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BHG Group AB
STO:BHG

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BHG Group AB
STO:BHG
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Price: 24.48 SEK 7.37% Market Closed
Market Cap: kr4.4B

EV/EBITDA

15.6
Current
234%
Cheaper
vs 3-y average of -11.6

Enterprise Value to EBITDA (EV/EBITDA) ratio compares a company`s total enterprise value to its earnings before interest, taxes, depreciation, and amortization. It shows how much investors are paying for each dollar of the company`s earnings, including both equity and debt.

EV/EBITDA
15.6
=
Enterprise Value
kr6.3B
/
EBITDA
kr386.7m

Enterprise Value to EBITDA (EV/EBITDA) ratio compares a company`s total enterprise value to its earnings before interest, taxes, depreciation, and amortization. It shows how much investors are paying for each dollar of the company`s earnings, including both equity and debt.

EV/EBITDA
15.6
=
Enterprise Value
kr6.3B
/
EBITDA
kr386.7m

Valuation Scenarios

BHG Group AB is trading above its 5-year average

If EV/EBITDA returns to its 5-Year Average (9.8), the stock would be worth kr15.34 (37% downside from current price).

Statistics
Positive Scenarios
0/3
Maximum Downside
-45%
Maximum Upside
No Upside Scenarios
Average Downside
29%
Scenario EV/EBITDA Value Implied Price Upside/Downside
Current Multiple 15.6 kr24.48
0%
5-Year Average 9.8 kr15.34
-37%
Industry Average 8.7 kr13.57
-45%
Country Average 14.9 kr23.29
-5%

Forward EV/EBITDA
Today’s price vs future ebitda

Today's Enterprise Value EBITDA Forward EV/EBITDA
kr6.3B
/
Jan 2026
kr386.7m
=
15.6
Current
kr6.3B
/
Dec 2026
kr908.5m
=
6.9
Forward
kr6.3B
/
Dec 2027
kr1B
=
6.3
Forward
kr6.3B
/
Dec 2028
kr1.1B
=
5.8
Forward

Forward EV/EBITDA shows whether today’s EV/EBITDA still looks high or low once future ebitda are taken into account.

Peer Comparison

All Multiples
EV/EBITDA
P/E
All Countries
Close
Market Cap EV/EBITDA P/E
SE
BHG Group AB
STO:BHG
4.4B SEK 15.6 30.7
US
Amazon.com Inc
NASDAQ:AMZN
2.8T USD 19 36.5
ZA
Naspers Ltd
JSE:NPN
703.6B ZAR 159.8 7.5
CN
Alibaba Group Holding Ltd
NYSE:BABA
324.1B USD 24.4 24
CN
PDD Holdings Inc
NASDAQ:PDD
139.2B USD 5.7 9.6
NL
Prosus NV
AEX:PRX
98.8B EUR 490.5 8.6
UY
MercadoLibre Inc
BMV:MELIN
1.6T MXN 22.6 46.3
AR
Mercadolibre Inc
NASDAQ:MELI
92.6B USD 22.6 46.4
US
DoorDash Inc
NASDAQ:DASH
76.8B USD 50.3 82.2
CN
Meituan
HKEX:3690
507.9B HKD -12.8 -19.3
CN
JD.Com Inc
HKEX:9618
377.4B HKD 48.8 16.9
EV/EBITDA Multiple
EBITDA Growth EV/EBITDA to Growth
SE
BHG Group AB
STO:BHG
Average EV/EBITDA: 85.9
15.6
41%
0.4
US
Amazon.com Inc
NASDAQ:AMZN
19
31%
0.6
ZA
N
Naspers Ltd
JSE:NPN
159.8
65%
2.5
CN
Alibaba Group Holding Ltd
NYSE:BABA
24.4
10%
2.4
CN
PDD Holdings Inc
NASDAQ:PDD
5.7
20%
0.3
NL
Prosus NV
AEX:PRX
490.5
73%
6.7
UY
MercadoLibre Inc
BMV:MELIN
22.6
30%
0.8
AR
Mercadolibre Inc
NASDAQ:MELI
22.6
30%
0.8
US
D
DoorDash Inc
NASDAQ:DASH
50.3
62%
0.8
CN
Meituan
HKEX:3690
Negative Multiple: -12.8 N/A N/A
CN
JD.Com Inc
HKEX:9618
48.8
161%
0.3
P/E Multiple
Earnings Growth PEG
SE
BHG Group AB
STO:BHG
Average P/E: 30.9
30.7
40%
0.8
US
Amazon.com Inc
NASDAQ:AMZN
36.5
19%
1.9
ZA
N
Naspers Ltd
JSE:NPN
7.5
1%
7.5
CN
Alibaba Group Holding Ltd
NYSE:BABA
24
11%
2.2
CN
PDD Holdings Inc
NASDAQ:PDD
9.6
16%
0.6
NL
Prosus NV
AEX:PRX
8.6
4%
2.2
UY
MercadoLibre Inc
BMV:MELIN
46.3
36%
1.3
AR
Mercadolibre Inc
NASDAQ:MELI
46.4
37%
1.3
US
D
DoorDash Inc
NASDAQ:DASH
82.2
47%
1.7
CN
Meituan
HKEX:3690
Negative Multiple: -19.3 N/A N/A
CN
JD.Com Inc
HKEX:9618
16.9
8%
2.1

Market Distribution

In line with most companies in Sweden
Percentile
54th
Based on 1 230 companies
54th percentile
15.6
Low
0.2 — 9.4
Typical Range
9.4 — 19.4
High
19.4 —
Distribution Statistics
Sweden
Min 0.2
30th Percentile 9.4
Median 14.9
70th Percentile 19.4
Max 4 325.3

BHG Group AB
Glance View

Market Cap
4.4B SEK
Industry
Retail

BHG Group AB engages in the provision of home improvement products. The company is headquartered in Malmo, Skane and currently employs 3,270 full-time employees. The company went IPO on 2018-03-27. The Company’s operations comprise two segments: DIY and Home furnishing. The DIY segment includes do it yourself products for home and garden improvement. The company comprises such online stores as bygghemma.se, netrauta.fi, taloon.com, frishop.dk, badshop.se, talotarvike.com, stonefactory.se, golvpoolen.se, lindstromsbad.se, vitvaruexperten.se, tvexperten.se, among others, as well as showrooms. The Home furnishing segment sells furniture and decor. The company includes such online stores as trademax.se, chilli.se, kodin.fi, furniturebox.se, myhomemobler.dk and wegot.se, among others, as well as showrooms. The firm operates in Sweden, Finland, Norway and Denmark.

BHG Intrinsic Value
35.97 SEK
Undervaluation 32%
Intrinsic Value
Price kr24.48
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