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Booking Holdings Inc
F:PCE1

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Booking Holdings Inc
F:PCE1
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Price: 152.7 EUR -0.33% Market Closed
Market Cap: €5.2B

EV/S

5.3
Current
5%
Cheaper
vs 3-y average of 5.6

Enterprise Value to Sales (EV/S) ratio compares a company`s total enterprise value to its revenue. It shows how much investors are paying for each dollar of the company`s sales, including both equity and debt.

EV/S
5.3
=
Enterprise Value
€140.6B
/
Revenue
$26.9B

Enterprise Value to Sales (EV/S) ratio compares a company`s total enterprise value to its revenue. It shows how much investors are paying for each dollar of the company`s sales, including both equity and debt.

EV/S
5.3
=
Enterprise Value
€140.6B
/
Revenue
$26.9B

Valuation Scenarios

Booking Holdings Inc is trading below its 3-year average

If EV/S returns to its 3-Year Average (5.6), the stock would be worth €161.18 (6% upside from current price).

Statistics
Positive Scenarios
2/4
Maximum Downside
-52%
Maximum Upside
+11%
Average Downside
20%
Scenario EV/S Value Implied Price Upside/Downside
Current Multiple 5.3 €152.7
0%
3-Year Average 5.6 €161.18
+6%
5-Year Average 5.9 €169.15
+11%
Industry Average 2.5 €72.88
-52%
Country Average 3 €87.24
-43%

Forward EV/S
Today’s price vs future revenue

Today's Enterprise Value Revenue Forward EV/S
€140.6B
/
Jan 2026
$26.9B
=
5.3
Current
€140.6B
/
Dec 2026
$30.5B
=
4.6
Forward
€140.6B
/
Dec 2027
$33.1B
=
4.2
Forward
€140.6B
/
Dec 2028
$35.8B
=
3.9
Forward
€140.6B
/
Dec 2029
$38.7B
=
3.6
Forward
€140.6B
/
Dec 2030
$41.4B
=
3.4
Forward
€140.6B
/
Dec 2031
$44B
=
3.2
Forward
€140.6B
/
Dec 2032
$47B
=
3
Forward
€140.6B
/
Dec 2033
$49.1B
=
2.9
Forward

Forward EV/S shows whether today’s EV/S still looks high or low once future revenue are taken into account.

Peer Comparison

All Multiples
EV/S
P/E
All Countries
Close

Market Distribution

Lower than 99% of companies in the United States of America
Percentile
1st
Based on 11 256 companies
1st percentile
0.2
Low
0 — 1.6
Typical Range
1.6 — 5.3
High
5.3 —
Distribution Statistics
the United States of America
Min 0
30th Percentile 1.6
Median 3
70th Percentile 5.3
Max 4 613 320.1

Booking Holdings Inc
Glance View

Booking Holdings Inc. stands as a formidable titan in the realm of online travel services, orchestrating a global network that seamlessly connects travelers with a myriad of accommodation and transportation choices. Born out of the internet revolution, it has cemented its place as a leader by acquiring and nurturing a portfolio of brands that resonate strongly within the travel industry. Brands such as Booking.com, Priceline, and Agoda form a considerable part of its operational core, catering to diverse customer needs. These platforms aggregate vast inventories of hotels, apartments, and alternative accommodations, offering travelers a user-friendly interface to compare prices, read reviews, and make reservations all in a few clicks. By harnessing cutting-edge technology and innovative data analytics, Booking Holdings not only refines the user experience but also optimizes its revenue streams through dynamic pricing models and enhanced personalization. The company’s revenue primarily flows from commissions and service fees charged on bookings made through its platform. This business model allows Booking Holdings to benefit without the traditional overhead associated with owning physical assets. In addition, the company generates income through advertising, as hospitality providers and transportation companies seek to gain visibility amongst millions of potential customers. The fluctuating currency exchange rates and the ever-evolving landscape of the global travel sector pose certain challenges; however, Booking Holdings continues to thrive by strategically positioning itself in emerging markets and consistently investing in technology. This focus ensures they remain well-equipped to adapt and innovate in the fast-paced and competitive world of online travel services.

PCE1 Intrinsic Value
4 820.14 EUR
Undervaluation 97%
Intrinsic Value
Price €152.7
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