expectations. It is important to note the Internet Platform Customers now only represent 6% of total Akamai revenues. The lowest level of such customer concentration in memory and a testament to our continued progress on diversifying our revenue base across customers, solutions, and geographies.
Media Division revenue and traffic outside the Internet giant continue to be strong across the core installed base with particularly robust growth coming from our gaming and video delivery verticals. Our Media and Carrier Division management team remains focused on capturing more traffic share and improving the quality of delivery for the top 250 media customers that account for most of our traffic and revenue.
We continue to be pleased with the revenue acceleration associated with our traffic capture efforts over the past several quarters. In addition to traffic gains in media, we are also very pleased with the continuous security growth in the Media Division. As Tom highlighted in his earlier remarks, security is a key differentiator versus our competition and that is true in the Media Division as well.
Moving now to our Web Division, revenue for this set of customers was $357 million, up 8% year-over-year or 9% in constant currency and consistent with Q2 growth levels. We continued to see a very strong uptake in our new product areas, namely Image Manager, Digital Performance Management, and Bot Manager as well as further strong growth and adoption of our core Kona and Prolexic Cloud Security Solutions.
Turning now to our results for our Cloud Security Solutions, third quarter revenue was $169 million, up 37% year-over-year or 39% in constant currency, and yet another quarter of tremendous revenue growth and customer adoption for our Cloud Security Solutions globally.
We are particularly pleased to see accelerating revenue growth and our security offerings in Q3 from both the Web and Media Division customer base. Entering the fourth quarter, our Cloud Security business now as an annualized revenue run rate of nearly $700 million and represents over a quarter of our total revenues.
We believe security remains a significant growth opportunity for us and we plan to continue to invest in this area with a focus on further enhancing our product portfolio and extending our go-to-market capabilities.
Moving on to our geographies, sales in our international markets represented over 38% of total revenue in Q3, up slightly from Q2 levels. International revenue was $257 million in the third quarter, up 21% year-over-year with 24% in constant currency driven by continued strong growth in our Asia Pacific region and a solid quarter in our EMEA region.
Due to the continued strengthening of the U.S. dollar, foreign exchange fluctuations had a negative impact on revenue of $6 million on a sequential basis and $5 million on a year-over-year basis. Finally, revenue from our U.S. market, which $413 million consistent with Q2 levels.
Moving onto costs, cash gross margin was 77%, up slightly from Q2 levels and up over a point from the same period last year. We continue to excel well on our platform efficiency initiatives. For the first time in memory, our bandwidth and co-location expenses on an absolute basis declined year-over-year despite the significant increase in traffic over the same period.
And as we highlighted at our June Analyst Day, we have several ongoing platform efficiency initiatives in place intended to drive further improvements from current levels. GAAP gross margin, which includes both depreciation and stock-based compensation was 64% roughly consistent with Q2 levels and up slightly from the same period last year.
Non-GAAP cash operating expenses were $244 million, below the low-end of our guidance and down about $4 million from Q2 levels due to continued traction with our operational efficiency efforts. Notably, we are seeing some early progress in our cost transformation actions to better optimize and reduce third-party spend, particularly in IT. We expect additional improvements in this area as well as the other efficiency areas we outlined at our June Analyst Day.
Moving out of profitability, adjusted EBITDA for the third quarter was $273 million, up $11 million from Q2 levels in a $42 million or 18% from the same period last year. Our adjusted EBITDA margin came in one point above the high-end of our guidance range as 41%, a one point improvement from Q2 levels and four points from the same period last year, with most of the strong achievement coming from the operational efficiency actions taken over the last 12 months.
Non-GAAP operating income for the third quarter was $181 million, up $11 million from Q2 levels and up $34 million or 23% from the same period last year and growing nearly three times the rate of revenue growth. Non-GAAP operating margin came in at 27% up over one point from Q2 levels, and also one point about the high end of our guidance range.
I am very pleased with the four consecutive quarters of margin expansion we have seen as a result of our ongoing efficiency efforts and we believe our continued hard work will drive further operating margin improvements in Q4.
