Central Plaza Hotel PCL
SET:CENTEL
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35.75
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Gross Margin
Gross Margin shows how much money a company keeps from each dollar of sales after paying for the products it sells. It tells how profitable the company`s core business is before other expenses.
Gross Margin shows how much money a company keeps from each dollar of sales after paying for the products it sells. It tells how profitable the company`s core business is before other expenses.
Peer Comparison
| Country | Company | Market Cap |
Gross Margin |
||
|---|---|---|---|---|---|
| TH |
C
|
Central Plaza Hotel PCL
SET:CENTEL
|
48.3B THB |
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|
|
| US |
|
Booking Holdings Inc
NASDAQ:BKNG
|
163.9B USD |
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|
|
| CN |
H
|
H World Group Ltd
BMV:HTHTN
|
2.7T MXN |
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|
|
| US |
|
Marriott International Inc
NASDAQ:MAR
|
84.2B USD |
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|
| US |
|
Airbnb Inc
NASDAQ:ABNB
|
81.6B USD |
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|
| US |
|
Royal Caribbean Cruises Ltd
NYSE:RCL
|
81.3B USD |
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|
|
| US |
|
Hilton Worldwide Holdings Inc
NYSE:HLT
|
68.9B USD |
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|
| CN |
|
Trip.com Group Ltd
HKEX:9961
|
323B HKD |
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|
| US |
|
Carnival Corp
NYSE:CCL
|
37.9B USD |
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|
| UK |
|
Carnival PLC
LSE:CCL
|
27.1B GBP |
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|
| US |
|
Expedia Group Inc
NASDAQ:EXPE
|
32.8B USD |
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Market Distribution
| Min | -1 953.8% |
| 30th Percentile | 15.7% |
| Median | 23.9% |
| 70th Percentile | 34.4% |
| Max | 757.3% |
Other Profitability Ratios
Central Plaza Hotel PCL
Glance View
Central Plaza Hotel Public Company Limited, widely recognized as Centara, has crafted its name in the hospitality and food service sectors in Thailand and internationally. Emerging from the Central Group conglomerate, Centara’s roots were firmly planted when it launched its first property, the Central Hotel, in 1980. This marked the beginning of a journey that would see it becoming a flagship player in the hotel industry, now operating under various brands such as Centara Grand, Centara, Centra by Centara, and COSI. Each brand is designed to cater to diverse market segments, including luxury, upscale, mid-scale, and economy travelers, thereby strategically positioning Centara to capture a wide range of customers. The group differentiates itself by blending traditional Thai hospitality with modern luxury and convenience, which has successfully attracted tourists and business travelers alike. The company’s revenue streams are primarily derived from hotel operations, food services, and property management. Through its hotels and resorts, Centara collects revenue from room bookings, dining establishments, banqueting facilities, and recreational amenities—forming a well-rounded service offering that promotes guest loyalty. In the realm of food services, Centara has further diversified its portfolio through investments in restaurant chains and catering businesses. This diversification helps to fortify its earnings against the volatile nature of tourism, emphasizing its resilience in a competitive industry. Additionally, its property management arm extends its expertise beyond owned properties, offering hotel and resort management services to third-party owners, thus leveraging its reputation and operational acumen. Through these integrated strategies, Centara has built a comprehensive ecosystem that not only maximizes the earning potential of each asset but also delivers an authentic and holistic travel experience to its clients.
See Also
Gross Margin is calculated by dividing the Gross Profit by the Revenue.
The current Gross Margin for Central Plaza Hotel PCL is 43.2%, which is above its 3-year median of 41.7%.
Over the last 3 years, Central Plaza Hotel PCL’s Gross Margin has increased from 39.4% to 43.2%. During this period, it reached a low of 39.4% on Aug 30, 2022 and a high of 43.2% on Oct 30, 2025.