AppLovin Shares Drop After Report of SEC Investigation Into Data Practices

Oct 6, 2025

AppLovin's stock price fell by about 14% on Monday after reports emerged that the U.S. Securities and Exchange Commission (SEC) is investigating the company's data-collection practices.

Bloomberg News reported that the SEC is looking into whether AppLovin may have violated service agreements with its platform partners regarding how it collects and uses data.

The investigation is ongoing, and specific details about the potential violations or the outcome have not been disclosed.

AppLovin is a technology company that provides marketing and advertising services for mobile apps.

Why did AppLovin's stock price drop?

AppLovin's stock dropped after news broke that the SEC is investigating its data-collection practices, which made investors concerned about potential risks for the company.

What is the SEC investigating?

The SEC is looking into allegations that AppLovin may have violated agreements with its partners about how it collects and manages data.

Is there any outcome or penalty announced yet?

No, the investigation is ongoing and no official outcome or penalty has been announced.

What does AppLovin do?

AppLovin is a company that offers marketing and advertising technology for mobile apps.

Sources
AppLovin stock tanks on report SEC is investigating company over data-collection...
CNBC
AppLovin stock tanks on report SEC is investigating company over data-collection practices
AppLovin probed by US SEC over data-collection practices, Bloomberg News reports
Reuters
The U.S. Securities and Exchange Commission has been probing marketing platform AppLovin's data-collection practices, Bloomberg News reported on Monday, citing people familiar with the matter.
AppLovin Stock Falls on Report of SEC Probe
Barrons
The SEC has been looking into allegations that AppLovin violated platform partners' service agreements, Bloomberg reported.
AppLovin's Hot Stock Dropped 14% Monday. Here's Why.
Investopedia
Shares of AppLovin tumbled Monday, a stumble in what has largely been a powerful upward run for the stock in 2025.
Why AppLovin Stock Tumbled by 14% Today
The Motley Fool
AppLovin (APP -13.71%) stock took quite a fall in late-session action on the market Monday. Investors were clearly spooked by a media report that a top regulator was looking into certain business practices of the mobile marketing specialist.
AppLovin Stock Falls On Report Of SEC Probe
Investors Business Daily
AppLovin stock plunged on Monday following a report that the Securities and Exchange Commission is investigating the mobile advertising tech company.
SEC Investigates Whether AppLovin's Targeted Advertising Violated Platform Partn...
PYMNTS
Mobile advertising technology company AppLovin is reportedly being investigated by the Securities and Exchange Commission, which is looking into whether the company pushed more targeted advertising to consumers than was allowed by its platform partners' service agreements.
AppLovin stock: why SEC probe shouldn't concern long-term investors
Invezz
AppLovin Corp (NASDAQ: APP) tumbled rather significantly late on Monday following reports the SEC is probing its advertising practices – particularly around its AI-enabled AXON platform.
AppLovin stock price turns positive today after tanking on rumored SEC probe. He...
Fast Company
Shares in AppLovin Corp were up slightly in premarket trading today after falling by double digits on Monday. The volatile movement follows a Monday report about a rumored probe by the Securities and Exchange Commission (SEC), which reversed the fortunes of what had been a high-growth tech stock for...
AppLovin reportedly faces SEC probe over user data practices
Proactive Investors
AppLovin Corp (NASDAQ:APP) shares fell 14% then bounced back to trade 4% higher pre-market on Tuesday following reports that the firm's data collection practices are being probed by the Securities and Exchange Commission (SEC). Per the reports, the investigation originates from a whistleblower compl...
Why AppLovin Stock Rebounded Powerfully on Tuesday
The Motley Fool
A day after getting whacked by the market, AppLovin (APP 7.56%) stock staged an impressive rally on Tuesday. The mobile marketing company enjoyed a nearly 8% boost in its share price that trading session; it seems that worries about a possible regulatory action were fading.
AppLovin Stock Up 85%. Learn Whether To Bet Against $APP
Forbes
AppLovin stock is up 85% in 2025. However, the stock fell 14% on Monday and shares fell 3% in premarket trading on Tuesday before reversing course – ending the day up 7.6%.
APP Investors Have Opportunity to Join AppLovin Corporation Fraud Investigation...
Business Wire
LOS ANGELES--(BUSINESS WIRE)---- $APP--APP Investors Have Opportunity to Join AppLovin Corporation Fraud Investigation With the Schall Law Firm.
APPLOVIN INVESTIGATION ALERT: Bragar Eagel & Squire, P.C. Urges Long-Term Stockh...
GlobeNewsWire
Bragar Eagel & Squire, P.C.  Litigation Partner  Brandon Walker  Encourages Investors Who Suffered Losses In AppLovin (APP) To Contact Him Directly To Discuss Their Options If you purchased or acquired stock in AppLovin between May 10, 2023 to March 26, 2025 and would like to discuss your legal righ...
AppLovin Corporation Investigated for Securities Fraud Violations - Contact the...
Business Wire
LOS ANGELES--(BUSINESS WIRE)--AppLovin Corporation Investigated for Securities Fraud Violations - Contact the DJS Law Group to Discuss Your Rights – APP.
Show All Sources
Related Posts
Other News
Back to Top