Furthermore, we feel confident we can achieve our 30% non-GAAP operating margin goal in 2020, while continuing to make the required investments to drive both growth and further scale and leverage in the business.
Moving now to CapEx, capital expenditures in Q3, excluding equity compensation and capitalized interest expense for $125 million and in line with our guidance. As we mentioned when we set our guidance in July, Q3 included large facility build-outs in Bangalore and Costa Rica, integral investments in support of our ongoing efficiency efforts to align work to these lower cost centers of excellence. We are also early in the early phases of our new Cambridge headquarter built-out and we expect facility-related spend for that project to increase in Q4 and 2019.
Moving on to earnings. Non-GAAP net income was $158 million or $0.94 of earnings per diluted share and growing 47% over the same period last year and coming in $0.08 above the high end of our guidance range. These strong earnings results were driven by strong topline execution continued operating expense improvement and a lower tax rate.
Taxes included in our non-GAAP earnings were $31 million based on a Q3 effective tax rate of 16.5%, which equates to a year-to-date effective tax rate of roughly 18.5%. This Q3 effective tax rate is 3.5 points lower than our guidance due primarily to our higher mix of foreign earnings and the resulting year-to-date true-up in the quarter.
Moving on to GAAP earnings. GAAP net income for the third quarter was $108 million or $0.64 of earnings per diluted share and growing 73% from the same period last year.
Now, I will review our use of capital. We continue to focus on the importance of returning capital to our shareholders. During the quarter, we spent $440 million on share repurchases, buying back roughly 6 million shares. For the year, we have spent $626 million of our $750 million 2018 authorization, which has resulted in our share count declining from 171 million shares at the beginning of the year to 168 million shares in the third quarter.
We plan to be quite active in repurchasing shares in Q4 and spending at least the remaining $124 million by the end of 2018. Additionally, today we announced that our Board is authorizing new $1.1 billion share repurchase program running from November until the end of 2021.
Going forward, we intend to continue returning to our shareholders a significant percentage of our free cash flow to share repurchases balanced against preserving our flexibility for other strategic opportunities. We believe this approach will allow us to continue driving shareholder value through investing organically in the business, pursuing additional M&A and returning capital to stockholders via sharing purchases. In summary, we are very pleased with our strong execution in Q3 and year-to-date.
Looking to the fourth quarter, we are expecting another strong quarter on the top and bottom lines. As always holiday seasonality plays a large role in determining our financial performance for the fourth quarter, driven by online retail activity for our e-commerce customers and traffic for our large media customers. As a result, the fourth quarter remains the hardest to predict.
In addition, we expect further foreign exchange headwinds in Q4 from the continuing strengthening of the U.S. dollar, which has been notable in the last few weeks in particular. At current spot rates, foreign exchange fluctuations are expected to have a negative impact on Q4 revenue of over $3 million compared to Q3 levels and an $8 million impact year-over-year.
Taking into account, these foreign exchange headwinds combined with typical holiday seasonality, we are projecting Q4 revenue in the range of $692 million to $709 million. To frame this guidance range, which is slightly wider in Q4 due to seasonal variability, if the online holiday season is exceptionally strong, we would expect to be near the higher end of the revenue range. The online holiday season is not as strong, and we would expect to be towards the lower end of the range.
At these revenue levels, we expect cash gross margins of roughly 78%, up one point from Q3 levels, and GAAP gross margins of 66%, up two points from Q3. Q4 non-GAAP operating expenses are projected to be $254 million to $259 million, up from Q3 levels due primarily to a typical year end incentive compensation expenses. Factoring into cash gross margin and operating expense expectations that I just provided, we anticipate Q4 EBITDA margins of 42%, up one point from Q3 levels.
Moving now to depreciation. We expect non-GAAP depreciation expense to be between $94 million to $96 million. Factoring in this depreciation guidance, we expect non-GAAP operating margins of 28% for Q4, up one point from Q3 levels, up four points from Q4 2017 and our fifth consecutive quarter of margin expansion.
