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Baozun Inc
NASDAQ:BZUN

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Baozun Inc
NASDAQ:BZUN
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Price: 2.57 USD -2.28%
Market Cap: $148.7m

Operating Margin

-0.4%
Current
Improving
by 0.8%
vs 3-y average of -1.2%

Operating Margin shows how much profit a company makes from its regular business activities after covering operating costs. It helps measure how efficiently the company turns sales into profit.

Operating Margin
-0.4%
=
Operating Income
¥-39.4m
/
Revenue
¥9.8B

Operating Margin shows how much profit a company makes from its regular business activities after covering operating costs. It helps measure how efficiently the company turns sales into profit.

Operating Margin
-0.4%
=
Operating Income
$-39.4m
/
Revenue
¥9.8B

Peer Comparison

Country Company Market Cap Operating
Margin
CN
Baozun Inc
NASDAQ:BZUN
148.7m USD
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US
Amazon.com Inc
NASDAQ:AMZN
2.4T USD
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ZA
Naspers Ltd
JSE:NPN
732.8B ZAR
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CN
Alibaba Group Holding Ltd
NYSE:BABA
376.8B USD
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CN
PDD Holdings Inc
NASDAQ:PDD
145B USD
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NL
Prosus NV
AEX:PRX
107.7B EUR
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AR
Mercadolibre Inc
NASDAQ:MELI
104.1B USD
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UY
MercadoLibre Inc
BMV:MELIN
1.8T MXN
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US
DoorDash Inc
NASDAQ:DASH
81.2B USD
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CN
Meituan
HKEX:3690
572.6B HKD
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CN
JD.Com Inc
HKEX:9618
345.3B HKD
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Market Distribution

In line with most companies in China
Percentile
33nd
Based on 8 544 companies
33nd percentile
-0.4%
Low
-409 046.1% — -1.4%
Typical Range
-1.4% — 10.3%
High
10.3% — 876.4%
Distribution Statistics
China
Min -409 046.1%
30th Percentile -1.4%
Median 4.2%
70th Percentile 10.3%
Max 876.4%

Baozun Inc
Glance View

Market Cap
148.7m USD
Industry
Retail

Baozun Inc is a CN-based company operating in Internet & Direct Marketing Retail industry. The company is headquartered in Shanghai, Shanghai. The company went IPO on 2015-05-21. Baozun Inc is a holding company mainly providing e-commerce services. The firm helps brands execute their e-commerce strategies by selling their goods directly to customers online or by providing services to assist with their e-commerce operations. Its services cover all aspects of the e-commerce value chain, including information technology (IT) solutions, online store operation, digital marketing, customer service, warehousing and fulfillment services. The firm provides services for a range of brand partners, covering apparel and accessories, appliances, electronics, home and furnishings, food and health products, beauty and cosmetics, fast moving consumer goods, mother and baby products, as well as insurance and automobiles areas.

BZUN Intrinsic Value
19.07 USD
Undervaluation 87%
Intrinsic Value
Price
What is Operating Margin?
Operating Margin shows how much profit a company makes from its regular business activities after covering operating costs. It helps measure how efficiently the company turns sales into profit.
How is Operating Margin calculated?

Operating Margin is calculated by dividing the Operating Income by the Revenue.

Operating Margin
-0.4%
=
Operating Income
¥-39.4m
/
Revenue
¥9.8B
What is Baozun Inc's current Operating Margin?

The current Operating Margin for Baozun Inc is -0.4%, which is above its 3-year median of -1.2%.

How has Operating Margin changed over time?

Over the last 3 years, Baozun Inc’s Operating Margin has increased from -1% to -0.4%. During this period, it reached a low of -2.5% on Mar 31, 2024 and a high of 0.6% on Mar 31, 2023.

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