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Ross Stores Inc
NASDAQ:ROST

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Ross Stores Inc
NASDAQ:ROST
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Price: 130.84 USD 2.47% Market Closed
Updated: May 4, 2024

Earnings Call Transcript

Earnings Call Transcript
2021-Q1

from 0
Operator

Good afternoon, and welcome to the Ross Stores First Quarter 2021 Earnings Release Conference Call. The call will begin with prepared comments by management, followed by a question-and-answer session. [Operator Instructions]

Before we get started, on behalf of Ross Stores, I would like to note that the comments made on this call will contain forward-looking statements regarding expectations about future growth and financial results, including sales and earnings forecasts, new store openings, COVID related costs and other matters that are based on the company's current forecast of aspects of its future business. These forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from historical performance or current expectations. Risk factors are included in today's press release and the company's fiscal 2020 Form 10-K and fiscal 2021 form 8-Ks on file with the SEC.

Now, I'd like to turn the call over to Barbara Rentler, Chief Executive Officer.

B
Barbara Rentler
CEO

Good afternoon. Joining me on our call today are Michael Hartshorn, Group President and Chief Operating Officer; Travis Marquette, Executive Vice President and Chief Financial Officer; and Connie Kao, Group Vice President, Investor Relations.

We'll begin our call today with a review of our first quarter performance, followed by our outlook for the second quarter and fiscal year. Afterwards, we'll be happy to respond to any questions you may have.

As noted in today's press release, first quarter sales significantly exceeded our expectations as we benefited considerably from a combination of government stimulus payments, ongoing vaccine rollout, easing of COVID restrictions and pent-up consumer demand. In addition, customers responded enthusiastically to the broad assortment of great bargains we offered throughout our stores.

Earnings per share for the 13 weeks ended May 1, 2021, grew 17% to $1.34 on net income of $476 million. This compares to $1.15 per share or net earnings of $421 million for the 13 weeks ended May 4, 2019. Total sales for the quarter were $4.5 billion with comparable store sales up a robust 13% versus 2019. As previously announced, financial results and guidance throughout fiscal '21 will be compared against fiscal 2019. We believe the significant impact from the extended closure of our operations in the spring of 2020 and the disruptions caused by COVID-19 throughout last year make this a more relevant basis for comparison.

For the first quarter, home was the best-performing major merchandise area, while the Midwest was the strongest region. Similar to Ross, dd's DISCOUNTS business trends significantly improved during the quarter. Results were far above our expectations with outstanding sales gains and a rebound in operating profits for the period.

At quarter end, consolidated inventories were down 6% versus 2019. Packaway levels ended at 34% of the total compared to 44% in for the same period in 2019 as we use a substantial amount of packaway merchandise to support ahead of planned sales. Average selling store inventories were down 1% relative to 2019. As noted in today's release, our Board authorized a new program to repurchase $1.5 billion of our common stock through fiscal 2022, with plans to buy back $650 million this year and $850 million in 2022. The reinstatement of our share repurchase program reflects the current strength of our balance sheet, confidence in the company's ability to generate excess cash after funding growth and other capital needs of the business and our longstanding commitment to enhancing stockholder value and returns.

Turning to store growth. Our 2021 expansion program is unchanged with plans to open approximately 20 total locations comprised of 40 Ross and 20 dd's DISCOUNTS. As usual, these numbers do not reflect our plans to close or relocate about 10 stores. As a reminder, our conservative opening plans this year, especially for the spring season, were set in 2020 during the onset of the pandemic when it was impossible to predict when the health crisis would subside.

Looking forward to 2022, we expect to return to our normal annual opening program of approximately 100 new stores.

Now Travis Marquette will provide further details on our first quarter results, second quarter guidance and outlook for the year.

T
Travis Marquette
Group SVP and CFO

Thank you, Barbara. As previously mentioned, comparable store sales increased 13% in the quarter, driven by a larger average basket. While traffic was down slightly compared to 2019, it accelerated significantly relative to the fourth quarter. Operating margin was well above plan at 14.2% compared to 14.1% for the same period in 2019. Cost of goods sold levered 35 basis points in the quarter. Merchandise margin was up 85 basis points and occupancy levered by 60. These improvements were partially offset by higher freight costs of 75 basis points, mainly driven by the ongoing industry-wide supply chain congestion.