And with the overall revenue and spend configuration I just outlined, we expect Q4 non-GAAP EPS in the range of $0.97 to $1.03 per share, and at the midpoint would represent 42% growth from the same period last year. EPS guidance expectations assume an estimated quarterly non-GAAP tax rate of roughly 19%. This guidance also reflects a fully diluted share count of 165 million shares.
On CapEx, we expect to spend $120 million to $130 million, excluding equity compensation in the quarter. This is consistent with Q3 levels as the facility build-out of our new Cambridge headquarter building begins to ramp up. And as I said earlier, we expect increased facility related spend for our new Cambridge headquarters in 2019. Incorporating in our Q4 guidance, for the full-year we are anticipating revenue of $2.693 billion to $2.71 billion, and at the midpoint, up $9 million from our previous guidance, despite increased foreign exchange headwinds.
EBITDA and non-GAAP operating margins of 40% and 26%, respectively, and at the high-end of the revenue range, non-GAAP operating margin could possibly even around to 27% for the full-year, which would be up nearly three points from 2017 levels. In factoring in these revenue and margin levels and a non-GAAP effective tax rate of roughly 19%.
We anticipate non-GAAP earnings per diluted share of $3.53 to $3.59 for full-year 2018 and at the midpoint, up $0.24 from our previous full-year guidance. As a helpful reference, we will post our Q4 and full-year 2018 guidance ranges on the Investor Relations section of our website after this call.
In closing, we are very optimistic about the opportunities ahead for Akamai. We are confident in our ability to continue innovating and leveraging the Akamai’s platform for new customer use cases. To achieve 30% operating margins in 2020 and to execute against the new $1.1 billion share buyback authorization over the next three years, all three, which we believe will add significant shareholder value over both the near-term and long-term.
Thank you, and Tom and I would like to take your questions. Operator?
[Operator Instructions] And our first question is from Keith Weiss from Morgan Stanley. Your line is now open.
Excellent. Thank you guys for taking the question and a very nice quarter. I wanted to dig into the security business. [I assume that] the real outperformance, the real highlight the most recent quarter. Two questions for you. One, how should we think about the sustainability of growth? You saw nice acceleration in overall growth, but that had been declining trend line, do you think we're sort of back on an accelerating trend line today? And is there enough breadth of product so to sustain that accelerating trend line?
And then the second question comes in terms of investment. I think one of the key investor debates is whether given sort of the drive for higher operating margins, you're going to be able to invest enough in this business in terms of increased distribution, increased product and what is the really competitive space out there? How do we grow in our confidence that you guys are going to have the flexibility to invest aggressively enough behind this opportunity? Thank you.
Yes. So we're pretty excited about the future potential for the security business. Today that revenue and almost all the growth is associated with our Kona Site Defender and Prolexic products now with Bot Management, being one of our most successful new products ever. And so that is the existing base. Bot Manager has a long way to go for growth, which is great. And then as we’ve talked about on the call with our approach to enabling a zero-trust architecture, that's pretty much brand new and we're at the early stage of bookings, seeing them ramp substantially should start really making a difference with the revenue we report in 2019 and 2020.
And in the long run that has probably more potential than the existing business, which is already driving $700 million annual run rate and growing in the high 30s. So I think as you look to the future, there's a ton of runway for our security business and we're in a great position there.
Now in terms of your second question, ability to invest. Yes, I do believe that we can continue to make the margin improvement we talked about, get to 30% in 2020 and still be able to make the investments we need in security. And part of that is being very careful with how we spend our OpEx. And as you can tell, we've made great progress in the efficiency of our platform. We delivered a ton more traffic this year than last year, the dollars we spent to do that with bandwidth and Colo actually declined.
And that generates a lot of cash for us and we're focusing a lot of our investment to grow the security business. So I think with careful management of OpEx and fantastic product set and capabilities there, we got a long way to go with security growth.
Excellent. Thank you, guys.
Thank you. Our next question is from Sterling Auty from JPMorgan. Your line is now open.
