Ulta Beauty Raises Annual Forecast After Strong Third Quarter Results

Dec 4, 2025

Ulta Beauty's stock rose after the company reported third-quarter earnings that surpassed expectations. The beauty retailer saw growth across all categories and sales channels during the period.

As a result of this strong performance, Ulta Beauty raised its annual sales and profit forecasts for the second quarter in a row. The company now expects full-year sales of $12.3 billion and reported a quarterly profit of $230.9 million.

Ulta's leadership credits strong demand for makeup and skincare products, especially heading into the holiday season, as a key reason for the upgraded outlook.

Why did Ulta Beauty's stock go up?

The stock increased because the company reported better-than-expected earnings and raised its annual sales and profit outlook.

What is Ulta Beauty's new sales forecast for the year?

Ulta Beauty now expects full-year sales of $12.3 billion.

What drove Ulta's positive results?

Strong demand for makeup and skincare products contributed to sales growth across all areas of the business.

Sources
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