In addition, distribution expenses grew 25 basis points primarily due to higher wages, while buying costs increased by 10. SG&A for the quarter delevered by 25 basis points, mainly due to the operating expenses associated with the pandemic and higher incentive costs given our better-than-expected first quarter results. Total net COVID-related expenses for the period were approximately 35 basis points, the vast majority of which impacted SG&A.

Now let's discuss our guidance. As Barbara just mentioned, our projections compared to the same period in 2019. For the 13 weeks ended July 31, 2021, we are forecasting comparable store sales to be up 5% to 7%. Earnings per share for the second quarter are projected to be in the range of $0.80 to $0.89. The operating statement assumptions that support our second quarter guidance include the following: total sales are projected to grow 9% to 12%. We are projecting operating margin to be 9.2% to 9.9% compared to 13.7% in 2019. This forecast reflects ongoing expense headwinds from increased freight costs and higher wages. In addition, COVID-related expenses are projected to negatively impact EBIT margins by approximately 100 basis points in the period as we return to pre-pandemic store operating standards while still maintaining many of the extra cleaning routines.

We expect to open 30 stores during the second quarter, consisting of 22 Ross and 8 dd's DISCOUNTS. Net interest expense is estimated to be about $19 million. Our tax rate is expected to be approximately 25% and weighted average diluted shares outstanding are projected to be about $355 million. For the full year, we are projecting annual comparable store sales gains of 7% to 9% versus 2019 and earnings per share of $3.93 to $4.20.

Operating statement assumptions that support our fiscal 2021 guidance include the following: Total sales are projected to grow 11% to 13%. We project that operating margin for 2021 will be in the range of 10.7% to 11.2% compared to 13.4% in 2019. The forecasted decline again reflects our expectations for continued freight, wage and COVID cost headwinds through the balance of the year. Net interest expense is estimated to be about $75 million. Our tax rate is projected to be approximately 24% to 25%, and we expect average diluted shares outstanding to be about $354 million.

Now I'll turn the call back to Barbara for closing comments.

B
Barbara Rentler
CEO

Thank you, Travis. To sum up, we're optimistic about our prospects for the balance of the year and hope to do better than our forecast. This confidence is based on our recent results and ongoing improvement in the macroeconomic environment bolstered by vaccine rollout and the easing of pandemic-related restrictions. That said, it's difficult to predict the lasting impact from the factors that benefited our first quarter sales results, especially the recent government stimulus payments.

As always, we'll remain nimble to address the dynamic consumer and retail landscape, while staying focused on delivering the great bargains our customer has come to expect from us. Longer term, we remain confident about our opportunity to gain market share as we expect to benefit significantly from a favorable competitive climate given the large number of retail store closures and bankruptcies in recent years. This, along with the consumers' heightened focus on value and convenience bodes well for our ability to achieve solid results into the future. At this point, we'd like to open up the call and respond to any questions you may have.

Operator

[Operator Instructions]. Your first question comes from Matthew Boss from JPMorgan.

Matthew Boss
JPMorgan

Great. And congrats on the really strong improvement. So Barbara, maybe could you speak to the cadence of business and any notable changes in traffic or category demand as the quarter progressed? And then Travis, on gross margin. I guess maybe just how best to think about the puts and takes in the second quarter that you're embedding relative to 2019?

B
Barbara Rentler
CEO

Sure, Matthew. So let's start with category demand. There was really broad-based acceleration across all merchandise areas, with obviously home having very strong performance for Ross and for other people across the country. But what we did see is a major improvement in apparel. And as we feel as the economy starts to open up, that apparel will continue to strengthen as time goes on. With a lot of change in trends, we're monitoring that. We're flexing and moving the business around based off of what the customer is telling us. So we feel -- in totality, we feel overall pretty good about the business going forward. In terms of traffic, Travis, do you want to take the traffic piece?

T
Travis Marquette
Group SVP and CFO

Yes. Yes, just let me break on comp a little bit. I mentioned comp was 13%. It was driven by larger average basket size. That was partially offset by lower number of transactions. Traffic was down slightly compared to 2019, but it accelerated significantly compared to the fourth quarter. The increase in the average basket was driven by items per transaction as average unit retail was up slightly. And then I think your next question was around just the guidance, the operating margin guidance for Q2?

Matthew Boss
JPMorgan

Yes. Just any puts and takes on the second quarter.