Yes, thanks. Hi Guys. I'm going to go the other way. So if I look inside the Web Division and strip out security, the remainder of that segment I think saw the same kind of performance as we did last quarter, down about the same amount sequentially. And I think last quarter you called out competition and a few other items. I'm just wondering if you can go into a little bit more color and detail as to what you experienced specifically there and what you anticipate will happen through the end of the year?
Yes, the performance products are performing comparable to last quarter. As we talked about last quarter, there's some pressure on our customers in that segment of commerce and retail. They've got – their hands full with some of the cloud giants in terms of competition for their businesses. That puts pressure on in terms of what they can spend. There's price pressure there. We talked about that last quarter with prices coming down a little bit faster than traffic is growing there, and so the performance products, a little bit of a flat business.
As we also talked about, we're packaging our product, security and performance products together. And in some cases that means something that might have been, a small amount of performance revenue might now get counted as part of the security bundle because these packages are being driven by our customers demand for security products.
Jim, you want to add to that?
Maybe only other thing that I would add is that we've had – as we talked about on the last call that one of the go-to-market areas that we really focusing on is new customer acquisition. And in particular, we actually had a really strong quarter in Q3 on new customer acquisition in the Web Division actually up over 30% from Q2 level.
So we're starting to get traction on new customer acquisition. As we talked to you about in the past, we’ve done exceptionally well as a company of expanding our offerings into the installed base, as evidenced by a lot of the new product traction that we have made, I think in Q2 with $170 million run rate business on an annualized basis, and it's over $220 million in Q3, so great progress on selling more to the installed base.
The area that we had some work to do was around new customer acquisition and we were quite pleased with the traction that we made in the quarter. So I think Tom is right. [There’s always areas] to the portfolio that are doing better than others that we’re pretty optimistic that the actions that we have in place between new customers, pricing and packaging, new product upsell that those are the right sets of actions to drive performance improvement for the company.
And I think what it also does as we talked about at the Investor Day is Akamai’s revenue streams are so much more diversified now. So our strategy around investing both organically and through M&A to broaden the solution base, to broaden the customer base, and expand further into new geographies, I think is a strategy that I think is the right strategy for the company to accelerate growth.
Got it. Thank you.
Thank you. Our next question is from Sameet Sinha from B. Riley FBR. Your line is now open.
Yes. Thank you very much. A couple of questions. So your 30% target for pro forma operating income by 2020, can you talk about the interim? I remember during the Investor Summit that you had, you spoke about more investments into DevOp tools and internal systems. So kind of – I was just trying to get a cadence for how margins would expand into 2020?
And secondly, in the CDN business, can you talk about pricing? I know you were kind of targeting these top 250 customers. You're going to be tactical about pricing. If you can talk about that and contrasts with what you're seeing in the kind of low-end performance business? Thank you.
Sure. On the margin expansion front, we're very, very pleased. Actually the progress we've made this year to be frank is exceeded our expectations. So ending Q3 to 27% operating margins guiding 28% for Q4 that we talked a little bit about that at the June Analyst Day around the areas that we are driving. And it's a bit of a follow-up to Tom's point around. I think it was key to ask the question around, can we make the investments we think we need while including margins?
I think it's important to remember that the areas that we're targeting is some level of improvement we’re expecting in gross margins and you're already starting to see that. But we also talked a lot about the areas we're going after significant margin improvements really in G&A, it's not in R&D, and so that's not an area that we're going to be scaling back on.
There might be some areas of R&D that we can get some better efficiency out of, but the primary areas we're looking for scale or in G&A. We talked about what some of those areas are. We've already begun to get some traction in third-party procurement spend within our IT function in particular and we expect significantly more to be had there. We also expect some improvements in the go-to-market space as we drive more productivity per dollar we spend in sales and marketing.
So I'm pretty bullish about where we're at. And so, you think about where we're at, this is almost – if we hit the high-end of our range here, you could almost be operating at 27% operating margins, which is a 300 bps improvement from where we were in 2017. So we're well on our way to 30%. And there's a lot more work to be done. We've only begun to see the benefit some of the actions that we've taken.
