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Saga Communications Inc
NASDAQ:SGA

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Saga Communications Inc
NASDAQ:SGA
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Price: 11 USD -6.54% Market Closed
Market Cap: $70.8m

EV/S

0.4
Current
24%
Cheaper
vs 3-y average of 0.6

Enterprise Value to Sales (EV/S) ratio compares a company`s total enterprise value to its revenue. It shows how much investors are paying for each dollar of the company`s sales, including both equity and debt.

EV/S
0.4
=
Enterprise Value
$53.6m
/
Revenue
$112m

Enterprise Value to Sales (EV/S) ratio compares a company`s total enterprise value to its revenue. It shows how much investors are paying for each dollar of the company`s sales, including both equity and debt.

EV/S
0.4
=
Enterprise Value
$53.6m
/
Revenue
$112m

Valuation Scenarios

Saga Communications Inc is trading below its 3-year average

If EV/S returns to its 3-Year Average (0.6), the stock would be worth $14.39 (31% upside from current price).

Statistics
Positive Scenarios
4/4
Maximum Downside
No Downside Scenarios
Maximum Upside
+618%
Average Upside
273%
Scenario EV/S Value Implied Price Upside/Downside
Current Multiple 0.4 $11
0%
3-Year Average 0.6 $14.39
+31%
5-Year Average 0.5 $12.83
+17%
Industry Average 2.2 $57.94
+427%
Country Average 3 $78.98
+618%

Forward EV/S
Today’s price vs future revenue

Today's Enterprise Value Revenue Forward EV/S
$53.6m
/
Oct 2025
$112m
=
0.4
Current
$53.6m
/
Dec 2025
$109.4m
=
0.5
Forward
$53.6m
/
Dec 2026
$114.3m
=
0.5
Forward

Forward EV/S shows whether today’s EV/S still looks high or low once future revenue are taken into account.

Peer Comparison

All Multiples
EV/S
P/E
All Countries
Close
Market Cap EV/S P/E
US
Saga Communications Inc
NASDAQ:SGA
68.7m USD 0.4 227.4
US
Fox Corp
NASDAQ:FOXA
27.2B USD 1.9 14.4
US
ViacomCBS Inc
LSE:0A65
24.3B USD 1.2 -39.2
US
Paramount Global
NASDAQ:PARA
7.4B USD 0.7 -1.4
LU
RTL Group SA
XETRA:RRTL
5.7B EUR 1 5.8
US
Nexstar Media Group Inc
NASDAQ:NXST
6.2B USD 2.5 67.5
JP
TBS Holdings Inc
TSE:9401
870.2B JPY 1.9 15.6
JP
Nippon Television Holdings Inc
TSE:9404
749.7B JPY 1.2 11.9
UK
ITV PLC
LSE:ITV
3.1B GBP 1 13.9
JP
Fuji Media Holdings Inc
TSE:4676
581.9B JPY 1.5 -46.7
SA
MBC Group CJSC
SAU:4072
12.8B SAR 2.2 33.6
P/E Multiple
Earnings Growth PEG
US
Saga Communications Inc
NASDAQ:SGA
Average P/E: 48.8
227.4
N/A N/A
US
Fox Corp
NASDAQ:FOXA
14.4
-1%
N/A
US
V
ViacomCBS Inc
LSE:0A65
Negative Multiple: -39.2 N/A N/A
US
Paramount Global
NASDAQ:PARA
Negative Multiple: -1.4 N/A N/A
LU
RTL Group SA
XETRA:RRTL
5.8
-24%
N/A
US
Nexstar Media Group Inc
NASDAQ:NXST
67.5
115%
0.6
JP
TBS Holdings Inc
TSE:9401
15.6
7%
2.2
JP
N
Nippon Television Holdings Inc
TSE:9404
11.9
14%
0.9
UK
ITV PLC
LSE:ITV
13.9
20%
0.7
JP
Fuji Media Holdings Inc
TSE:4676
Negative Multiple: -46.7 N/A N/A
SA
M
MBC Group CJSC
SAU:4072
33.6
N/A N/A

Market Distribution

Lower than 95% of companies in the United States of America
Percentile
5th
Based on 11 256 companies
5th percentile
0.4
Low
0 — 1.6
Typical Range
1.6 — 5.3
High
5.3 —
Distribution Statistics
the United States of America
Min 0
30th Percentile 1.6
Median 3
70th Percentile 5.3
Max 4 613 320.1

Saga Communications Inc
Glance View

Market Cap
70.8m USD
Industry
Media

Saga Communications, Inc. operates as a broadcasting company, which engages in the acquisition, development, and operation of broadcast properties. The company is headquartered in Grosse Pointe Farms, Michigan and currently employs 570 full-time employees. The firm owns approximately 79 frequency modulation (FM), over 35 amplitude modulation (AM) radio stations and approximately 79 metro signals serving over 27 markets, including Bellingham, Washington; Charleston, South Carolina; Columbus, Ohio; Des Moines, Iowa; Manchester, New Hampshire; Milwaukee, Wisconsin and Norfolk, Virginia. The radio stations that it owns and/or operates employ a variety of programming formats, including classic hits, adult hits, Top 40, Country, Country legends, mainstream/hot/soft adult contemporary, pure oldies, classic rock and news/talk.

SGA Intrinsic Value
11.83 USD
Undervaluation 7%
Intrinsic Value
Price $11
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