T
Travis Marquette
Group SVP and CFO

Yes. I mean second quarter, again, we -- the overall guidance reflects a couple of things. One, obviously, the comp store gain is expected to be lower than what we saw in the first quarter, and therefore, we'll get a little bit less leverage on the business. In addition, on COVID costs, we expect to also be higher, although that will primarily impact SG&A. We also expect to see continued significant pressure on freight. We saw that in the first quarter, both in ocean freight as well as overall freight, and we think that will -- those pressures will continue.

Operator

Your next question comes from Mark Altschwager from Baird.

M
Mark Altschwager
Robert W. Baird

I appreciate all the detailed guidance. I guess, overall, if have all the numbers down correctly, I think the guide implies EBIT margins down about 250 basis points this year versus 2019. Could you characterize that? I mean how much of the step down is related to the COVID cost, which are hopefully temporary versus some of the more kind of pressures on freight and wages that could persist moving forward? Just trying to think about how that EBIT margin might progress as we move beyond this year.

M
Michael Hartshorn
Group President and COO

Mark, it's Michael Hartshorn. We're obviously optimistic about our prospects for the balance of the year, and we hope to do better than our sales and margin forecast. We do expect expense headwinds through the balance of the year. And if you break down the COVID cost at some point, those will not to continue, but we expect them to be in place. Our guidance assumes that they're in place throughout the year. Wage cost, we would expect to persist. And at some point, freight, we would expect to persist throughout the year, and we'll see how that balances out over the coming years. But overall, the recovery to 2019 margin levels, it's highly dependent on strong sales performance. And over time -- and again, the persistence of the cost inflation we're seeing today, especially in things like freight.

Operator

Your next question comes from Adrienne Yih from Barclays.

A
Adrienne Yih
Barclays

Let me add my congratulations on the top line improvement. Barbara, my first question is for you on the merchandise margin of up 85 basis points. I just want to make sure that, that is separate and aside. So you don't have inbound freight in that number because obviously, we got a separate number for total freight. So that's number one. And then can you give us the components of AUR versus AUC on that imagining your AUR is up meaningfully. Are you getting a relative pricing umbrella from frontline, meaning that if you're 20% to 60% of frontline and frontline is clean, that you're able to maybe clear at a higher price? And lastly, was mix from home versus apparel, did home grow faster? And was that an impact on the merchandise margin?

T
Travis Marquette
Group SVP and CFO

Yes. This is Travis. Let me just take a couple of those that you mentioned. One, just in terms of what's included in merchandise margin, when we say inbound freight, ocean freight is included in that number. And so that's embedded. And we had mentioned previously that we expected meaningful headwinds from ocean freight, and we saw those and expect those to continue as we move through the year. And then I think you also had a question about apparel versus non-apparel and sort of the mix. We saw broad-based improvements across the store. But non-apparel home continue to be the strongest category, but we definitely saw an improvement in apparel as well as we move through the quarter.

M
Michael Hartshorn
Group President and COO

And then, Adrian, on AUR, AUR was up slightly during the quarter.

B
Barbara Rentler
CEO

Just relative -- the other part that you're asking about is relative to department stores because they promoted less than AURs up, the pricing umbrella. Yes. So our AUR is up slightly. But compared -- so that is just -- we just offer a greater value to department store pricing at this point in time. The price value equation is the business that we're in, the relativity to it. But at this moment, our price values are actually stronger than they normally would be to department stores.

A
Adrienne Yih
Barclays

Okay. Great. And if I may, just on hourly payroll. I don't really know how to answer it because I know these are sensitive numbers. But if we were to look at freight as a percent of sales, and now I'm talking about the outbound freight because now I know that the inbound freight inside the merch margin. That line, that deleveraged 75 basis points versus the line item that is wage or hourly payroll, what would be the sort of order of magnitude? Like is it the payroll line 3x as much as the freight line or something like that? Just so mentally I can understand like if one of them is moving materially higher than the other, which has the bigger impact on the P&L?

M
Michael Hartshorn
Group President and COO

Adrian, Michael Hartshorn again. We wouldn't give you specifics other than what we provided in the guidance other than to say both freight and wages. First on freight, given the robust overall economic rebound, there continues to be significant supply chain congestion and costs have increased versus our original expectations and So our current guidance assumes additional escalation as we move through the year.

