Krafton Inc
KRX:259960

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Krafton Inc
KRX:259960
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Price: 254 000 KRW -2.5% Market Closed
Market Cap: ₩12T

Operating Margin

42%
Current
Improving
by 1.1%
vs 3-y average of 40.8%

Operating Margin shows how much profit a company makes from its regular business activities after covering operating costs. It helps measure how efficiently the company turns sales into profit.

Operating Margin
42%
=
Operating Income
₩1.3T
/
Revenue
₩3T

Operating Margin shows how much profit a company makes from its regular business activities after covering operating costs. It helps measure how efficiently the company turns sales into profit.

Operating Margin
42%
=
Operating Income
₩1.3T
/
Revenue
₩3T

Peer Comparison

Country Company Market Cap Operating
Margin
KR
Krafton Inc
KRX:259960
11.3T KRW
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CN
NetEase Inc
NASDAQ:NTES
82.5B USD
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JP
Nintendo Co Ltd
TSE:7974
11.7T JPY
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US
Activision Blizzard Inc
LSE:0H8X
74.1B USD
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SG
Sea Ltd
NYSE:SE
68.7B USD
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US
Electronic Arts Inc
NASDAQ:EA
50.7B USD
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US
Roblox Corp
NYSE:RBLX
45.6B USD
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US
Take-Two Interactive Software Inc
NASDAQ:TTWO
40.1B USD
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CN
Zhejiang Century Huatong Group Co Ltd
SZSE:002602
148.7B CNY
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JP
Konami Holdings Corp
TSE:9766
3T JPY
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JP
Nexon Co Ltd
TSE:3659
2.9T JPY
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Market Distribution

Higher than 96% of companies in Korea
Percentile
96th
Based on 2 615 companies
96th percentile
42%
Low
-163 055.6% — -2.2%
Typical Range
-2.2% — 6.8%
High
6.8% — 22 874.8%
Distribution Statistics
Korea
Min -163 055.6%
30th Percentile -2.2%
Median 2.7%
70th Percentile 6.8%
Max 22 874.8%

Krafton Inc
Glance View

Krafton Inc., a South Korean titan in the gaming industry, has risen to prominence largely on the back of its colossal hit, "PlayerUnknown’s Battlegrounds" (PUBG). This battle royale game transformed the landscape of online gaming by introducing a gripping, last-man-standing format that captivated millions of players around the globe. With this winning formula, Krafton successfully diversified its revenue streams beyond initial game sales to include in-game purchases, cosmetic upgrades, and seasonal battle passes, all of which keep players engaged and spending. This model, supported by recurring revenue, offers insights into the company’s strategic mastery at driving user engagement and monetization. Despite the monumental success of PUBG, Krafton Inc. has not rested on its laurels. Recognizing the mercurial nature of the gaming market, the company has embarked on an ambitious journey to broaden its portfolio and future-proof its business against market volatility. To this end, Krafton is investing heavily in new technologies and content, exploring avenues such as narrative-driven games, and showcasing its prowess in developing immersive virtual worlds. By leveraging its expertise in crafting engaging experiences and tapping into emerging trends like artificial intelligence and extended reality, Krafton aims to sustain its growth and secure its place as a mainstay in the highly competitive gaming industry. Through these strategic and innovative endeavors, Krafton continues to craft its story of resilience and adaptability, remaining a formidable player on the global gaming stage.

Krafton Inc Intrinsic Value
HIDDEN
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What is Operating Margin?
Operating Margin shows how much profit a company makes from its regular business activities after covering operating costs. It helps measure how efficiently the company turns sales into profit.
How is Operating Margin calculated?

Operating Margin is calculated by dividing the Operating Income by the Revenue.

Operating Margin
42%
=
Operating Income
₩1.3T
/
Revenue
₩3T
What is Krafton Inc's current Operating Margin?

The current Operating Margin for Krafton Inc is 42%, which is above its 3-year median of 40.8%.

How has Operating Margin changed over time?

Over the last 3 years, Krafton Inc’s Operating Margin has increased from 36.1% to 42%. During this period, it reached a low of 36% on Jun 30, 2023 and a high of 45.6% on Mar 31, 2025.

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