Sabre Corp

SWB:19S

Sabre Corporation, a pivotal player in the travel technology landscape, began its journey as a project between American Airlines and IBM in the 1960s, revolutionizing the booking process in aviation. Over the decades, Sabre has metamorphosed from a trailblazing airline reservation system to a formidable force in the global travel marketplace. Its core lies in the development and operation of computerized reservation systems, which serve as a backbone for airlines, travel agencies, and various other travel-related businesses. By streamlining ticketing, schedule adjustments, and inventory management, Sabre drives efficiency and connectivity in the travel industry. This integrated approach allows it to harness data, cater to customer preferences, and foster innovative solutions that enhance the overall travel experience, making it indispensable to the industry’s ecosystem. At the heart of Sabre’s revenue model is its symbiotic relationship with travel suppliers, from airlines and hotels to car rental agencies. The company primarily earns money through the fees charged for each booking or transaction facilitated by its platform. These transactions span a wide array of services, such as booking flights, hotel reservations, and securing rental services, positioning Sabre as a crucial intermediary between travel service providers and travelers. Additionally, Sabre diversifies its income by offering software solutions that assist airlines and hospitality businesses in managing operations, optimizing schedules, and improving customer engagement. This dual strategy not only ensures a steady flow of revenue but also positions Sabre as a technological innovator driving the evolution of travel management services worldwide.