On wages, that also remains very dynamic. We've made market-by-market adjustments in our stores as we always have to attract talent. Warehousing labor is very competitive, and we've made additional adjustments in all of our distribution centers, and that's also reflected in our guidance.

Operator

[Operator Instructions] Your next question comes from Kimberly Greenberger from Morgan Stanley.

K
Kimberly Greenberger
Morgan Stanley

Barbara, obviously, the prudent planning for sales going forward, a very conservative plan compared to the very robust first quarter, that seems very, very prudent to us. I'm wondering, are you seeing any slowdown so far here in the second quarter that’s sort of underscoring your desire to plan more conservatively? Or are you just looking forward and say, okay, there were some really sort of one-time benefits as it were that happened here in the first quarter. So it's just naturally prudent for us to plan more conservatively?

B
Barbara Rentler
CEO

Kimberly, I think we're thinking more about the first quarter and the lasting impact from some of those factors, the stimulus payments that were out there and what does that really mean as we go forward. So we're comfortable with the number of where we sit today. But that's really some of those pent-up demand, some of those things that we're not sure how that goes forward with completely at this point.

K
Kimberly Greenberger
Morgan Stanley

Yes. I know it's a very uncertain path forward. Michael, you talked about -- you've got a plan this year for COVID cost to basically continue through the year. So I'm wondering if you can just sort of isolate the COVID costs and based on what you experienced here in the first quarter and then whatever you've got in your forecast for the second, third and fourth quarter, could you just give us a rough dollar amount of what you're budgeting this year for COVID cost? And would it be fair to assume that those costs would roll off in future years?

T
Travis Marquette
Group SVP and CFO

Kimberly, this is Travis. Let me just kind of do a little bit of a reset remind folks kind of how we talk about COVID costs. We report COVID costs as net, which is to say that they include pandemic-related increases in cost for things like person protective equipment, extra cleaning, but there are offsets within that number as well for cost savings that we took for things like travel and when we closed our fitting rooms. As the pandemic subsides, apparel is becoming more important, we think it's important to take some actions, including reopening our fitting rooms, which is going to eliminate some of the cost savings that we had before, and it drives up the overall the overall COVID cost number.

For Q1, as we reported, the COVID costs were about 35 basis points on the quarter. For Q2 and going forward, we're estimating those that they will be around 100 basis points for the balance of the year. Again, that assumes where we are today that we have not removed and we not built into the plan to remove any of the additional cleaning activities and protocols that we put into place.

Having said that, we will continue to monitor guidance from the CDC and other health experts. We'll continue to prioritize the health and safety of our associates and our customers. But to the extent that, that guidance changes, then we'll -- we could reevaluate some of those protocols and adjust those plans.

M
Michael Hartshorn
Group President and COO

And Kimberly, to answer your question on how long they last, those costs are not permanent. So as the pandemic resides, those costs would come back out of the business.

Operator

Your next question comes from Chuck Grom from Gordon Haskett.

C
Chuck Grom
Gordon Haskett

My question is just on the first quarter. You originally guided to comps down 1% to 5% and you far exceeded that up 13. Just curious if you guys could just unpack the outperformance, either by category, how much you think was stimulus? I just wanted to ask that question.

B
Barbara Rentler
CEO

Yes.

T
Travis Marquette
Group SVP and CFO

Go ahead, Barbara.

B
Barbara Rentler
CEO

Okay. So if you're talking about by merchandise category?

C
Chuck Grom
Gordon Haskett

Oh, yes, yes.

B
Barbara Rentler
CEO

So will start there. So it was very broad-based. Obviously, home has accelerated for everyone, and we still feel very good about home as we go forward. But the additional acceleration really came out of apparel, and that was also very broad-based as the customer kind of came from just bring activewear, moving into more real, what I would call, real apparel or even those casual, but still broader classifications of products. So -- and that was broad-based. And so that's why we feel good about apparel as we go forward.

M
Michael Hartshorn
Group President and COO

And then just overall in the quarter, there's -- as Barbara mentioned in her opening comments, there are a number of factors that led to the increase. Obviously, the stimulus very difficult to put a number on $400 billion of stimulus to the consumer that continues. We'll continue Federal stimulus. There's also states that have stimulus, so that will continue through the second quarter, if not throughout the year with some of the child credits. There is the vaccine ramping up. And so customers are becoming more and more confident returning to brick-and-mortar stores. We expect that to continue as the vaccination rates increase.

