Saga Communications Inc
NASDAQ:SGA
Decide at what price you'd be comfortable buying and we'll help you stay ready.
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EV/S
Enterprise Value to Sales (EV/S) ratio compares a company`s total enterprise value to its revenue. It shows how much investors are paying for each dollar of the company`s sales, including both equity and debt.
Enterprise Value to Sales (EV/S) ratio compares a company`s total enterprise value to its revenue. It shows how much investors are paying for each dollar of the company`s sales, including both equity and debt.
Valuation Scenarios
If EV/S returns to its 3-Year Average (0.6), the stock would be worth $14.39 (31% upside from current price).
| Scenario | EV/S Value | Implied Price | Upside/Downside |
|---|---|---|---|
| Current Multiple | 0.4 | $11 |
0%
|
| 3-Year Average | 0.6 | $14.39 |
+31%
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| 5-Year Average | 0.5 | $12.83 |
+17%
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| Industry Average | 2.2 | $57.94 |
+427%
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| Country Average | 3 | $78.98 |
+618%
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Forward EV/S
Today’s price vs future revenue
| Today's Enterprise Value | Revenue | Forward EV/S | ||
|---|---|---|---|---|
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$53.6m
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/ |
Oct 2025
$112m
|
= |
|
|
$53.6m
|
/ |
Dec 2025
$109.4m
|
= |
|
|
$53.6m
|
/ |
Dec 2026
$114.3m
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= |
|
Forward EV/S shows whether today’s EV/S still looks high or low once future revenue are taken into account.
Peer Comparison
| Market Cap | EV/S | P/E | ||||
|---|---|---|---|---|---|---|
| US |
|
Saga Communications Inc
NASDAQ:SGA
|
68.7m USD | 0.4 | 227.4 | |
| US |
|
Fox Corp
NASDAQ:FOXA
|
27.2B USD | 1.9 | 14.4 | |
| US |
V
|
ViacomCBS Inc
LSE:0A65
|
24.3B USD | 1.2 | -39.2 | |
| US |
|
Paramount Global
NASDAQ:PARA
|
7.4B USD | 0.7 | -1.4 | |
| LU |
|
RTL Group SA
XETRA:RRTL
|
5.7B EUR | 1 | 5.8 | |
| US |
|
Nexstar Media Group Inc
NASDAQ:NXST
|
6.2B USD | 2.5 | 67.5 | |
| JP |
|
TBS Holdings Inc
TSE:9401
|
870.2B JPY | 1.9 | 15.6 | |
| JP |
N
|
Nippon Television Holdings Inc
TSE:9404
|
749.7B JPY | 1.2 | 11.9 | |
| UK |
|
ITV PLC
LSE:ITV
|
3.1B GBP | 1 | 13.9 | |
| JP |
|
Fuji Media Holdings Inc
TSE:4676
|
581.9B JPY | 1.5 | -46.7 | |
| SA |
M
|
MBC Group CJSC
SAU:4072
|
12.8B SAR | 2.2 | 33.6 |
Market Distribution
| Min | 0 |
| 30th Percentile | 1.6 |
| Median | 3 |
| 70th Percentile | 5.3 |
| Max | 4 613 320.1 |
Other Multiples
Saga Communications Inc
Glance View
Saga Communications, Inc. operates as a broadcasting company, which engages in the acquisition, development, and operation of broadcast properties. The company is headquartered in Grosse Pointe Farms, Michigan and currently employs 570 full-time employees. The firm owns approximately 79 frequency modulation (FM), over 35 amplitude modulation (AM) radio stations and approximately 79 metro signals serving over 27 markets, including Bellingham, Washington; Charleston, South Carolina; Columbus, Ohio; Des Moines, Iowa; Manchester, New Hampshire; Milwaukee, Wisconsin and Norfolk, Virginia. The radio stations that it owns and/or operates employ a variety of programming formats, including classic hits, adult hits, Top 40, Country, Country legends, mainstream/hot/soft adult contemporary, pure oldies, classic rock and news/talk.