Abdulmohsen Al Hokair Group for Tourism and Development Company CJSC
SAU:1820
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EV/S
Enterprise Value to Sales (EV/S) ratio compares a company`s total enterprise value to its revenue. It shows how much investors are paying for each dollar of the company`s sales, including both equity and debt.
Enterprise Value to Sales (EV/S) ratio compares a company`s total enterprise value to its revenue. It shows how much investors are paying for each dollar of the company`s sales, including both equity and debt.
Valuation Scenarios
If EV/S returns to its 3-Year Average (2.8), the stock would be worth ﷼2.43 (1% downside from current price).
| Scenario | EV/S Value | Implied Price | Upside/Downside |
|---|---|---|---|
| Current Multiple | 2.8 | ﷼2.46 |
0%
|
| 3-Year Average | 2.8 | ﷼2.43 |
-1%
|
| 5-Year Average | 2.7 | ﷼2.32 |
-6%
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| Industry Average | 2.5 | ﷼2.16 |
-12%
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| Country Average | 3.1 | ﷼2.66 |
+8%
|
Forward EV/S
Today’s price vs future revenue
| Today's Enterprise Value | Revenue | Forward EV/S | ||
|---|---|---|---|---|
|
﷼1.9B
|
/ |
Oct 2025
﷼670.8m
|
= |
|
|
﷼1.9B
|
/ |
Dec 2025
﷼686.5m
|
= |
|
|
﷼1.9B
|
/ |
Dec 2026
﷼735.4m
|
= |
|
|
﷼1.9B
|
/ |
Dec 2027
﷼772.1m
|
= |
|
Forward EV/S shows whether today’s EV/S still looks high or low once future revenue are taken into account.
Peer Comparison
| Market Cap | EV/S | P/E | ||||
|---|---|---|---|---|---|---|
| SA |
|
Abdulmohsen Al Hokair Group for Tourism and Development Company CJSC
SAU:1820
|
774.9m SAR | 2.8 | -14 | |
| CN |
H
|
H World Group Ltd
BMV:HTHTN
|
2.7T MXN | 41 | 206.7 | |
| US |
|
Booking Holdings Inc
NASDAQ:BKNG
|
138.2B USD | 5.1 | 25.6 | |
| US |
|
Marriott International Inc
NASDAQ:MAR
|
95.3B USD | 4.2 | 36.6 | |
| US |
|
Airbnb Inc
NASDAQ:ABNB
|
85B USD | 5.9 | 33.8 | |
| US |
|
Hilton Worldwide Holdings Inc
NYSE:HLT
|
74.5B USD | 7.1 | 51.1 | |
| US |
|
Royal Caribbean Cruises Ltd
NYSE:RCL
|
69.2B USD | 4.8 | 16.2 | |
| US |
|
Carnival Corp
NYSE:CCL
|
36.4B USD | 2.2 | 11.8 | |
| US |
V
|
Viking Holdings Ltd
NYSE:VIK
|
35.4B USD | 0 | 0 | |
| UK |
|
Carnival PLC
LSE:CCL
|
25.5B GBP | 2.1 | 12.2 | |
| CN |
|
Trip.com Group Ltd
HKEX:9961
|
269.8B HKD | 2.7 | 7.1 |
Market Distribution
| Min | 0.2 |
| 30th Percentile | 1.8 |
| Median | 3.1 |
| 70th Percentile | 5.5 |
| Max | 1 289.3 |
Other Multiples
Abdulmohsen Al Hokair Group for Tourism and Development Company CJSC
Glance View
Abdul Mohsen Al-Hokair Group for Tourism & Development Co. engages in management of hotels, restaurants, and other amusement industries. The company is headquartered in Riyadh, Riyadh. The company went IPO on 2014-06-26. The firm operates in three segments: The Hotels segment is engaged in hotel, tourism, health resort, furnished apartments and cafes; The Entertainment segment is engaged in establishment, management, operation and maintenance of fun cities, entertainment centers, parks and gardens; and The Others segment includes the operation of head office, commercial centers and other segments. In addition, The Company is also engaged in the wholesale and retail sales in perfumes, cosmetics, and metals and gems and jewellery, photography tools, watches, and toys, among others. The firm operates approximately 92 entertainment centers and 35 hotels in Saudi Arabia and United Arab Emirates. The Company’s segment includes Sparky’s Land Amusement Toys Company, Asateer Company for entertainment and Tourism and Osool Al Mazaya Hospitality Company.