If you look at our regional performance, as we said in the commentary, Midwest was the top-performing region. Of our biggest state, California performance improved significantly versus the prior quarter as government restrictions eased and its comp was relatively similar to the chain average. So there's a lot of different factors driving the comp in the first quarter.

Operator

Your next question comes from Lorraine Hutchinson from Bank of America.

L
Lorraine Hutchinson
Bank of America

Barbara, could you discuss the availability of product in the better trending categories? And then do you think there's sufficient availability for you to start rebuilding your packaway balances into the back half?

B
Barbara Rentler
CEO

Sure. Availability in the better trending businesses, I would say, overall, the availability is there to chase. We have a large merchant team, and so they're out there looking for the goods constantly. I think there's 2 things about it. One is, the trends are shifting in front of us. So things are moving very, very quickly. So I should start with that. And the trends towards just say, like active apparel to other parts of sportswear are shifting quickly. And so far, I would say, yes, we have been able to chase the business, get what we need, get the availability that's out there. It's more getting the combination of kind of getting ahead of the trend that as it's shifting in the outside world that we're shifting with it and that we get ahead of it. But yes, so I feel comfortable that the availability is there in the businesses that the customer wants at this moment in time. And then say it again, Lorraine, what was the second question?

L
Lorraine Hutchinson
Bank of America

I just wondering how you expected packaway to evolve over the coming quarters if there's sufficient availability for you to be able to rebuild that?

B
Barbara Rentler
CEO

We think we'll build packaway over time closer to historical levels. But I do think it will take time as we are very much chasing the business. And if that chase were to continue, I think it would take us a little bit of time because packaway fluctuates also. It's not only that the availability is there, it's that it's the right product, the right value, the right -- it has to have all the right metrics to be going into packaway at the same time. So I do think it will take a little bit of time, but there is sufficient availability to be driving our business and to buy packaway and the total picture.

Operator

Your next question comes from Ike Boruchow from Wells Fargo.

I
Ike Boruchow
Wells Fargo

Just a quick one for Travis. Just on the freight headwind you gave us for Q1. Just curious, should we assume that, that should be run rate through the rest of the year? Or should that cost headwind that you have potentially moderate based on the contracts you guys have?

M
Michael Hartshorn
Group President and COO

Ike, it's Michael. I'll take that. First, the -- even the contracted rates were significantly higher than 2019 levels. In addition, like other retailers, we're incurring higher cost to move freight really both internationally and domestically, we're spending -- we have higher cost to land freight when expected. So given the robust overall economic rebound, as I said earlier in the call, we expect freight cost to escalate for the remainder of the year, and that's included in our guidance.

Operator

Your next question comes from Michael Binetti from Credit Suisse.

M
Michael Binetti
Credit Suisse

I guess 2 quick ones. We see the sales guidance. I appreciate the conservatism. I think it's been the right move through the year here and with the visibility where it is. But if sales trends do remain strong, as strong as they were in 1Q relative to what you thought, a pretty significant upside sales scenario, can you tell us how to think about sales flow through in the model relative to the framework you've told us about in the past?

And then, Barb, just a comment you made earlier, why not extend the relative value back up to the normal rate relative to the department stores. Why hold it lower if they're moving higher just so we can think alongside you on that?

B
Barbara Rentler
CEO

Sure. Listen, department stores didn't promote as much for the first time in a very long time. And so I think we'd have to see what that looks like because they're promotional cadence, they've promote it for years and years and years. So we've had 1 quarter under the belt with where the AUR is probably higher and they haven't promoted. I think we have to see what happens in the future. And also, I think it's important while we can get great value to the customer, price value is absolutely critical to our customer. And so we're going to value the goods the way we think the customer expects them where the customer expects them to be.

And so raising the AUR and changing your value equation is a very delicate thing. And so I think having 1 quarter underneath our belt with lots of money stimulus and lots of things going on in there, driving sales, I think it's a very, very much remains to be seen, and it is very important in off-price and critical in our business model to offer that price value. The customer is very savvy and shopping all the time. So again, not sustained yet and department stores don't know how that's really going to land. And then with all the money in the stimulus out there, I don't know how to take that as a go-forward strategy to read at this moment in time.