And your second question around media. As we talked about in the past, the pricing environment in the media business is highly competitive and so that hasn't changed. It's a very competitive pricing environment, but the pricing environment hasn't changed really in the last quarter. It remains competitive, but not kind of better or worse than it was. I'd say in Q2. And it varies obviously based on customer and the amount of traffic that they pushed and the expected price point that they're looking for. But in general, the pricing environment is aggressive, but unchanged from Q2.
Thank you.
Thank you. Our next question is from Jeff Van Rhee from Craig-Hallum. Your line is now open.
Great. Thanks. So a couple for me. Just to the – back to the website for a second. I mean, we don't have the 2019 outlook yet, but is there any way you can just sort of frame for us from this 9% constant currency over the last couple of quarters? What are the puts and takes to drive that to acceleration? What would it take for that to decelerate? Just you gave us a kind of a great taste for Q4 around the seasonality and how you’re thinking behind at a low range for the low-end of the range? Just I realize it's early, but any thoughts you can give us on how that line should behave in 2019?
Yes. I mean, we're not going to talk about 2019 on this call. We will provide a lot more color on 2019 in the February call. But I do think that some of what we outlined at the June Analyst Day and we talked a bit about just now, which is Web growth is about a few areas. It's about new product upsell, so there's a lot more room to grow there. We’re not nearly penetrated with the new products that we've introduced. There is a lot more rooms for new product upsell.
Tom mentioned pricing and packaging. This is packaging multiple products to customers. It makes us stickier with customers because you have a value proposition that competitors can't match. New customer acquisition is a big one. That is an area that we had room for improvement and early days still, but we're getting traction in new customer acquisition.
And so that's really the focus, obviously there's new areas that Tom Highlighted, Internet of Things being one, Blockchain being another. So there's enough catalysts for between existing products that we have that we're not penetrating new customers and then new emerging areas, to drive growth in the Web Division.
Got It. And then my last, as it relates to sales and sort of sales structure, sales headcount. I think you had talked on the website particular, I think around security you are going to be putting money into products and in go-to-market can just spend a second and just touch on sales and sales structure with respect to what – where are you with headcount, where are you adding heads, where are you reallocating heads, just some sort of context of what the headcount and growth rates look like there?
Yes, I mean we don't comment specifically on our sales and marketing or sales headcount. I can tell you that in particular for the Web Division, as you can imagine that we do have a specialty salesforce that is there support, our enterprise sales account leaders that have security expertise, they have enterprise security expertise in some cases they have expertise in particular domain areas and so we have a model where obviously the enterprise rep needs to be proficient in selling certain offerings and then they have a model of basically specialist support on top of that.
That is an area that we actually have kind of an outside consulting firm that's helping us; look at tuning the model, tuning the models to drive maybe acceleration in new customer acquisition, maybe through a more enhanced new customer motion. And then in particular trying to drive more velocity, the existing sales reps that we do have and some of that has to do with better leveraging the specialty model, possibly consolidating components of this specialty model.
So that's generally what the Web Division salesforce looks like. It's a little bit different on the media side. The media side, obviously the bulk of the revenue in the media business is traffic related revenue. So less of a – kind of an overlay model, although they do also get support from security and as I mentioned and Tom mentioned, a huge progress on selling security into the Media Division customer base we expect that to continue.
And with respect to the outside consultant firm, sort of tuning the model, just any quick thoughts on what's a realistic expectation to start to see the results of those changes?
Well, you'll see it show up in a couple of ways. One, you will see it show up and kind of modest improvement with sales or marketing spend as a percent of revenue. And then if we execute well, you'll see in the form of an acceleration of revenue growth.
I think you know, that the Web Division is different than the Media Division where its catalyst is selling more sales transaction does not necessarily, having traffic and having the right customers that push traffic and then following that, you guys sell more to them. And so, it'll take more to get Web Division growth accelerated as far as the timeframe is concerned, but you'll see it show up if we execute well both in more improvement with sales and marketing as a percent of revenue and an acceleration and revenue growth.
Got it. Thanks for taking my questions.
