East Side Games Group Inc
TSX:EAGR
East Side Games Group Inc
Leaf Mobile, Inc. develops counter culture mobile games. The company is headquartered in Vancouver, British Columbia. The company went IPO on 2019-07-15. The firm is focused on developing and publishing intellectual property (IP) games, licensing its Game Kits, and technology platforms. The company specializes in free-to-play mobile game groups and creating engaging games that produce player loyalty. The company offers a portfolio of IP lead games, developed and published inhouse or through Game Kit partnerships and acquisitions. The Company’s games include Archer: Danger Phone, Bud Farm Idle Tycoon, Cheech & Chong Bud Farm, The Goldbergs: Back to the 80s, It’s Always Sunny: The Gang Goes Mobile and Trailer Park Boys Grea$y Money, RuPaul’s Drag Race Superstar and the soon to be released, The Office: Somehow We Manage. The firm's products are offered on the Apple App Store and Google Play Store.
Revenue: Revenue for Q2 2025 was $19.2 million, down 6% year-over-year but up 4% from Q1.
Profitability: Adjusted EBITDA reached $1.6 million with an 8% margin, supported by strong core games and increased marketing spend.
New Game Launch: RuPaul’s Drag Race Match Queen launched worldwide and quickly became the studio’s highest-grossing match game, with strong retention and double the ARPDAU of previous Match-3 titles.
User Metrics: Daily active users averaged 203,000 with ARPDAU of $1.04; RuPaul’s Drag Race Superstar ARPDAU was up 12% QoQ.
Share Repurchase: 517,000 shares were repurchased in Q2, totaling 4.4 million shares canceled since buyback inception.
Upcoming Titles: Squishmallows Match is on track for global launch in September with lower user acquisition costs and strong early metrics.
Marketing Strategy: Full-funnel marketing and cultural partnerships for Match Queen drove high organic installs and social engagement.
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