Operating Margin - Marriott International Inc (NASDAQ:MAR)

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Price: 315.33 USD 0.5%

Market Cap: 84.6B USD

16%

Current

16%

Average

7.3%

Industry

Operating Margin represents how efficiently a company is able to generate profit through its core operations.

Higher ratios are generally better, illustrating the company is efficient in its operations and is good at turning sales into profits.

Operating Margin

16%

Operating Profit

4.1B

Revenue

25.9B

Operating Margin Across Competitors

Country		Company	Market Cap	Operating Margin
US		Marriott International Inc NASDAQ:MAR	84.9B USD	16%
US		Booking Holdings Inc NASDAQ:BKNG	175.5B USD	35%
CN	H	H World Group Ltd BMV:HTHTN	2.7T MXN	23%
US		Airbnb Inc NASDAQ:ABNB	84.1B USD	23%
US		Royal Caribbean Cruises Ltd NYSE:RCL	80.5B USD	26%
US		Hilton Worldwide Holdings Inc NYSE:HLT	68.4B USD	22%
CN		Trip.com Group Ltd HKEX:9961	371.2B HKD	26%
US		Carnival Corp NYSE:CCL	42B USD	16%
UK		Carnival PLC LSE:CCL	30.9B GBP	16%
US		Expedia Group Inc NASDAQ:EXPE	35.6B USD	14%
US	V	Viking Holdings Ltd NYSE:VIK	32.7B USD	22%

Marriott International Inc
Glance View

Economic Moat

None

Market Cap

84.9B USD

Industry

Hotels, Restaurants & Leisure

Once upon a time in Washington, D.C., a humble root beer stand planted the seeds for what would eventually bloom into the global giant known as Marriott International Inc. Founded by J. Willard Marriott and Alice Marriott in 1927, the company evolved from a small-scale operation into the behemoth of the hospitality industry. Today, Marriott International reigns as the largest hotel chain worldwide, commanding a diverse portfolio of over 30 brands spread across more than 7,000 properties in 131 countries. This expansive reach allows Marriott to cater to every conceivable traveler preference, from luxury seekers at Ritz-Carlton and St. Regis properties to the more budget-conscious guests opting for Courtyard by Marriott. The scope and scale of Marriott's operations are a testament to its strategy of brand diversification and global expansion, which have been instrumental in how it works and thrives in an ever-competitive market. Marriott's business model revolves around a distinctive mix of franchising and management services. The company makes its money by either directly managing properties through management contracts with hotel owners or by franchising its brand names, where it provides the hotel standards, operational support, and marketing muscle that independent property owners require to thrive. Revenue streams are thus diversified between these two channels. Marriott earns fees from management contracts based on a percentage of revenue and profit metrics, while franchising fees are typically a percentage of room revenues. This asset-light model allows Marriott to rapidly expand its brand presence without heavily investing in physical real estate, effectively insulating itself from many of the capital expenditures risks traditionally associated with the hospitality industry. By setting industry benchmarks in service quality and operational efficiency, Marriott not only attracts guests but also consistently delivers value to its stakeholders, ensuring its enduring foothold as a pivotal player in global hospitality.

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MAR Intrinsic Value

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What is Intrinsic Value?

Economic Moat is a concept popularized by Warren Buffett to describe a company's durable competitive advantage. It represents the 'moat' that protects a company from competitors and helps it sustain profitability over the long term. Our analysis of the past 10 years showed that companies with a wide economic moat significantly outperformed the market, delivering +645% returns compared to +189% for the S&P 500.

Our research into Economic Moat performance spans the past 10 years and focuses on companies with a wide economic moat. For this analysis, we calculated the average stock price returns of these companies, comparing them to the performance of the S&P 500 index over the same period.

The results were compelling: wide moat stocks achieved a remarkable +645% average return, compared to +188% for the broader market. This difference highlights the long-term benefits of investing in businesses that can maintain their market position and pricing power over time.

Note: This research does not account for survivorship bias. Past performance is not indicative of future results.

Determining whether a company has an economic moat requires both a deep dive into financial metrics and a qualitative assessment of its competitive position. Our analysts conduct a rigorous evaluation that focuses on identifying structural advantages that enable a company to sustain profitability and defend its market share over the long term.

The process begins with an analysis of a company’s historical financial performance. We assess how consistently the company has generated returns above its cost of capital and whether those returns have been stable or improving. However, financial performance alone doesn’t reveal the full picture. To understand the sources of these advantages, we evaluate five key drivers of economic moats:

Network Effect: We analyze whether the value of a company’s product or service grows as its user base expands. Platforms like payment systems or marketplaces benefit from this self-reinforcing.

Switching Costs: We assess whether customers face significant costs or disruptions when switching to a competitor’s product or service. High switching costs create customer stickiness and provide pricing power.

Intangible Assets: Strong brands, patents, and regulatory licenses can protect a company’s market position by creating barriers for competitors or enabling premium pricing. For example, a well-recognized consumer brand may command higher customer loyalty and margins.

Efficient scale: Occurs when a market is optimally served by one or a few players, making it unprofitable for new entrants to compete. This typically happens in industries with high fixed costs or geographic constraints, such as utilities or pipelines.

Cost Advantage: Companies with structural cost advantages can produce goods or services at a lower cost than their competitors, enabling them to offer competitive pricing or maintain higher margins. These advantages often arise from economies of scale, superior supply chain management, or proprietary technology. Firms like Walmart leverage their massive scale to negotiate better terms with suppliers, allowing them to undercut competitors on price.

By examining these factors in combination with a company’s financial performance and market positioning, we classify each company into one of three categories:

This rigorous evaluation ensures that our moat ratings are both comprehensive and reliable, giving investors the tools they need to make well-informed, long-term decisions.

The AI Assistant may sometimes provide inaccurate information.

Make your own investment decisions or consult a licensed financial advisor.

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Marriott International Inc
NASDAQ:MAR