Thank you. Our next question is from Michael Turits from Raymond. Your line is now open.
Hey, guys. Congratulations on a good quarter and solid guide. Two questions, one, about the CDN product grouping, which did the sell down to 1% from 3% of this quarter. And I know it includes both performance and the media as well as download, so what the drivers were there.
And then as we go into next year, and obviously you're not giving guidance, but to the extent you can talk about both the positives and the negatives, because there are some headwinds and going into next year, including getting past Nominum, lapping a lot of the out winds of the 250 top customers and more effects?
Yes, I think certainly, Michael, I'd say the growth moderate a bit from Q2 to Q3 and the CDN other category, and talked a little bit about that that a lot of focus on security as Tom outlined. Some of that also as we saw packaging products that that is becoming kind of a little bit of blurry distinction because you're packaging performance with security as part of some of the offerings and so with an element of that.
And as we said, we’re starting to see the salesforce sell more of our security offerings and what tends to happen is when you start to have something that they get traction and that's what they tend to sell more of them. We're starting to see that.
In relative to 2019, we'll share more of that in February. I think you're right that there are some things that you're going to anniversary that Nominum acquisition that actually happened this quarter as a matter of fact that we had them for a month in Q4. And then we know that there's variability in events in the media business that you tend to have more events and in even years than you do odd years.
But there's a lot of variability in the media business that it's not just events, events still drive while they are a catalyst for some level of traffic, there's a lot of things in the media business that we've talked about that if there's continued secular tailwinds in gaming, continued secular tailwinds with more and more traffic moving online as far as video delivery. So there's a lot of catalysts for growth in the media business.
So it's kind of – I'm not going to provide guidance here. But yes, there are some headwinds that you had outlined. But they're also a lot of tailwind opportunities just from a secular perspective in that business.
I’d say I don’t know if I don’t want to argue, but maybe at some point, I'd love to hear you talk more about edge and particularly, what you guys can be doing to enable developer activity on your platform? That's just an interesting topic to me.
Yes, well already we now have the capability for developers in parallel at even a given company to make changes on the fly, test them out. We have an edge container for them and they can do it on the edge platform. So it's a very nice thing in terms of DevOps for our larger customers have lots of developers making changes simultaneously on their website and be able to do this in a safe and efficient way.
Just in terms of DevOps on our edge platform, of course the edge platform is important for so many other reasons, the capacity to deliver large amounts of video at high quality, the capacity to absorb giant denial of service attacks, the data that we get at the edge from conducting so many of the world's transactions and main server lookups being close to end users and all the devices, both through application performance, mobile performance and the Internet of Things, where you've got to be managing metadata within milliseconds of the devices, the edge is important for all of those reasons.
Great. Thanks guys.
Thank you. Our next question is from James Fish from Piper Jaffray. Your line is now open.
Hey, guys congrats on a great quarter. Maybe just to start it off, I guess what inning in the Web performance and security bundling story are we in. In other words, what is the percentage of customers that have both now? And then going back to the margin questions from before? Should we still expect a hockey stick like acceleration and margin expansion in between now and 2020 or a more linear one? Thanks.
Yes. So on Web performance and security that probably has to do with actually more recent packaging to be frank, literally over the last call it six months to nine months. And so I think there are a lot more room to grow as far as bundling security with performance. Not just for existing customers, but it's also an attractive option to get new customers on the platform because they get both security and performance at the same time.
And so I think there's certainly an opportunity there. And as we talked about at the Analyst Day, although to be frank, our margin expansion in 2018 really have surpassed our expectations even at the Analyst Day. We talked a little bit about the fact that it wouldn't necessarily be linear, that you wouldn't necessarily see a linear progression from where margins were to getting to 2020.
Obviously you've seen here 300 bps, possibly of improvement from 2017 to 2018. So if you assume we're called 26.5% for 2018, you basically have 350 bps to get to 30% in 2020. It probably won't be linear in 2019. Having said that, there will be progress in 2019, so we’ll not flatline, we will make continued progress in 2019, but it probably won't be linear.