T
Travis Marquette
Group SVP and CFO

And this is Travis. In terms of the operating margin flow-through on above sales above plan, we continue to expect comp outperformance to drive increased operating margin flow-through compared to the guidance that we provided. But I don't think we would necessarily expect it to be quite as strong as we saw in Q1, but we do expect operating margin improvements as comp exceeds our plans.

M
Michael Hartshorn
Group President and COO

And then the flow-through on this guidance would look like it has historically.

Operator

Your next question comes from Marni Shapiro from Retail Tracker.

M
Marni Shapiro
Retail Tracker

And Barbara, the department stores, we all know where they're going. They're going right back to promotions. If you could give me a little bit of guidance around your traffic during the quarter and what you're seeing around things like schools reopened, the Easter holiday. Did you see a pop around when the stimulus checks came into hand or around Mother's Day? Just trying to get a feeling about the cadence of the traffic, if it's in every day? Or is she also being sparked to come into store by events?

T
Travis Marquette
Group SVP and CFO

Yes. This is Travis. I can talk a bit about trends. Generally, we don't provide sort of detailed traffic trends by month. But given the timing of tax refunds and stimulus payments, you can imagine that sales were stronger later in the quarter than at the beginning. In terms of traffic trends, again, traffic for us, is transactions, it mirrors pretty close to our sales trends.

Operator

Your next question comes from Laura Champine from Loop Capital.

L
Laura Champine
Loop Capital

To the previous point, Travis, when you guys set the guidance for Q2 sales, did you just take the trend before the stimulus and extrapolate that there? Or how did you -- what was the basis of that Q2 sales guide?

T
Travis Marquette
Group SVP and CFO

The comp sales guide, again, I think Michael, we've talked about it. There are a number of factors that drove the Q1 performance, be it stimulus, pent-up demand, vaccine rollouts, et cetera, and it's difficult to precisely predict how long some of those will last. And so we took that into account and projected forward what we think is our current plan and best guess for Q2, and we certainly hope to do better.

L
Laura Champine
Loop Capital

Got it. In the back half related to that, is there anything in your expectations for the benefit from the enhanced child tax credit? And historically, when this sort of stimulus has come through, do you see it in your numbers?

M
Michael Hartshorn
Group President and COO

Well, I would say it's hard to say at this point. We've not seen this type of stimulus even in the first quarter, in a very long time. As Travis said, we set a baseline, and we clearly hope we can do better than the guidance that we put out.

Operator

Your next question comes from Jay Sole from UBS.

J
Jay Sole
UBS

Great. My question is about the full year guidance, specifically about the fourth quarter. When we get to the fourth quarter and get to January, we'll be lapping the stimulus that happened in January. How are you thinking about what impact that might have on the business in our in the fourth quarter? And how might fourth quarter sales and gross margin compared to what we saw this past year?

M
Michael Hartshorn
Group President and COO

Yes. I think we'll provide guidance as we move through the year. Right now, we typically provide guidance quarter-by-quarter. So we'll have more to say as we move through the year on the fourth quarter.

J
Jay Sole
UBS

Would you think that the January sales will be down year-over-year?

M
Michael Hartshorn
Group President and COO

We wouldn't comment at this point.

J
Jay Sole
UBS

Got it. Well, then maybe if I can ask one more. Are you still seeing right now the impacts of stimulus? Is there any way to measure whether whatever you're seeing in May is sort of still a tailwind from the stimulus that was distributed in March and April? Or is now some other factor become a bigger driver here in May?

M
Michael Hartshorn
Group President and COO

Yes. We wouldn't -- as Barbara said at the beginning, we don't comment on -- it's our practice not to comment on intra-quarter trends. I can tell you, certainly in the first quarter, we think stimulus had a significant impact among other factors that we called out earlier.

Operator

Your next question comes from Paul Trussell from Deutsche Bank.

K
Krisztina Katai
Deutsche Bank

This is Krisztina Katai on for Paul. I just wanted to add my congrats on a great quarter. I wanted to circle back to merchandise margin and the strength still has been there for the last 3 quarters. How do you see the current environment evolving from just a buying perspective? And can you just speak to the sustainability of these trends to potentially drive pre-COVID gross profit margins if you essentially maintain these strong sales trends?

T
Travis Marquette
Group SVP and CFO

Yes. In terms of the merchandise margin, again, the buying environment remains very dynamic. Margins will vary significantly based on our overall sales performance. We've talked over the last several quarters that the buying environment has been quite strong, and we benefited from that. Obviously, in the first quarter, we also benefited from significant above plan sales, which drove faster turns and fewer markdowns. So those were all positive. In terms of how long that sustains, we'll see. I mean we have our best guests built into the guidance, and we obviously hope to do better. And the extent we do, we'd expect to see some further benefit.