So you probably won't necessarily have 175 bps improvements in 2019, but you will get improvement in 2019. And some of that is because a lot of the actions that we're taking a very smart and very measured. We're implementing changes in third-party spend. We're building out a global procurement function instead of capabilities. We're putting in place process standardization and automation in our G&A functions for critical tasks.
We're kind of revamping our go-to-market model in specific areas. And these are items that take a little bit of time to put in place. They're going to see that a lot of that infrastructure is going to be put in place in 2019 and you'll get the bigger benefit for that in 2020 to improve the efficiency. So there is a path to get there. And there is a path to get there with varying levels of revenue growth for the company. So we're pretty confident in our ability to get there.
Got it. Thanks. And then, Tom, appreciate the competitive overview. Is there any way that you guys can provide us any sort of new customer expansion metrics or dollar-based retention rates like some of your peers do to just get a better understanding of what's going on there? It really – what I'm trying to get at is how the stickiness of the Akamai platform has evolved since the company took a more aggressive step on the bundling that we've been talking about here.
Yes. We don’t release the detailed statistics. But as I mentioned earlier, our competitive churn rate is incredibly low, very single-digit on an annual basis and actually declined year-over-year. So we're very pleased with our customer retention. Jim, do you want to add to that at all?
No, I think you said it well in your comments, but I would have anything else to add.
Great. Thanks.
Thank you. Our next question is from Jeff Kvaal from Nomura Instinet. Your line is now open.
Yes, thanks very much. I'd like to follow-up on the security growth in the media side of the business if I could. Would you all mind shedding a little bit more light on what has changed in that side of the business to drive security growth, and what products are they buying and what should we think about for I mean how sustainable is that? Thank you.
Yes. They're buying the same products, and in fact, we have a couple of very large media accounts, some of the first large adopters of our zero-trust solutions for the enterprise security. So I would say media companies are like other verticals in terms of having a real need for security.
And of course a lot of the headlines you read for data breaches some of those are big media companies. The only thing that makes media different is that there's a smaller number of really big customers that drive media revenue overall and media revenue overall tends – the majority of that is driven by their traffic, the traffic in the top 250 global media brands. But they are big consumers of security.
Should we expect that the pieces of the security business to move at the same rhythm and pace as the typical sort of performance side of that business?
I'm not sure the question there. Our security products aren't traffic-based by and large, so the dynamic in our media company would be your – bulk of your revenue is driven by the traffic and the price of the traffic. And the security products can even be about a fixed price nature in some cases. Maybe, I didn't answer your question?
No, that was it Tom. Thank you.
Okay. The only thing I would add is that, we still have a little over 40% of our customers buy one of our security products. But we are more – that’s a total company comment, but we are more penetrated in the web division. I mean we certainly have a lot more room to grow in the Web Division.
We are not nearly as concentrated on security in the Media Division, so they make great traction. And one thing Tom didn't comment on is that the Media Division sales team put in place a pretty clever incentive compensation programs really drive security and we're seeing huge benefit from that in 2018. So I expect further progress in security and the Media Division here over the coming quarters.
Thank you both very much.
Thank you. Our next question is from Vijay Bhagavath from Deutsche Bank. Your line is now open.
Yes, thanks. Hey Tom, Jim, interesting call here. A quick question on Tom, I wanted to get you a bigger picture views on growing topline in particular in performance and in the CDN business, both of which know came in light versus expectations. And then Jim, any concerns that you might be running the business near peak margins? Do not 42 points of EBITDA margin on the guidance? Thank you.
Yes. So we very much like our CDN business and it has a lot of room for growth. I think the big drivers there obviously OTT video, seeing very strong growth there. Gaining, really strong growth set major records with the Fortnite the various Fortnite releases. So I think there's a lot of room for growth in the CDN business. Of course on the performance side as you move more apps into the mobile environment, performances especially challenging there.
People want to their sites to be more interactive, richer, have video now. We're broadening our Image Manager product to be Video Manager products. You can have short video clips on your commerce site. So performance continues to be a challenge for our customers there and I think in the long run, that's a very good business for us. Jim, you want to talk about margin?