K
Krisztina Katai
Deutsche Bank

Got it. That's helpful. And I was wondering if you could talk a little bit about more what you're seeing as it relates to just general consumer willingness to return to your stores. Do you have any data on this? What portion of your pre-pandemic shoppers have returned to shop with you regularly? And are you seeing any demographic changes, perhaps older consumers are returning to your stores as vaccines are being rolled out here relatively quickly?

M
Michael Hartshorn
Group President and COO

On the consumer, what we are seeing is the consumer -- we've seen our consumer shop less, but they are buying more during their shopping trips. The demographics of our customer base did skew younger during the peak of the pandemic given older customers hesitancy to shop in brick-and-mortar stores. We believe customers of all ages are returning to stores with the increased vaccination rates, and that's especially true with older customers where the vaccination rates are much higher. Overall, we know that she continues to prioritize value and convenience when deciding where to shop. And with the large number of retail closures, she obviously has fewer places to shop now.

Operator

Your next question comes from Paul Lejuez from Citi.

T
Tracy Kogan
Citigroup

It's Tracy Kogan filling in for Paul. I had 2 questions. I was hoping, first, you could talk about the marketing spend in the quarter. And whether you leveraged that spend and what your expectations are for the year? And then secondly, can you talk about the rent deals that you saw, I guess, for the deals you signed last year for the openings this year, and how that's trended as you're signing new deals right now?

M
Michael Hartshorn
Group President and COO

Sure. On the leases, the real estate market is good, both from a supply standpoint and what we're seeing in leases. I wouldn't say specifically on a call like this, but the significance of the rent favorability given the number of leases across the whole chain would not be significant on overall leverage, for instance on sales. On marketing, for us, marketing continues to be a good reminder to our customers. Overall, our strategic investment here, it has been to move to more digital. I wouldn't provide more specifics on marketing on this call.

T
Tracy Kogan
Citigroup

Just going back to the real estate, any changes from what you were seeing last year versus this year in terms of favorability? Is it getting better?

M
Michael Hartshorn
Group President and COO

I'd say the story is still developing, Tracy. So we'll see how it develops over the next couple of years. Obviously, the availability is good, and we hope to take advantage of that given all the store closures.

Operator

Your next question comes from Dana Telsey from Telsey Advisory Group.

D
Dana Telsey
Telsey Advisory Group

It was mentioned about dd's in the release, and I think a little bit at the beginning. What are you seeing in dd’s? It sounds like it took an upturn for the better, both in terms of sales and operating profits. And anything to note there on store openings of dd's versus Ross and what you're seeing either in terms of favorability of leases and also productivity this year to last -- this year to [LLY]?

M
Michael Hartshorn
Group President and COO

Dana, I would say that the story is very similar for duties. We did see strong gains in sales and operating profits for the period versus our expectations. I would also say that dd's has the similar wage, freight and COVID cost expense pressures that we're seeing in Ross. And I would say we feel really good about the dd's performance.

T
Travis Marquette
Group SVP and CFO

In terms of new store productivity, we don't break out dd’s specifically, but overall, new store productivity continues to be in the 60% to 65% range that we've talked about historically.

M
Michael Hartshorn
Group President and COO

On the real estate rollout, we would expect to beyond this year the -- grow dd’s at 20 to 25 stores per year.

Operator

Your next question comes from Priya Ohri-Gupta from Barclays.

P
Priya Ohri-Gupta
Barclays

I was hoping you could update us on your thoughts as to potentially continuing to bring down your debt balance given your -- where the cash balance currently stands? And any further thoughts on improving the balance sheet?

M
Michael Hartshorn
Group President and COO

Sure. Our expectation is that we're going to pay down our existing debt. So we're not going to refinance it. The timing, if it's economically advantageous to pay off early, we would consider it. But if not, we would expect to pay off our existing debt at maturity.

Operator

That was our last question. I will turn the call over to Barbara Rentler for closing comments.

B
Barbara Rentler
CEO

Thank you for joining us today and for your interest in Ross Stores. Have a good day.

Operator

This concludes today's conference call. Thank you for participating. You may now disconnect.