Yes, I mean, I think the actions we've taken over the last 12 months are manifesting themselves in the results you're seeing. Put some headcount actions for the Company in Q4 and Q1 the big focus of that really was a pretty deep inspection around some R&D areas that we weren't generating the level of return that we wanted. So you're seeing that manifests itself in the P&L You're starting to see some early traction and some of the efficiency efforts outside of that.
I mentioned third-party procurement spend being one, like I mentioned in the last call, facility consolidation being another. And so I wouldn't say we're operating at peak margin, obviously we showed good progress. I think we have a lot more room for expansion. Of course, you got to make sure that you're investing wisely in the areas they're going to continue to drive growth and scale for the company. And we think we're doing that, we're making the right prioritization tradeoffs, but I still think we can drive further margin expansion and make the investments in the business that I needed.
Okay. Thank you.
Thank you. We have time for one more question. Our next question is from Brad Zelnick from Credit Suisse. Your line is now open.
Great. Thanks so much for fitting me and congrats on great results guys. So the security results are really impressive, but the stats that you shared around your zero trust solutions are even more impressive? Can you maybe give us a sense of the sales dynamic in the field, the length of these cycles and who do you find yourselves most competing with?
It's very early days in zero-trust, and so I would say most enterprises see sales aren't there yet. But you're seeing the first wave and it comes across many verticals, which is really exciting prospect for us, we have the early adopters that they get it. They understand that the traditional model of building a moat around the castle or putting in the VPN in the firewall just doesn't cut it. It's just way too easy for somebody to click on the wrong link even when they're not in the company, when they're on the outside, bring the device on the inside and you’re dead. Before you know it, you got a major data breach.
And so the notion of authenticating somebody that network layer, I think people are starting to realize it doesn't work. You can't get the security you need, plus have a big overhead with a lot of costs and instead by authenticating at the application layer, now you would get access on an app-by-app basis and then you can add in our Kona Site Defender that's fantastic. Much more secure and we've had some really great proof points among the early adopters of catching infections that were inside, devices on the inside that were infected, they were trying to ex-filtrate data that they just didn't know about.
So we're in the early days, we have a now over a couple hundred customers, some major brands using it and you see our bookings really accelerating now. So we're very excited about the future there. And they're still a long way to go either it's not going to be next year that all enterprise, suddenly decide they're going to totally change their security posture. But you are seeing the leaders now start to do that and that's exciting.
Thanks Tom. It makes a ton of sense to us. And if I could just sneak in one last question here. We've heard folks in the industry starting to talk about customers implementing multi-sourcing strategies and performance similar to what we've seen in media in the past. To what extent are you seeing this and how do you expect that plays out?
A little of it and sometimes – what we're really seeing is if there's sites or apps that don't matter that the customer has. They will sometimes source that with a competitor. But for apps and sites that matter in our base those would be Akamai. And in addition, if the app or site matters, you got to secure it. And you can't secure it with most all the other providers out there or at least not to the level that you need to. And so in fact, that's why the bundle is so helpful and a real competitive advantage.
And in many cases the sale is led by security and the delivery or the performance comes with the product or comes in the bundle, so that I think makes a big difference. It's not just an issue, hey, there's very few cases where you say, I'm going to split this site with two vendors.
Now you do get that in video or media. You don't really see that on the website. You'll see some of the apps that don't matter as much or you don't care about securing, those might be given to our competitor that we'll see some of that out there. And again bundling, I think can be a good defense against that as well.
Great. Tom, thanks again for taking my questions.
Thank you.
End of Q&A
Thank you. At this time, I'm showing no further questions. I would now like to turn the call back over to Tom Barth, Head of Investor Relations for closing remarks.
Thank you. In closing, we will be participating at several investor conferences and events throughout the end of the year. We hope to see you at some of those and those events can be found on the Investor Relations section of akamai.com. So thank you for joining us this evening and have a nice day.
Ladies and gentlemen, thank you for your participation in today's conference. This concludes the program. You may now disconnect.